Rapid Application Development in Business: Benefits


What Is Rapid Application Development (RAD)?

Not every brand has a six month to year time frame for getting their application launched in the market. It might happen that the app idea you have come up with, has the potential to attract a lot of competition from the industry.

So what do you do? Do you compromise on quality and deploy an app that is a peek into your concept? Or do you extend your time and increase the probability of coming face to face with greater competition?

None of it.

We get a lot of queries from brands looking for strategic mobile app consultancy for finding ways to deploy apps in the least possible time, without compromising on the app quality or paying hefty amounts. The solution that we offer them is, – Rapid Mobile Application Development Platform.

This article is dedicated to the concept where we will be looking into the various phases and characteristics of rapid application development using the RMAD model.

What is RMAD Model?

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Rapid Mobile Application Development (RMAD) means using code free tools to expedite the process of creating mobile applications.

RMAD can be seen as the mobile version of RAD model, which is based on a concept that high quality products development can be expedited by using processes such as reuse of software components, early prototyping, and lesser formality in team communication.

Phases of RAD

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  1.       Business Modelling
  2.       Data Modelling
  3.       Process Modelling
  4.       Application Generation
  5.       Testing and Turnover

1. Business Model

The main business plans are decided and their need of achievement is determined. The sort and flow of information are settled between various business models. The questions regarding what information will be required to choose the kind of data structures and how the communication gap bridges between various business administrations be set up is resolved during this process.

2. Data Modeling

The next stage includes review and analysis of information objects as compared to the business model. The credits of these data collections are characterized and their relevance to the business is plainly mapped out.

3. Process Modeling

The data sets and business models are adjusted to create a flow of information for different business models. The process for development and change, both are determined. In this stage, the process structure for adding, erasing, changing or retrieving a data set are set up at one place.

4. Application Generation

In this model, automated tools are utilized for the construction of the software, that is to convert the processed and data models into prototypes

5. Testing and Turnover

RAD is famous mostly because of its focus on the testing and turnover. Each prototype is tested by the user and every feedback is used to optimize the current structure and integrate changes as per the feedback.

For a brand that is looking for a smaller launch time and has a low feature mobile app, Rapid Application Development (RAD), with its USP of delivering quality apps in the least possible time, comes in very handy. There are a number of reasons that come attached with this that has brought in a demand for RMAD among the businesses.

Let us look at some of the pros and cons of rapid application or low code no code app development that is turning brands into the direction of the in-trend approach.

Benefits of Rapid Application Development

1. Quick Delivery

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Under the Rapid Mobile Application Development Process, the whole project is segregated in modules, which are treated as an individual prototype. Each of these prototypes are tested instantly, before being winded together. This helps in faster delivery of an app which is tested to ensure lesser bugs.

The primary benefits of RAD is a faster development life cycle, and a better turnaround time of the software product. This is achieved by rapid prototyping, and by using automated tools like Computer Aided Software Engineering or CASE tools, that enable the developers to re-use previously generated codes, thus saving the time needed for manual coding. The CASE software tools are a major contributing factor in reducing the delivery time in the RAD methodology.

2. Fast Action on Market Analysis

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Since every module is treated as a separate prototype, brands can easily get it reviewed by the end users, without having to wait for the final product to be launched. Also, since changes are to be made on one module out of the supposed 5, the maximum portion of the app remains unchanged.

3. Reduced Waste Time

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When developing mobile apps, it is found that the elements like wait times, task switching, handoffs, and defect solving contribute to extension of the app development cycle time.

The RAD process comes with rapid app development tools that help with visual development, on the spot testing and deployment. All these processes and supporting tools together bring substantial reduction in waste time.

4. Better Quality and Low Production Cost


Even though the Rapid Application Development Process comes with compromises related to range of features in the app and its scalability, the overall quality of the app is better when compared to their counterparts.

Since they provide greater reduction in error by using prototyping and automation tools, there is a reduction in errors and bugs.

One of the advantages of RAD model involves the use of reusable software components, which ultimately leads to lowering the cost range that goes into the programming of the mobile app.

5. Aligned IT and Business Teams

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IT professionals across the globe admit to spending half of their time on rework. The occurrence of rework happened because of the change in views between the IT and Business Team. Rapid Mobile Application Development eases the process by bringing both the IT and business together, in all the processes – Requirement Analysis, Development, QA, and Production (As shown on the right side of the image above). Since the method works on bringing development and validation to operate side by side, rework is immensely reduced and cost overrun is protected.

6. Faster Release of Product Versions

Rapid Mobile App Development makes use of a method known as timeboxing, which controls the features that are to be deployed in the present, and the next-level versions of software products.

The method helps with releasing product versions in the least possible time, by keeping the next version features added in the app development process.

7. The Innovation Pyramid

As of recently, businesses have observed the advantages of RAD just at the application level. However, RAD benefits are significantly more noteworthy at the enterprise level. To get that, you need to look at enterprise applications from the point of their rate of change, as clarified by Gartner in their Pace-Layered Application Strategy. Gartner has characterized three application categories, or “layers,” to recognize application types based on their rate of change. A close examination uncovers that these layers likewise indicate the extent of focus and financial plan traditionally accorded by undertakings.

Parting Words

So, here were the seven benefits that have brought Rapid Mobile Application Development in the business decision of brands looking to develop quality apps in the least possible time.

Want help with expediting your Mobile App Development Process? Contact our Team of Experts today, or Hire a well-known mobile app development company, who knows the ins and outs of the development process.

If you are looking to develop an app with an up to date and all the latest technologies of the current time, you should partner with known mobile app development services that are well-adapted with the changing market needs. You can also opt for remote companies like mobile application development company USA. But make sure you choose the best to get quality results.

Have you launched and deployed an app following the RMAD process? Let us know in the comment below.


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<b><strong>Karan Makan</strong></b>

Karan Makan

Technology Engineer and Entrepreneur. Currently working with International Clients and helping them scale their products through different ventures. With over 8 years of experience and strong background in Internet Product Management, Growth & Business Strategy.

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