A Centralised System for Sharing Logistics Data

How PR Can Help Logistics Companies

The transport and logistics industry has been experiencing tremendous growth with the evolution of services such as Alibaba and Amazon. However, there’s one major challenge to the smooth delivery of online orders: retailers and manufacturers use different data formats for issuing and tracking order shipments.

In the absence of universal agreements for identity and access management that work across the entire industry, companies have had to draw up individual written contracts for every shipment. Customers may get their items in a reasonable period of time, but when it comes to the retailer, shipper or consumer tracking the product, there’s no uniform view of the entire shipping route as the package is on route to its final destination.

iSHARE data-sharing scheme available now! | iSHARE

That’s why a group of forward-thinking public- and private-sector partners within the transport and logistics sector in the Netherlands have formed iSHARE, a consortium that seeks to develop a uniform standard for automatically exchanging data while shipping products following an online sale. All data and policies are stored in a central repository, enabling each partner to work with the same identification, authentication and authorization methods, thereby eliminating the need to manually type multiple contracts in order to share data and ship a product.

The Netherlands has been funding this project over the past few years, and consortium members hope that iSHARE can become a global standard. To give credibility to the notion that iSHARE will be embraced wordwide, large maritime port and airport cargo handlers – in tandem with a large U.S. retailer – have also contributed to investing in the project.

Recently, the consortium has been testing the last mile of delivery in the online food sector using crypto technology developed by iSHARE. For the last mile, solutions are being developed that can open a smart lock or box via Bluetooth or Wi-Fi with crypto tokens. Sometime soon, the delivery agent will only need an app on a smartphone or tablet to open the lock/box. A crypto token will work in tandem with policies, developed by solutions providers, that will determine whether the contents of the box need simply to be cooled or remain frozen.

Rabobank Monitors Transactions 24/7

Once this last mile technology emerges, then the great potential of online shopping can be realized. A Rabobank report found that total supermarket spend in the Netherlands in 2018 across 3,730 stores was 38.7 billion euros, of which 1.4 billion euros (3.6%) came via online shopping. The good news: Rabobank expects online food shopping to grow up to 30% by 2030.

What Happens When Food Isn't Stored Properly

Despite this promise, online food shippers still face unique challenges, namely that perishable food items need to be stored in temperature-controlled conditions and can’t just be left at a front door or on a person’s driveway. Residents must be home to receive the goods or pick them up at so-called pick-stations. An analysis by Dutch supermarket franchiser Ard van de Huijgevoort, owner of van de Huijgevoort Group, found that because deliveries can only be made when people are home, only nine deliveries are made per van, per day — well below the volume they know is possible.

But what if deliveries could be made at any time of day so that the shippers can drive the most cost-effective routes? In addition to the use of crypto tokens noted, there are systems under development that include iSHARE for data exchange in leveraging autonomous delivery and other modern food storage techniques. Ard van de Huijgevoort found that, under such a system, three to four times as many deliveries can be done in one day. Along with considerably better economics for the supermarket, this also reduces carbon emissions because the trucks drive fewer kilometers for the same deliveries.

To be sure, there are still many challenges in the transport and logistics industry, but uniform data sharing standards, such as those created by iSHARE, should accelerate improvements across the many stages of the delivery journey.

Liberation of Seaport from the Harbor

seaport

Seaborne trade, one of civilization’s oldest customs, has grown steadily over the last decade as global trade has flourished. The digital transformation of retail and wholesale business has revolutionized international commerce. But behind the point, click and order façade, logistics companies and transportation authorities are scrambling to manage demand for both speed and volume. At the same time national and international regulators are requiring seaports to mitigate the impact of congestion, pollution and other environmental effects created by crowded ports.

U.S. West Coast Seaports Issue Joint Warning on Tariff Impacts

Seaports have become a focal point for improvement. While countries can build new roads to move more trucks or add tracks to carry more trains, seaports are different. Limited by geography and bounded by urban development, seaports in many countries are straining to manage the flow of goods. Ships are not only arriving more often, but they’re also bigger. Super max cargo ships can overwhelm port facilities by delivering tens of thousands of containers at once. Moving containers out by truck, one or two at a time is slow, adds to urban congestion and has an adverse environmental impact. Thousands of containers end up spending days, weeks or even months waiting to be picked up for transport inland. Compounding the issue is the need to perform customs inspections and clearance at the seaport.

To overcome these challenges, governments, shippers and port authorities are beginning to shift their perspective on seaports. Commerce has changed and so the port must change along with it. It’s time to liberate the port community from the harbor that established it, by redefining the essence of what a “port” is and does.

Government officials demand that all inbound and outbound ships are authorized at the seaport and that all paperwork and inspections are completed before cargo is removed from the seaport. This can result in waterside storage that leads to a backlog. If administrative tasks — reviewing paperwork, inspecting cargo, collecting taxes or duties – could be done inland, the “commercial port” could be freed from the harbor, provided that cargoes would remain intact and containers undisturbed and secure.

Digital transformation and the dry port

Port of Rotterdam teams with IBM Internet of Things to digitize operations | Port of Rotterdam

Developing inland ports, also known as dry ports or freight villages, addresses some of the logistical issues and creates new opportunities. Inland ports can be built in areas unconstrained by geographic features that limit size or access. Shifting container storage to inland ports reduces the burden on geographically limited seaports, thereby increasing the volume of containers the port can handle. Inland ports also offer more efficient access for intermodal transport systems. And the reduction of overland traffic in and out of seaports substantially reduces environmental impact and creates new urban renewal and development opportunities.

Digital Transformation: When Risk and Opportunity Collide - The One Brief

The digital transformation of the commercial port is the catalyst to using the inland port innovation to liberate the port community from the harbor.  The process of digitally transforming the seaport into a digital port happens in four steps. The first step is achieved by developing a controlled customs corridor: a secure, digitally monitored and managed route that ensures everything unloaded from a ship arrives in the same state at the inland port. The same applies to shipments consolidated at the inland port bound for ships leaving the seaport. This development would eliminate the need for seaports to store containers, freeing up critical space to expand port operations while reducing urban congestion.

The second step is to deploy a cloud-based intermodal appointment system that is intelligently aware of the status of cargo, the roads and rails, as well as both planned and unplanned events that might disrupt transportation. Providing truck, rail and maritime carriers with more precise information about cargo arrival and departure times would result in a major improvement to time-definite delivery. In addition, a system for managing pick-up appointments will greatly increase the efficiency of cargo movement between inland and sea ports. Lastly, drivers and trucks can be cleared ahead of time and parking spaces preassigned, reducing the paperwork to be completed and speeding the movement of trucks through the ports.

The third step is to virtualize and manage the dry port and seaport as one entity — The Commercial Port. Transportation hubs like airports operate as an ecosystem with multiple independent entities working as one. Similarly, seaports and inland ports need to operate as a single entity supported by an intermodal appointment system and controlled customs corridor, to ensure that both locations know exactly where cargo is located and coordinate its movement into and out of the ports.

Container xChange: Suez Canal Closure Increases the Pressure on Europe's Ports - Global Trade Magazine

The fourth and last step is to automate and facilitate the ability of rail companies to efficiently shunt cargo between the seaport and inland port with minimal human interaction. For all the flexibility trucks offer in the movement of freight, the volume of cargo moving in and out of seaports calls for a solution that can handle a larger capacity with greater efficiency and lower environmental impact. The implementation of a smart rail cargo management system between the seaport and inland port reduces the negative aspects of truck traffic on the seaport, while applying the flexibility of trucks on the inland side. This makes best use of loading and unloading labor, as well as reduces the footprint of the port. The digital transformation of the commercial port returns the harbor to the city so it can be reclaimed for tourism, recreation and environmental stewardship.

The ancient Phoenicians and Greeks, builders of the first international seaport system, would surely be awed by today’s technologies and the scale of port operations. But the idea of increasing operational efficiencies of the port ecosystem through innovation and cooperation is something they would readily grasp. After all, good business is good business — in any age.

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