Redesign Mobile App for Market Domination In 15 Steps

App designs, themes, templates and downloadable graphic elements on Dribbble

App redesign is no joke. If you run a mobile-powered business then you are virtually on life-support while indulging in a UI UX overhaul. And if you do not realize that already, then there is all the more need for someone to point you in the right direction.

We assume you want a word by word, validated guide on an app redesign process and we wish there were simple answers. But a mobile app redesign is like your first proposal, you expect everything to fall in place, but there is always that big IF.

So as we share some of our partner experience (without violating the NDAs) you can expect it to be a little bit of both, fact-of-the-matter dope garnished with the necessary do-it-yourself stuff.

Define Your Approach (Please!)

How to Define Your Target Market in Design Projects

Sequence your design thinking to find the answer to the question “what is a good app design practice?”. A UI/UX redesign is preceded by brainstorming sessions held on rendering structural changes in an app. Whatever your reasons, the re-development process must stay malleable. For this reason alone, we’ll repeat ourselves for the umpteenth time, that Agile development is the way forward. It gives everybody a few extra inches to maneuver ideas and ad-hoc requirements that pleasantly come along. We’ll let the imagery do the talking.

Bring Everyone On-board

Collective decision making will make the process easier. Organizational heads should own up the responsibility to communicate clearly the what, why, and how of everything. You will have to sift through opinionated answers and earnest comments to find common ground between expectations and reality. The process will be tiresome, but will also let you discover the pain points of the app, its backlogs, and key development areas to concentrate on. Answers must address questions like:

  • What are the plus points of your app?
  • Why is it lagging, if at all?
  • Where are the functionalities that need the most damage-repair?

Set Out Tasks

Team Plan and Task Assignments - Annenberg Learner

Setting S.M.A.R.T goals is an inexorable step for apps that need redesign. Be specific in what you want from the new look. Set a measurable aim, the accomplishment of which can be weighed by numbers. This would keep you motivated. Do not exceed the time you commit to each parallel task for developing new functionalities. It’s for such days (and nights) that the vending machine had stalked up extra cans of caffeine.

Recycle Your App Design

Recycle App designs, themes, templates and downloadable graphic elements on Dribbble

Mobile app design best practices run high on the recycling quotient. Just because you are revisioning the design doesn’t mean it has to begin afresh. The current app was developed with considerable thought and effort. The idea is to preserve the features that offer the most value and disregard the outdated ones.

Base Your Decisions on Analytics 

7 steps to make data-based decisions with web analytics | Piwik PRO

High-level stakeholders won’t approve of anything unless they sense a concrete reason. Your arguments for change should be objectively backed and statistically proven. Some of the metrics that should be on your tips are app downloads, screen tracking, page views, event tracking, user sessions, in-app referrals, the list goes on. Read about the tools you can use to track app analytics for mobile apps that need to be redesigned. Embedded analytics will always be crucial for apps whether you redesign them or not.

Read Competitor Like a Book

Reading Competition Law Books | Chillin'Competition

This is where most people begin, mistakenly skipping the aforementioned steps. Now that you’ve come here it should be clear why (if at all) your competition is proving your nemesis. This has to do with a feature vs feature account that tabulates similarities and differences between multiple apps. Create a checklist to track and accord points for each feature. The scoring system will give you a realistic impression of your market standing.

Think Outside the Box

Formula – Think outside the box – 4D Blog

There is no affiliated gospel for mobile UI best practices. That said the mobile app industry is generally amuck with creativity. No harm in xeroxing a feature or two you like in an app from another domain.

Diagnose Problematic Areas

How to Get Diagnosed with ADHD: Good vs. Bad Evaluations

Having infiltrated the ranks of your opponents, you can narrowly point to the areas that require more work than others. The nature of the problems could be anything, from a genuinely bad user experience, non up-to-date onboarding practices evident in customer reviews, to hidden bugs and unnecessary pop ups. As you quest forward to redesign your app, begin leveraging this intel and fast track development by prioritizing job lists.

Act on Priority

Swot Analysis Stock Photo - Download Image Now - iStock

After identifying the most erring details it is time for remedying. One way to do so would be to pen down what’s going for you in a SWOT, Strength, Weakness, Opportunity, and Threat graph. This would enable sequential stacking for development cycles, focusing on the most pressing needs foremost. It is vital you ponder judiciously on this aspect while redesigning apps to avoid painstaking efforts later.

Create Wireframes

Premium Vector | People making web page design for website

Be it your in-house developers or an app design company partnering with you, creating wireframes comes naturally to all developers. Ink the ideas built up in your mind with hand sketches and share with all project collaborators.

Make no mistake, you are sharing the foundation of your renewed app architecture and encouraging improvements. Ideation must be clinical in nature and put the spotlight on newly adopted characteristics while preserving the best ones from the previous version.

Be Open to (Further) Change

Unlock 5.0 Guidelines: Here's how life in India changes from today under Unlock 5.0 - The Economic Times

There has been a barrage of introductions to the wireframe already, but wait there can be more. Re-engineering a product will have its ups and downs and to be honest, it is your call to decide how much is enough. Mature leaders are thick-skinned which helps them accommodate productive advice from peers.

But be careful, don’t let inaccurate feedback get the better of you emotionally. Whenever in doubt, roll the dice back to the storyboard and self-introspect if the steps being proposed will lead to positive change. If not, put your foot down and move over.

Test Aggressively  

FDA Approves Smartphone-based mHealth Platform For Urinalysis Tests

At Anteelo, it is our staple schedule to act as an app design agency for one client or the other. Rushing into releasing a spanking new version of the app proves self-destructive. As soon as an MVP is ready we open it to a closed group for user feedback. We do not follow randomization and neither encourage it. Rather, the users are handpicked as per the target audience of the app. As soon as they provide a nod of approval we move forward.

Remarket Your App

Google Ads Remarketing Best Practices

Taking a new version of your app to the market is like the launch of a new one. It is all about storytelling and giving users an excuse to look forward to rather than just updating their current versions without advance notice. What if some people liked the previous design? Apple could give any brand food for thought on reinventing the wheel. With minimal feature edits, each year, they throw a keynote event that is the most anticipated globally. No, we’re not asking you to break the bank for a national campaign, but have a look at this promo of iPhone SE. You’ll get the point.

Gather Feedback 

4 Methods for Collecting Customer Feedback | SEJ

If you’ve outsourced the redesigning project for your app, demand that the mobile app design company submit user feedback reports on the new version regularly. Why should you care for user feedback?

Because these very people fuse capital into your business and if they don’t take a liking to the so-called “improvements” you’ll face customer churn. But don’t jump to conclusions. Supervise your app downloads, page traffic, sentiment analysis, app store comments to tap the immediate customer pulse. Sooner or later, they’ll come to terms with the design, so our experience says as a mobile design agency.

There is no PERFECT Design 

We don’t intend to sound like a monk, but yes, everything is transient. As time fades, you’d have to repeat this cyclical process all over and do your thing. Never rest on your laurels, even if you receive critical acclaim for your work. We never let success get to our head despite having been acknowledged globally for innovation as a mobile app design agency. You can learn more about us as an app design firm reading over our collaboration with Domino’s. We revamped their UX strategy which led to a 23% increase in lead conversions.

Let’s Catch Up 

Ever since our inception as a mobile application design company, we have delivered industry-standard value for our clientele. Our technology stack is the latest you’ll find and for any deals on redesigning your UI/UX, we’d be happy to demonstrate what we can do for you.

How much does it cost to develop a photo editing app?

5 best free photo editing apps for Android users | Technology News,The Indian Express

If there is one thing that the mass acceptance of image sharing social media platforms as Snapchat and Instagram have done, besides being the absolute profitable marketing medium, is bring a positive, surging demand for pic editing apps.

With more and more people willing to share their every second with the world, the need to look better – either naturally or through the help of technology is on a sky-high level.

So much so that the photo editing software market is expected to grow over $1030 Million by 2023. An estimated market size which is mainly driven by regions like:

North America – Canada, Mexico

Europe – UK, Italy, Russia, France, and Germany

Asia-Pacific – Japan, Korea, India, Japan, and Southeast Asia

South America – Colombia, Argentina, and Brazil

Africa and the Middle East – UAE, Suadi Arabia, Egypt, South Africa, and Nigeria

There are two main reasons driving this sudden high demand for photo editing software in the market:

  1. Increase in integration of photo editing features on social media platforms
  2. A rise in the number of mobile-based photo editing software

Now irrespective of what reasons are driving the growing market demand for photo editing software, the outcome of it all remains the same – the rise in the number of entrepreneurs willing to enter the flourishing industry. And an even greater increase in people seeking the answer to How much does it cost to build a photo-editing app like Retrica or similar applications.

The current state of the market is as such that the top players’ list is continuously shuffling for many new brands are entering the market with the hope to take a piece of the market pie.

But if you look at today’s date, the picture of top market players that you will see will look like –

Top 5 Photo Editing Apps – Sequoit Media

If the current market scenario is giving you cold feet from the front of market interest, well, it shouldn’t. The interest for new innovation in the domain is still intact, not just from the investors but also from tech giants who are planning to enter the space.

Here is the supporting evidence –

A. Polarr, the AI-powered photo editing application raised $11.5 Million in VC funding to grow its mobile and web presence.

B. Meero’s image editing tool raised $45 Million in funding last year

C. Apple, in January, announced its plan to release its own photo editing app called Fuzion

See how big yet open to more participation the photo editing app market is?

Now that we have attended to how flourishing the pic editing app market is, it is time to move on to the next stage – One which is a lot more technical and directly mobile photo editor app building cost impacting.

The stage we are going to look into next is ‘Features’. It plays a key role in deciding what the mobile app development cost estimate would be.

A. Registration

How To Create PicsArt Account in Android - YouTube

The one thing similar between possibly every app active on the stores is user registration.

And keeping up with the tradition, you will also have to add in the feature of user registration in your pic editing app for making it easy to enter the application and ensure that their data is saved inside the app for they are not getting in as guests.

To make it easy on your users, add in the option of social media or Gmail login – this will expedite the whole process to a great extent.

B. Social Media Syncs

Lightning-Quick Sharing, With the New PicsArt Photo Editor

The relation of your photo editing app with social media will go much beyond easing logins. You will also have to enable your users to share the edited photo on their choice of social media.

Also, while not necessary, you can even give them the option to invite in their friends and see your portfolio.

C. Photo Edits

How to edit photos with Lightroom for mobile | Adobe Photoshop Lightroom tutorials

The essence of your photo-editing apps would by default be the photo editing functionalities that you are offering them. In fact, this point here is what majorly determines what your cost to develop a photo editing app would be.

For the ease of understanding and cost differentiation, we have divided the feature list, which also clearly answers how to create a photo editing app, into two parts – Basic and Advanced.

Here they both are:

The set of basic photo editing functionalities –The list of advanced photo editing features –

D. Photo Capture and Upload from Gallery

How to transfer photos from a camera or card reader to Photoshop Lightroom Classic

The next in our list of must-have photo editing app features is the option to take the photo. There are two ways to go around it – A. Capture the photo from the camera (your phone’s camera is connected with the application using SDK) B. Upload the Image through the phone’s gallery.

E. Search

Adobe Spark brings easy-animation apps to the web - The Verge

If your idea is to create an app like Adobe Spark, which allows you to make image changes by giving you multiple templates to choose from and edit into, you should give your users a search functionality to select their preferred category.

Also, you can give them the search functionality to look for any specific functionality of your application, in case the list is extensive.

F. Shop

There should be a section within your application which has the list of every feature, functionality, and effects that you are planning to sell to the users. Ideally, it should be divided into sections of different things that you are offering to your users – simply for a clear and simplified UI.

G. In-App Payment

PicsArt Gold Brings Ad-Free Edits With Thousands of Graphics | Digital Trends

In addition to the shop feature, you should also integrate payment functionality in the app, giving your users the ease of purchasing the effect of their choice. To make it easy on your users, you should offer a variety of payment options like cards, online banking, or through platforms like PayPal and Stripe.

So here were some of the must-have features that should be present in your photo-editing application to make it more efficient and valued. And now that you know what those are, it is time to talk about the factor that we wrote this article to answer – How much do photo-editing apps cost?

What is the Cost to Develop a Photo-Editing App?

RAW Photo Editing Basics Explained

The cost of photo-editing application development is mainly divided into two parts – A cost that is arrived at on the basis of the list of basic photo editing features, as we saw in the section above a while back and Cost range B, which is arrived at on the basis of the estimation of advanced level features’ set.

Here’s the difference between them both.

The cost of a basic level photo-editing feature app will be between – USD 30K to USD 40K.

While the cost of the Advanced feature set application will be in the range of USD 60K to USD 70K.

Now, the estimated photo editing app development budget range that we have mentioned here is on the basis of the features that have been mentioned in the article. It is not a concrete range and so it might vary from your one requirement to another. Also, you should accept that the answer to what is the cost of photo editing app development in India would be very different from the cost that an agency in the USA would charge.

With this, we have now looked at everything that you need to get started and reach the stage where you connect with the team of custom photo-editing app developers who excel in the creation of the photo-editing app category.

The next and remaining thing left is to know how to get back the invested money that you put under the segment of photo-editing app development and grow it further. Let us get you an answer to that in the next section.

How to Earn Money on Your Photo-Editing App?

When it comes to earning money on a photo-editing application or setting its monetization model, businesses usually work around two modes –

A. In-App Advertisements

14 App Install Ads That Are Winning The User Acquisition Game | CleverTap

Under this mode, the app earns by showing advertisement of other business to their users. The more a user interacts with the advertisement the greater are your chances to earn more money.

B. Paid Editing Features

How to Use the PicsArt App on an iPhone or Andorid | PicxTrix

The next most common mode of earning revenue on your photo editing mobile application is to offer features that the users would pay to use – it can be an effect or a filter or even holiday-themed frames.

Now that you know what is the cost to develop a photo-editing app are practically ready to get started with your own business, there is just one last remaining thing for you to attend to – Getting in touch with one of the leading photo-editing app development companies in India and the USA that would help take your business ahead.

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