On one hand, while the world is struggling with the pandemic COVID-19, another struggle is going on. Offices are now vacant and people are working from home. Employees do matter and so does the business. This is the reason behind the worldwide active adoption of ‘work from home’ culture.
However, work from home culture has its own drawbacks. Offices are secured with strong cyber security infrastructure along with a dedicated security team that monitors suspicious activities. Even after such stringent monitoring, cyber attacks still occur on organizations. One can imagine how vulnerable cyber security becomes when employees work from home.
In research conducted for the month of February and March, it was realized that there was a whopping 600% increase in cyber threats related to the COVID-19 pandemic. 40% of companies which enabled work from home policy for employees reported an increase in cyberattacks.
Employees must be provided with the knowledge to identify cyber-attacks such asawareness against phishing emails, risks associated with the use of public Wi-Fi, to ensure the security of the devices being used for work.
2. Secure medium of communication
Always use a secure medium of communication for official purposes. Make sure that security protocols such as DMARC are set in your email domain to secure it against any attempt of spoofing or abuse.
3. Deploy a phishing incident response team
In such a critical time when businesses are being hit hard, neglecting security can be an extremely dangerous situation for any organization. Every single effort matters and each form of vulnerability has to be taken into consideration. Since the majority of cyber attacks occur via emails. Therefore, a Phishing Incident Response tool is the need of the hour. A single vigilant employee can save the entire organization. A phishing incident tool empowers employees with the capability to report suspicious emails.
4. Deploy a VPN
Deploy a VPN for secure data transfer between the core system and work systems that employees are using remotely. It adds on as an additional layer of security by encrypting data while travelling.
5. VDI
Virtual desktop infrastructure (VDI) allows employees to work in a virtual environment as if they are connected to company’s local network from any place, at any time and from any device that is connected with the Internet. With VDI, data is stored on a server rather than the individual system. Not only does it significantly lower down risks to data but also, a lesser amount of bandwidth is required to store it.
6. Encourage employees to use cloud services
Encourage employees to use cloud services like doc, spreadsheet, etc. since this minimizes the risk to data as it is not stored locally.
7. Deploy an MDM solution
Deploying an MDM solution helps the organization in retaining control over business-related sensitive data. The solution allows administrators to remotely lock the devices and wipe all the data in case the device gets stolen. This prevents sensitive data from falling into the wrong hands.
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IoT – the concept which started taking leap decades ago has today not just gotten mainstream but has also marked a presence, across industries and the globe.
With its market size poised to be 1.6 trillion by the time we reach 2025, entrepreneurs and businesses from all corners are finding opportunities to enter the segment.
In this article, we are going to look into the IoT trends and its advantages, which would act as a torchbearer for businesses looking for an area to expand into.
And since we are well past the stage where we address what is IoT and how IoT works, and what are the advantages of IoT, let us jump straight to IoT app development trends in the world.
But before that, here’s a quick synopsis of the IoT market to set the tone of the article.
18 Striking IoT Trends 2021 and Beyond
1. Rise in number & types of IoT devices
2017 ended with 8.4 billion IoT connected devices, 2018 saw the number increase to 9.2 billion. The 2021 number is all set to be 20.8 billion by the time the year ends.
It is not just the number of connected devices which is on a rise but also the types. Here are the different IoT device types that are expected to go mainstream this year:
Voice Assistants
GPS Trackers
Smart Bands or Fitness Bands.
Smart Locks
Smart Smoke Alarms
Amazon Dash button
Smoke Detectors
Child Monitor
Doorbell Cameras
Home mesh Wifi Systems
Fitness Devices
Wearables
IoT based Security Systems
Security Cameras
2. Consumer IoT (CIoT) and Industrial IoT (IIoT)
CIoT is an IoT ecosystem that assists organizations with improving user experience by utilizing “insight” on users’ Internet-connected gadgets.
The customer IoT market is active for the last five years and is giving indications of slowing down. The Industrial Internet of Things on the other hand will start getting more attention as more and more companies start building modern industrial systems that want the adoption of IoT. Utilizing industrial IoT can decrease the probability of unexpected episodes in data transmission, information processing, or centralized administration.
3. Smart homes will become a norm
Even people who discarded smart homes as devices for pretentious youngsters are now finding it difficult to ignore the capabilities the technology comes with. While it started with a steady growth, the demand for connected home devices will see a sharp rise in the years to come.
This demand, in turn, will increase the need for the manufacturing of connected electronic devices.
4. Cloud & edge computing
For a long time, the IoT devices have been relying on the cloud for storing their data. But the IoT application development industry has now started wondering about the implications of utilizing storing, calculation, and analyzing data to limit.
They are demanding that instead of sending the data from IoT devices to cloud, the data should first be transferred to local devices which are closer to the edge of the network. This local storage helps in sorting, filtering, and calculating the data and sending a part or the whole data to the cloud, thus reducing the traffic to network.
Edge computing offers a series of benefits to an IoT application development company and developers, which makes it one of the key emerging trends in IoT technology –
Better management of large amount of data which every device sends
Lowered dependency on cloud helping apps perform faster with reduced latency
IoT based mobile apps consumes less bandwidth.
5. A greater focus on IoT security
With the adoption being on a rise, more and more devices are getting connected to the Internet of Things. And as the network is expanding, the volume of data is also expanding and there is more information which is at risk. In fact, the security vulnerability has also become a prominent answer of what are the challenges in IoT domain.
This greater use of IoT tools and technologies must be accompanied with a greater boost to IoT security awareness and training. The year to come will see machine to machine authentication overlapping, biometric logins becoming a norm, and technology combinations like IoT and big data, machine learning, and artificial intelligence being used to eliminate data infractions.
6. Greater personalization
There would hardly be any industry left which has incorporated IoT in its offerings and is not taking advantage of personalization. With the help of beacon and sensors, the retail domain will be able to deliver next-level service offerings, through the use of IoT technology. Likewise, sectors like Healthcare and Edutech will also be able to deliver customized value offerings to their end customers.
This time can also be seen as a golden period for marketers looking to make a unique impact on their customers.
7. Incorporation of artificial intelligence, big data, and machine learning
There was once a time when the goal of IoT was to collect data coming in from multiple sources. But today, the intent has become to not just collect data but also extract useful information from it.
Incorporation of next gen technologies like Big Data, Artificial Intelligence, and Machine Learning will define the trends and implications of IoT in the coming time.
Using the data analytics tools in the connected devices, businesses will be able to decisions around both predictive and preventive measures. And soon it will become a part of the latest IoT trends, both of the present time and the future.
8. Blockchain for IoT security and BaaS will become mainstream
Although an extension on the security section, the integration of IoT and Blockchain deserves special attention of Blockchain development companies.
There are some pestering issues that IoT faces which have been adversely affecting the overall IoT growth trends and its mass adoption – Scalability, High Cost, Security, etc. being a few of them. A majority of these issues can be traced back to the centralized network.
Being centralized, there is minimal to zero guarantee in terms of security, especially since the data is held by a specific party.
Blockchain, being decentralized eliminates the issues of lack of security and control being with one party. The plethora of benefits that the combination of IoT and Blockchain offers makes it one of the important trend in IoT technology.
9. Smart cities will start flourishing
What has been lying in the background for some years now, Smart Cities will become a thing of reality in the time to come. 2021 and the years to come will see the inception of several internet of things applications, which would be directed at improving environmental, social, and financial elements of urban living. The tech spending directed towards smart cities and the efforts to build IoT architecture, which is anticipated to reach $80 billion by 2050 will become a prime ingredient in the goal to improve the quality of living and sustainability.
10. SaaS will emerge as a norm
It is impossible to talk about the technology without mentioning the benefits of cloud computing in IoT. By making data accessible in real-time, SaaS will find itself getting explored by a number of businesses as part of IoT trends 2021.
The time to come will see more cloud vendors coming in the picture for becoming an active part of the dependency that mass IoT adoption will bring alongside.
11. Unified IoT framework
The absence of a unified IoT framework is something that has been a major challenge for the IoT industry for a long time. The fact that not many companies work around a shared central platform, affects the adoption process to a huge extent.
Solving the issue through Blockchain will be one of the major IoT trends 2021. Blockchain driven ecosystem will bring all the data in one place with a decentralized operation model where the information will not be in control of any one entity.
12. Increased consumer adoption
One of the prime IoT market trends and the time to come will see IoT being used for not just personal or consumer based use but also industrial use. A validation of this can be seen in the numbers that the IoT connecting devices were set to grow to over 3.7 billion by 2019 and to over 50 billion by the time next year ends.
While the consumer based adoption of IoT is well talked about, we will look into the industrial internet of things in much detail in the next section.
As of now, the future of IoT lies in worldwide adoption.
13. Location tracking and wireless sensing will become a lot more relevant
One of the major IoT Mobile App Development Trends will be seen in efficient tracking of location and wireless sensing.
With 5G prepared to come on the forefront, apps will get new capabilities on these fronts. According to Gartner, wireless sensing will be used for the creation of drone and virtual assistants, in addition to being helpful in object recognition, and medical diagnostics.
14. Greater efficiency and personalization in customer service
There are several use cases of how is IoT shaping up the future of better customer service. Operative majorly at the back of IoT and Big Data convergence, customer experience is poised to become a lot more personalized in the coming time. The combination of both is what would help in achieving true omni-channel customer experience, which is a need of every modern day business, irrespective of what industry they belong to.
15. Voice will become the new mode of communication
Voice search, while already extremely hyped in the market, will see new demand flourishing this year. This time, it will be around IoT devices – for summoning them, connecting them with other devices.
This operation has majorly been done by algorithms, but from this year, you will see the operation becoming voice centric.
16. Predictive maintenance will witness a rise
The next-gen manufacturing tools will make use of built-in sensors and advanced programming for performing predictive analytics and forecasting the potential issues much before they actually happen.
This will not just lower the downtime but the data based predictive analytics will also eliminate guessing games from the preventative maintenance strategies. It will enable engineers to schedule and then initiate maintenance when the machines are dormant.
17. Automotive revolutionizing interaction between cars and people
The employment of IoT in the automotive sector has brought in a vast development in the field of fleet management, connected cars, maintenance systems, and in-vehicle infotainment and telematics.
An idea of auto cars is basically based on the establishment of the IoT, autonomous vehicles are about connectivity. This implies that the vehicle is remotely controlled by IoT and automated vehicles are a forthcoming entity.
IoT car support system assists an individual to take essential steps to prevent the parts of the vehicle/car from abrupt breakdown. Like dashboard indicators of a vehicle, this framework alarms the driver about the possible breakdowns. In any case, the alarms are sent to the driver’s phone, before the issue even happens. This assists the driver with making cost effective and efficient strides to evade component failure while driving.
18. Better workforce management
The use of headlights in recording the hours is expected to turn into an ordinary practice. Headlights are normally used to send messages to customers through smart phones. Decreasing the expense will expand the use of beacons in dealing with the work force. Beacons can be utilized to monitor personal and schedule tasks. All the information from these frameworks can promptly be used to populate the solutions of performance management.
Beacons can be generally used to screen the safety of the employee. This applies to circumstances where fitting safety equipment should be utilized. The health sector can utilize signals to screen the activities of doctors, medical professionals and nurses. This incorporates admittance to medical records and the use of medical equipment. IoT is quite possibly the most important subversive methods on the market.
These 18 IoT technology trends for 2021 that you just read are only the tip of the iceberg. The adoption of the technology would go above and beyond when it comes to changing the lives of millions, through connection.
On the note of changing lives, let us look at all the prospective industries IoT would touch in the coming year and how they would become new trends in IoT.
Industries That Will Get Affected by IoT in 2021
Although there are a plethora of industries which will witness IoT redefining their processes, there are a few which will play on in a front foot mode when the emerging trends in IoT are being defined.
A. Consumer electronics
The functionality of the IoT ecosystem depends entirely on the devices it interacts with. While there are already a number of IoT driven consumer devices operative in the market, there will be more to come in the coming time.
Here are some of the device types that will go mainstream in the coming time –
Next-gen locks to secure vehicles, home, and other personal belongings
Smart appliances which regulate power consumption
AI driven thermostats that adjust room temperature according to the weather outside.
B. Healthcare
The IoT trends in healthcare will touch every single aspect of the sector. IoT implementation in healthcare will affect not just the software but also the hardware systems of the industry.
Several new personal healthcare devices like wearables will enter the market, enabling consumers to monitor their own health. Another Internet of Things trends in the healthcare sector will be seen in several hardware coming into existence allowing medical officials to track staff and patients, while monitoring the medical equipment.
C. Manufacturing
The industry is one of the major sectors to become a part of industrial IoT trends 2021. Manufacturers from across the globe have already started investing in embedded devices for monitoring assets and equipment.
Commonly called smart manufacturing, Use of IoT in manufacturing improved the productivity and efficiency of operations.
D. Automotive
Majority of the IoT next six year’s growth will be seen coming from the automotive and industrial sectors, according to an IDC report. The two domains alone would highlight a yearly growth rate of 60% in the IoT sector, solely at the back of the growing number of complexities of sensors which capture data from machines, automobiles, and other industry based assets.
E. Financial service
With users opening up to the idea of conducting their financial services on different devices, the IoT trends in the financial domain will become too prevalent to ignore by financial software development companies.
The time to come will see introduction to smart cash points having connected vending machines that would allow consumers to take loan, accept deposits, transfer money, and undertake a plethora of other financial transactions straight from a device.
Apart from new financial models, the IoT trends in insurance industry will come in the forefront with the industry expanding their offerings to accommodate the risks and needs of connected devices and ecosystem.
F. Retail
The IoT trends in retail will see the industry seeing physical and eCommerce getting combined. Instead of visiting the stores, consumers will soon be able to try on outfits at home through the power of Virtual Reality. The grocery industry will also witness an overhaul with IoT changing food consumption, farming, and the overall supply chain.
The time to come will witness an Omni-Channel retail, powered by IoT app trends.
G. Energy
The incorporation of IoT in the energy sector will lead to the industry becoming a lot more efficient and streamlined in terms of energy management. The impact of IoT in the energy sector will majorly be seen in the following areas through the mode of smart cities and smart homes –
Cost Saving
Better energy consumption and management
New data source offering transparency in the system.
H. Education and training
The last but very impactful trends in IoT applications will be seen in the training and education domain. In the time to come, IoT will become a very important skill that a modern-day engineer or marketer should understand. Noting the heightened rise, we are going to see more courses lineup aiming at IoT specific studies.
We will also see businesses invest in boot-camp courses within offices to give their employees an exposure of the technology in action.
Challenges Of IoT
At present, there are four fundamental drivers of the IoT market: the ever-growing Internet connectivity, smartphone devices, and sensor devices with lower costs, great investments are filling the IoT. Also, there are four challenges for the growth of the IoT market: worries about cybersecurity, privacy, application process issues. Innovation is yet scattering.
The Internet Of Things is facing problems in many areas such as IT, Healthcare, Data Analytics and so on. Let’s discuss some of the challenges.
Scalability
Billions of internet-enables devices get associated in an enormous network where large volumes of information need to be processed. The system that stores, examines the information from IoT gadgets should be scalable. In the present period of IoT evolution everyday objects are associated with one another through the Internet. The raw information acquired from these gadgets need enormous information investigation and cloud storage for understanding helpful information.
Interoperability
Technological principles in many regions are still divided. These technologies should be joined to help us in building up a typical structure and the standard for the IoT gadgets. As the standardization cycle is still lacking interoperability of IoT. This absence of interoperability is preventing us to move towards the vision of associated everyday interoperable smart items.
Connectivity issues
In its present form, the IoT uses a centralized, server-client model to give availability to the different servers, workstations and systems. This is very productive, since the IoT is yet in its earliest stages, however what happens when billions of devices are all using the network simultaneously.
According to updated reports from Gartner, more than 20 billion individual units will connect to the IoT by 2021. It’s just a matter of time before users start to experience significant bottlenecks in IoT connectivity, efficiency and overall performance.
Conclusion
While these above mentioned emerging IoT technologies trends will be a good starting point, you will still need someone to help you with getting started with a full-fledged business in the IoT sector. And so, the next thing to follow after being accustomed with what is the future of IoT is getting in touch with an IoT app development company who would hand hold you towards future and next-gen offering.
You can also opt for companies in your area like IoT app development company USA, if you live in the US or any other area where you reside. But you have to be careful while choosing a company or developer to get quality results. Check the expertise and knowledge of the blockchain development company before finalizing any prospect.
Before cloud computing came into the picture, many companies used traditional servers to carry out operations, processes and data storage. Eventually, it became challenging and costly to completely rely on other companies later, for computing, data processing and storage. But thanks to the big giants today, for creating advanced cloud computing services for making computing and storage more convenient and manageable.
Cloud computing is a leading edge technology that stands for the delivery of high-demand computing services including applications, storage, and power processing, entirely over the internet. It means that instead of using external computer hardware and software, cloud computing offers the entire computing and data storage and processing service over the internet only.
In simpler terms, cloud computing is the practice of using a network of remote servers that are hosted on the internet. The purpose is to store, manage and process data effortlessly rather than relying on a local server or personal computer system.
For decades computer industries used to work by storing data and running programs from the hard drive. But ever since businesses have adopted the cloud computing service, with the help of online connection, it has become flexible to manage resources anytime and anywhere.
Cloud computing gives users easy access to use online services that are available through any device with an internet connection. Users don’t require to be in a certain location to utilize this service as ‘The Cloud’ is almost everywhere these days. In fact, here are some examples of companies that provide their services online through cloud services:
Understanding How Cloud Computing Works
Here is a layman’s guide to how to understand cloud computing works. Basically, cloud has two main sections: the front-end and the back-end. These sections are connected to each other through the internet network. The front-end is the user or client-side of the computer whereas the back-end includes ‘The Cloud’ section of the computer system.
The front-end that consists of the client’s computer enables the user to access data stored in the cloud with the help of the internet browser or with a cloud software. Although, all cloud computing systems do not necessarily have to use the same user interface.
On the other hand, the back-end of the cloud technology system is responsible for storing data and information securely. It includes servers, computers, data storage systems, and central servers. The central server uses a certain set of rules called protocols to facilitate operations. To ensure seamless connectivity between computers or devices that are linked through cloud , it uses middle-ware software.
Apart from these two main section components, the cloud computing services fall under three broad models:
Infrastructure as a Service(IaaS):
In this most basic service model of cloud computing, where the user can rent network connectivity, IT infrastructure resources like data center, servers, storage networking hardware and cloud computing securitycompliance from a cloud service provider. The enterprise can use the IaaS and customize it accordingly so as to build a cost-effective software offering.
Platform as a Service(PaaS)
This cloud computing service offers an on-demand environment to develop, test, deliver and manage software applications. The PaaS is designed for developers to make it easier for them to promptly develop websites or mobile applications without having to worry about the setup or management of underlying infrastructure resources.
Software as a Service (SaaS)SaaS is the largest model in the cloud market that is growing rapidly today. This model uses the web browser to deliver applications to clients that are managed by the third party vendor. Whereas, its interface is accessed to the client side. Most of the SaaS applications do not require to be downloaded as these directly run from the web browser but some plugins are required to be installed.
The Virtualization in Cloud Computing
Just like its name, cloud computing is very vast as it holds various processes, operations, and management. Similarly, it involves a process of cloud computing virtualization. The cloud computing virtualization allows a user to utilize the same server to run multiple applications and operating systems, thus providing an efficient utilization of resources as well as reducing costs.
There are four main cloud computing virtualization types:
Application Virtualization:
The application virtualization helps users to have remote access to the application from a server. The server stores the personal information and other application characteristics but still holds the potential to run on a local workstation with the internet connection.
Network Virtualization:
It is the ability to run multiple virtual networks that individually have a separate control and data plan. Network virtualization provides the facility to create and provision virtual networks such as logical switches, routers, firewalls, VPN, and workload security, either within days or even within weeks.
Desktop Virtualization:
This desktop virtualization enables users to emulate a workstation load in place of a server. It allows users to access their desktop remotely regardless of any location by a different machine. It offers the benefit of user portability, mobility, effortless management of software like installation, updates, and patches.
Server Virtualization:
This is more of a technique to mask server resources. Server virtualization stimulates physical servers by altering their identities, numbers, processors and their operating systems. This spares users from the burden of continuously managing complex server resources.
How does Cloud Computing Benefit an Organization?
Cloud computing is just not about trendy applications that people use for storing photos and videos online. It plays a major part in the business model nowadays and has taken the world by storm! With the help of cloud servives, businesses are not only getting the benefit of storing and accessing data but also the benefit of operating businesses innovatively.
Following are the advantages that cloud computing benefits organizations with today:
Cost Saving
It has been really expensive to run, manage, and deploy local systems for a long time and not to forget how much capital it has cost. With cloud computing, a user doesn’t require going through monthly expenditure of maintenance as everything is handled by the service provider itself.
Flexibility
Managing resources becomes quite easier with cloud computing as one has to simply pay for the resources that are being used each month. It offers the ease of process and operation as the Cloud storage providers offer flexible packages in which one can add or reduce the amount of storage that one pays to use.
Data Recovery
Cyberattacks can destroy a huge amount of data if everything is stored in physical servers and hard drives. As a result, it will not only lead to data loss but also to customer trust in the organization. With cloud computing, these issues are less likely to happen and even if it happens, there are massive storage locations where the data will always be safely present as a copy at another location.
Increased Security
With cloud hosting, your organization is always protected against hacking and internal data thefts. It offers a robust firewall technology that offers features like intrusion prevention systems and in streaming virus protection.
Has it ever happened to you that you try to achieve something but the end result was totally unanticipated?
Sometimes good things are an accident – Electricity, Discovery of America, Gravity, and PHP.
Wait, what?
Actually, PHP was never intentionally designed. Rasmus Lerdorf, a Danish software engineer attempted to design an easy common gateway interface by using the C language that would help him track views on his CV. Little did he know what he had created for such a menial task is going to change the face of web applications.
As for Python, the language has its own fan following spread worldwide.
What is there to see is how these two fare when put under juxtaposition. Yes! We are talking about the popular battle of PHP vs Python.
So, why don’t we begin the first round by discussing what they are, individually?
What is Python?
Well, of course, it’s not a snake (pun intended).
For real, Python is one of the few best web programming languages for web development that is winning the hearts of many around the world. It is a non-complex object-oriented, high-level, interpreted language, possessing amazing built-in data structures connected with dynamic typing and binding. It is features such as these that make developers choose this language for efficient and effective app development.
What is more, it is a scripting language that is proficient in binding and combining numerous components together. To add another jewel to its crown, it favors cross-platform development, making it ideal for web and mobile app development.
In fact, Python had recently won second place as the most popular language on Github, beating Java to dust and is one of the most loved languages.
Features of Python programming language
Fast in nature
There is no compiling in Python, for the programs are added to the interpreter which runs them directly. This is something that happens for the rest of the programming languages. It is very easy and quick to get access to the feedback on your Python code like recognizing errors, etc. Due to reasons like this, Python has the ability to execute and finish the programs speedily in comparison to other languages.
Supports test-driven development
With Python app development, coding and testing go hand-in-hand, something that is a tried and tested way to the efficacious development process. Developers are able to develop prototypes of the applications as Python allows them to refactor the code.
Amazing standard library
Another probable feature of Python programming language that enabled it to beat Java on Github, is its collection of impeccable libraries. Python’s robust standard library supports the programmers in choosing modules as per the requirements demand. Here every module allows developers to add other multiple functionalities even when the process is about to complete and that too without any additional coding.
Support for Big Data
If you have been looking forward to working on the Big Data technology but aren’t sure what should be in your tool set, then trust me, Python will be all you need to start with. This programming language is being used extensively in Big Data development; simply because it is faster and has a lot of libraries in store, that are in harmony with Big Data.
Highly compatible
Python is the first choice of developers who want to do away with the recompilation process. It is because along with supporting numerous OS like iOS, Android, Windows, etc., it allows developers to use Python interpreters to run the same code on all platforms and even modify it without performing recompilation. And on top of it, it allows programmers to check the code almost instantly when the changes are made.
Advantages of Python
Object-oriented and cross-platform programming language
Portable in nature due to WORA functionality
Highly readable, making it easy for beginners
It is open-source, a feature which makes it easily accessible
It is a constantly evolving language
Disadvantages of Python
Slightly in-effective in mobile computing and browsers
Design restrictions: Duck-typing may cause run-time errors
Delayed testing of web applications
A little too simple for certain tasks
What is PHP?
Speaking of the name itself, it has a little kick to it. The acronym does not fully describes its full form which is Hypertext Preprocessor. It is also an open-source scripting language (means a script-based program) that is server-side in nature facilitating development for every web app development company.
Additionally, it is possible to embed PHP in HTML to create dynamic web pages for web applications, database apps, and E-Commerce apps. In fact, developers consider it to be a pretty friendly language as it can connect with databases like Oracle, MySQL, etc.
Features of PHP
Highly flexible and scalable
To be successful, a language should be flexible and scalable enough to give a wiggle room to programmers to have fun, something which PHP clearly offers. It can be easily integrated with other programming languages, namely, Java and others. The components built with this language are reusable.
There are many extensions available to enable different functionalities, that help in defining many kinds of project requirements.
Fast loading speed
Speed plays a crucial role in making any programming language a favorite of developers. PHP is considered to be a high-speed rendering language as it easily establishes a connection with the database to fetch the requested data in less time as compared to many languages out there in the market.
Supports Cross-platform development
PHP is no way behind Python in catering multiple platforms, i.e, it is also a cross-platform language that helps developers in creating web applications for operating systems such as UNIX, LINUX, Windows, and more. What is more, it also supports Apache and MySQL database.
Loosely typed language
PHP is denoted as a loosely typed language as it supports variable usage without even declaring its data type. It will be taken at the time of the execution based on the kind of data it has on its value.
Error Reporting
One of the amazing features of PHP is that it has a function that generates a warning notice when something is wrong, allowing the developers to address the issues in real-time.
Advantages of PHP
Has an enormous ecosystem
Object-oriented and open-source language with an active community
Interoperability- has numerous pluggable frameworks
Supports first-class debugging
Disadvantages of PHP
Threaded and slower execution
No Internet of Things community support
Limited visibility and control
Externally dependent
PHP vs Python: Battle begins
Now, let’s see how Python Compares to PHP and vice versa.
1. Performance and speed
Speed is often synonymous with great performance in web applications. And in the case of PHP vs Python performance for web applications, it is no different. It is crucial for web apps to perform error-free while processing millions of requests at a time. PHP is considered to be much more effective at speed. Though PHP 5.x was fast, PHP 7.x broke its own records, leaving average Python programs to dust. It completes the tasks almost 3 times faster.
2. Syntax and code readability
Syntax plays a prominent part as a point of difference between PHP and Python. To be brief, the syntax of PHP kind of resembles that of the C language. The programmers have to be careful and need to use curly brackets, operators, and additional characters. What is more, developers can also ignore the white spaces while the compilation is on-going, bringing the additional usability that will assist in structuring the code into logical components.
As of Python, the syntax is made on the separation of codes with spaces and tabs, expediting the process of coding to a great extent. Moreover, Python’s syntax is readable which makes it easy for beginners to learn it effectively.
3. Price
It is a good thing that both languages are open-source which means nothing but that they are free to use. In fact, developers have advocated that these even though free in nature, maybe better than some of the paid frameworks.
4. Library Support
What gives Python an edge in the battle of PHP vs Python 2020 is that it has exceptionally extensive and well-developed library support for all types of applications developed using Python. Some of the most preferred libraries that developers use in Machine learning development along with others are TensorFlow, Theano, Scikit, etc.
Though PHP is lagging behind, it also has packages repository “Packagist” that is pretty popular among the developers.
5. Web frameworks
Both PHP and Python have loads of responsive and incredible web frameworks to start with. For Python-based web frameworks, some that stand out the most are Django, Bottle, CherryPy, Pyramid, and more.
As for PHP-based web frameworks, we have Laravel, Codeigniter, Zend, Symphony, and so on. As both Python and PHP programming languages provide a pretty good variety of choices to the developers, beginners are still a little bit more inclined towards Python’s Django framework because it is mighty fast.
6. Debugging
To give you the verdict on this point of comparison of PHP and Python before even diving deep into it, we have to say that it is a draw.
You ask why? Well, if Python has “Python Debugger” (PDB), a well-documented and facile debugger, then PHP has its “XDebug” package; both offering the most basic debug features – stacks, path mapping, breakpoints, and more.
7. Front-end feasibility
Web programmers also look forward to developing the layout or the front-end of their websites and portals using numerous effective tools along with languages like Bootstrap, CS, Angular, etc. Python here provides numerous opportunities for the developers to adopt the same techniques and later combine it with Python code by employing frameworks.
This way, designers can easily design websites, whereas the backend developers find it easy to use via a much subtle and understandable language like Python. So, definitely, Python here wins over the PHP.
8. Usability
It is prominent to consider the architecture of the languages before we conjecture anything in favor of either language.
The fact that both Python and PHP are object-oriented translate into that they compress code modules containing some functions and data in objects. So, any developer who is even a little bit familiar with object-oriented programming can use either of the languages.
9. Maturity
On the grounds of maturity, Python is inevitably the winner since it was first introduced in 1989 by Guido van Rossum and released in 1991. Its latest update 3.8.0 was released recently on 14 October 2019. It is the most mature and secure among the technologies which make the fundamental building blocks of the intricate mosaic that is the IT industry.
As for PHP, it was created in 1994 by Rasmus Lerdorf. Though not as mature as Python, it still has created a still in the market with its features. The very first manifestation of PHP was a simplistic set of Common Gateway Interface (CGI) binaries that were written in the C language. The latest version of PHP is 7.2.7.
10. Package Management
Speaking of Python, its package managers are effective in organizing the code and keeping the backups along with the version numbers. It helps the developers track their progress while helping businesses perform regular updates on the activities.
As of PHP, though is package management, however, it doesn’t match up to the PIP, a tool to manage and install Python packages. It allows developers to install, upgrade, and even uninstall while using a wide range of sources for external as well as internal libraries.
11. Market Popularity
If you want to judge or compare two things, market popularity tops the list of points of comparison, because it indicates why developers and programmers love something.
Looking at this graph above we can surmise that Python is the most searched on the web in the US as compared to PHP.
It has been observed that 7,212,664 websites have been developed using PHP, and as for Python, the number amounts to be 146,702. What is more, PHP is leading in countries like the US, Japan, Germany, and other 150+ countries. In a survey by w3techs.com, as you can see in the graph, it is evident that as of May 29, 2019, PHP was the most popular language based on traffic.
12. Versatility
Python in comparison to PHP is evidently versatile in nature as it is an ideal choice for developing websites integrated with Machine Learning and AI. It comes with an abundance of libraries that support these technologies and facilitate their integration into the web apps.
13. Well-thought-out design
While comparing PHP vs Python for backend, we found that Python, as compared to PHP, is fairly easy to grasp. Python has a well-thought-out-design (refers to the method used to insert code) than PHP. This means that developers find it easy to program for backend with Python than they do with PHP. It is simply because Python is a flexible yet robust programming language, something that PHP lacks.
14. Documentation
Well, it is a draw. Both languages have an abundance of documentation spread across the internet. Any beginner can easily find resources and documents related to any aspect of these languages and can get answers to even the most complicated queries- All thanks to their communities.
15. Environment Management
Speaking of environment managers, Python is extremely lucky in this regard. There are some terrific breed applications to manage the environment. One such example is Virtualenv – a system that is used to install and use numerous versions of Python simultaneously and switch them as often as needed with ease.
Though PHP also has an analog for Virtualenv known as VirtPHP. However, it is advised to use containers.
16. Learning Curve
Starting with PHP, being a straightforward language, it has a fairly low learning curve. It is ideal to learn PHP for short-term projects, but if you want to learn something that gives long-term benefits then Python is your match.
Though on its own PHP is easy to learn, however in comparison to Python, PHP has a steep learning curve for Python is the most readable and easily comprehensible language. It is because the language uses a much simpler syntax.
17. Community Support
Both languages enjoy the support of active communities. It is a crucial aspect for a beginner to consider before committing oneself to a particular language, simply because the learning process is full of doubts and queries and having strong support resolves half the issues.
However, we have to admit that community support of PHP is outstanding, given how actively they have been deprecating the language’s outdated aspects.
18. Salary and Job opportunities
While considering the payscale of both languages, we found that Python developers, on average, make somewhere around $120,024 every year in the United States. Whereas, PHP developers make an average of $86,017 per year.
In fact, you can see in the image above that Python developers, globally make nearly $63k, whereas PHP did not even make it to the list accumulated by Stack Flow.
Final Thoughts
To end this discussion, we would state the most obvious – both languages are differently capable in all aspects. One may surpass the other in one aspect and may lose in others. They both have their own set of features and functions to perform.
They are a paradox in themselves; there are many similarities between PHP and Python, and at the same time are dissimilar as well in many aspects.
Nevertheless, Python has emerged to be the winner in most of the comparison points such as documentation, job opportunities, salary, etc. So, it is up to an individual which one they choose based on their requirements.
Phishing attack is basically the most common but dangerous cyber-attack vector that is capable of exploiting the entire data of an organization with one click! It is a fraudulent attempt to gain user’s sensitive information and financial information for the vicious intent. This attack is deployed via email or by creating any illegitimate web page or site of an official entity to dupe users.
It is the most successful social engineering technique that is used for deceiving users into handing over their confidential data. Cyber threat actors usually target users by the medium of communication as they pretend to be from legitimate sources. These sources can be websites, banks, IT administrators, government agencies or auction houses, etc.
In technical terms, it is an online theft where cyber frauds trick users to steal and exploit their data present online. This cyber theft practice is attempted through email, instant messaging, voice calls, fax, etc. These attacks are divided into two categories:
Spoofed websites:
A platform to trick users into providing sensitive details on the data harvesting sites by compelling them through email or SMS communication.
Malware installation:
Fraudsters lure users to install malware by clicking on a download link that seems to have come from a legitimate source.
Currently, businesses are the most affected targets of phishing attacks. Reportedly, today phishing attacks have accounted for more than 80% of security incidents and a loss of $17,700. Whereas, according to the survey, around 94% of emails consist of malware and malicious attachments. 56% of the IT decision-makers believe that phishing attacks are the biggest cybersecurity threat to organizations as almost 32% of data breaches involve phishing.
How to Protect Against a Phishing Attack?
Phishers become empowered during any public crisis, regardless of the severity of the situation. They become opportunistic and search for advanced ways to deploy cyber attacks. In fact, they have squeezed out of every opportunity to such an extent that today these cyber threat actors are misusing the COVID-19 pandemic for fraudulent practices.
In this fast-growing influx of COVID-19 phishing attacks, cybercriminals are deploying email scams and are creating fraud website domains to misguide people, especially employees working from home. According to security research, over 16,000 new domains related to Coronavirus were registered from the beginning of January 2020 and the number has been multiplying rapidly ever since!
Moreover, among these Coronavirus-related website domains, most of the pages or sites were found to be malware loaded. No wonder how these phishing attacks are getting more sophisticated day by day and very unprecedented in nature. But, if taken proper preventive measures and implemented better phishing attack solutions, one can avoid falling victim to it.
Here are the following ways to protect against phishing attack:
1. Check for SSL certificate
Always check and verify the site that asks for your personal or even general information. Some URLs might begin with http:// and others with https://. The only difference is having ‘s’ on the web address. In order to verify the authenticity of a website, always check for https:// and the closed lock icon on the web address.
Sign of secure website
The ‘s’ basically stands for secure which means the website is safe to use. Also, if you click on an email link that redirects you to a website then make sure to verify the site’s SSL credentials first. The SSL certificate ensures secure and encrypted data transmission over the internet.
2. Lookout for grammatical errors
When it comes to creating a look-alike website or email, phishers can be good with coding but are often bad at writing content. Professional copywriters always ensure the quality of the content and make certain to send well-tested content with almost no error or flaw. One can detect a phishing email or website by checking the quality of the content. For example, poor grammar, illogical content flow, etc. is most likely done by inexperienced cyber scammers or frauds.
3. Phishing attack simulation training
As cybercrimes are on the rise today, organizations are expected to buckle up and train their employees for unpredicted future security threats. The best way is to educate employees about the importance of cybersecurity in an organization and what preventive measures they should take to mitigate cyber risks. Also, seeing how employees are the most vulnerable resource in any organization, it is important to train them with the help of phishing attack simulation. There are tools that offer the training of phishing attack simulation for employees in order to make them proactive in identifying phishing websites and emails.
4. Pop-ups are not always friendly
Phishing pop-ups
Avoid entering your personal information in pop-ups that appear on insecure websites. These pop-ups use Iframe technology to capture the user’s information and send it to a different domain. Although renowned and reputed websites will never ask for personal information on pop-ups, forged domains and spoofed sites can easily trick users into handing over their sensitive information.
5. Phishing incident response tool
Not every email landing in your inbox is a legitimate email because according to a survey, there is always 1 email out of 99 emails which is a phishing attack. Similarly, every 1 in 25 branded emails is a phishing email. Therefore, it is important to verify emails to check their authenticity and to do so, there are various advanced email security solutions available today. In case you find an email suspicious and fraudulent in nature, make sure to report it to a phishing incident response tool for the verification. Such tools provide real-time service to report, verify and resolve email-related issues.
6. Stay cautious of shortened links
The best way to trick any user into clicking on malicious or fake links is by sending shortened links that do not expose the real name of a website. Hackers use these shortened links to redirect users to fraud websites and obtain their personal information easily. To avoid becoming a target of such scams, always place the cursor on the provided short link to check the redirecting location before clicking on it.
7. Update all security patches
Keeping all the security patches up-to-date will not only mitigate the chances of cyber attacks but will also offer a cyber-resilient working environment. Hackers and cybercriminals majorly look for vulnerabilities in systems, software or applications to gain unauthorized access and exploit user’s data. For the best practice, always keep your system and web browsers up to date with the latest versions. The main purpose of this is that all these recent updates are released in response to security loopholes that hackers and cyber attackers seek for.
8. Avoid unexpected alarming emails
Phishing email example
One of the best techniques phishers use is sending panic-creating emails that contain alarming content. These emails are popular with subject lines such as Alert, Deadline, Urgent Request, etc., to provoke users to respond.
It is always better to avoid such emails and specifically the unexpected ones that ask for urgent data submission or requests for downloads. You must always get such emails verified by the IT security administrator of your organization before taking any action to revert.
9. Double-check the sender’s email address
The first step to identify whether an email is legitimate or not is to always check the email address of the sender. Cyber thieves create spoofed email addresses to dupe users into thinking that the email has come from a legitimate source. Moreover, without giving a second glance, victims directly reach for email attachments. It is important to understand how the mindset of phishers works and how vulnerable we are left due to our negligence.
An organization’s reputation is very important on a digital platform as today most of the business comes from online resources and researches. Your brand represents your reputation online so it is essential to monitor activities taking place online in the name of your firm. Cyber fraudsters have now become more advanced and are using more complex methods to trick users for their malicious intent. Phishing websites are one of the widely used methods to dupe and diverge customers from the legitimate website of an organization to a look-alike fraud page. Security admins must implement an anti-phishing, fraud monitoring & takedown tool to monitor phishing and fraud activities taking place in the name of the organization. Once tracked, these fake domains can be instantly taken down the web browser to stop copyright infringement online.
The mobile app ecosystem is a challenging environment. Year after year thousands of apps enter the app sector and compete for the pivoted top 10 listing.
One of the biggest fundamental mistakes an entrepreneur preparing for the top spot can make is not paying attention to the mobile app promotion stages. Or treating the process less than the number of effort required for the design and development process.
The question in the present mobile app state is not What is mobile app marketing, why is it necessary or how it works? But, what are the right app engagement methods.
It is a given that no matter how well crafted your application is, it will not get its spot under the sun until it is marketed right and there is a buzz around it much before it hits the stores and users’ devices.
Achieving the promotion utopia is not easy. But let us help you get there.
But before you get to the stage of mobile application marketing, there is some homework which is required to be done to answer how to market an app successfully.
Prerequisites for Mobile App Promotion
Identification of app objectives and target audience
Much before you get to the stage of finalizing the right app marketing strategy and determine associated budget, you should flesh out who your target audience is. You need to explore and learn what are their pain points, what are the existing solutions available in the market, where are they lagging, and how your application can overcome them. In other words, you need to invest your efforts into product discovery, creating user personas, and much more.
Whilst this is the first step towards developing a mobility solution, it won’t hurt to revisit the findings when you are nearing the stage of mobile app marketing.
Do the keyword research
Identifying the right set of keywords is a very important part of the app promotion process. One that you’ll find in every app marketing guide. Your application will stand a much better chance if you know what language your users will use to reach your mobile app through natural searches.
Since this is just the homework stage, you need not pay heed to the positioning portion of the keyword as of now.
The strategies for mobile app promotion are primarily made of two stages – Pre-Launch and Post-Launch marketing. Now, unlike the design and development part of the process, where the efforts reduce once the app is deployed, the efforts needed both before and after the app launch stages, in case of app marketing, are the same.
Let us look into the pre and post launch mobile app marketing tips.
Pre-Launch App Marketing Strategy
This is the stage which would enable you to create awareness about your application in the market. Here are the things that will have to be covered in the pre-launch app marketing stage.
Finalize a release date
A good starting point would be to finalize the release date of the application. Having a time frame in mind would help devise better mobile app promotion strategies. When deciding on the launch date, consider all holidays and events happening around the date, this will help ensure that the app is not getting overshadowed.
Mobile app landing pages have become some sort of a must-have for businesses looking to generate eyeballs right once the development phase starts nearing its end. The benefits of creating a promotion landing page can be manifold. First, you can use all the information collected on the page for conversion purposes. Next, you can use the content on the page for SEO purposes – improving the app’s ranking on the search engines.
Outreach initiatives
One of the app marketing tips that works best in favour of promoting an application is the outreach initiatives that a business takes. While it would be a lot more beneficial for a startup to start rolling out Press Releases (PRs) and Articles from the stage where the app’s beta version is out, it’d be beneficial to start creating a list of prospects to reach out, in advance.
You should have a ready list of PR professionals, bloggers, and social media influencers before you start with steps to promote an app. It’d also help your mobile app marketing strategy to keep a few pitch ready with you beforehand to then send to the agencies.
While assumed to start once there is a link to download the app, ideally, the stage where you create social media profiles should occur 1-2 months prior. This will help you with avoiding mistakes while promoting your app on social media channels and leverage higher benefits.
Now, when talking about the same, you should start with identifying who your target audience is and which platform they frequently visit. On the basis of that information, open social media profiles and start posting content on them to keep the users’ interest in place.
Besides these pointers, there are a few things that you will have to cover from the development front as well. Let us look into them.
Make the app easily shareable
On the development front, it should be made easy for users to share your application to their friends and family. For this, you will have to ask your partnered mobile app development company to add native elements, which would make it possible to share the app through Message, WhatsApp, or other social media platforms.
Implement app analytics
When talking about app success, it is not always about higher app downloads. Various other mobile app KPIs must be taken into account.
In relation to the same, there should be an app analytics section inside the application which would make it possible for you to keep track of how the app is performing when the time comes. Adding analytics at a later stage will be a lot more difficult compared to adding it at the development stage.
Enable push notification
The prominence of the role that push notifications play in reaping higher benefits of marketing an app is undeniable. It can be your go-to tool for ensuring the app is always on the top of users’ minds. But in order for it to perform what you expect of it, you will first have to incorporate it in your application:
Register with the push notification service of the operating system;
The OS service offers an API that enables the app to interact with the service;
Add SDK to the app.
Post-Launch App Marketing Plan
The efforts that you put in the name of pre-launch app marketing is only half of what you will have to do for post-launch marketing. Now, when we talk about post-launch app promotion techniques, we basically talk about two primary approaches: Organic and Paid.
The idea here is to get as many downloads on your application as possible. For, the ranking of your app on the store will ultimately depend on the number of downloads it has received. But a thing to note here is that there is no list of the best ways to promote an app. It will all ultimately depend on your app type, what you are looking to achieve, and the budget you have set for the mobile app development process.
Paid Promotion Activities
App-install campaigns
The app-install ads when driven with the right app marketing strategy and in the right place and time tend to draw massive benefit for the application on the download count front. What is difficult in this method is determining reasons behind higher app uninstallation rate and take preventive measures for the same. But the returns that can be expected from this approach are massive.
Pay per click
Pay per click tends to have a massive impact on mobile app promotion, if and when done on the right platform. While one approach would be to promote the app on search engine, what we recommend is promoting the application on other applications – this has shown to offer greater benefits to businesses.
Email campaigns
Depending on the demographics of your target audience, eMails can be a great start for establishing your marketing strategy for app launch. By sending the details and values of your app to people who either subscribed to your landing page earlier or through cold emails can be a great way to get attention on your application.
Organic Promotion Activities
App Store Optimization
When we talk about organic Android/iPhone app marketing, the foremost strategy that strikes the mind is ASO or App Store Optimization. The idea of ASO is to work on the app’s store page in a way that it is fit to appear in the search list and enticing enough to be downloaded by the users in one go. The end goal of ASO, however, should be to ensure that the application gets featured on the Play Store.
Apply for awards
Awards are a sign that the product is quality focused and is bound to add great value to the app user acquisition marketing strategy for apps. In many ways, they also play a role in getting greater downloads.
Here are some of the websites that accept awards application on the basis of its design, features, and other criterias:
Here are some of the websites that accept awards application on the basis of its design, features, and other criterias:
Appy Awards;
Best App Ever Awards;
Apple Design Awards;
Appsters Awards;
The Webby Awards;
Best Mobile App Awards.
Gain visibility
There are a number of app marketing ideas you can turn to for gaining visibility on your application. Here are a few of them –
Submit the application on promotion websites like Rate My Startup or Launching Next. these will help you in gaining reviews from entrepreneurs and other users.
Publish the app on alternative app stores like Amazon etc. (Note that this can only be a part of your Android app marketing strategy)
Conduct contests and giveaways to push the interest that you app is getting.
Keep in touch with the press to continue keeping your brand in the news.
Localize your mobile app
Though English is mostly the language that an app is drawn around, do not restrict the language as the only language. Many people in the world, even in the USA itself, do not use English as their native language – an event that affects the mobile app usage charts.
It is important to localize your mobile app according to the relevant regions – ones where your users belong. But when doing it, do not rely on auto-translation. There are a number of app localization agencies like ICanLocalize, Babble-on, Tethras, Localeyes, etc, which can help bring the app to a global market.
The pre-launch app marketing strategy and post-launch app marketing plans you read above work amazingly well for getting million downloads on your app. But the hard work and effort doesn’t end there. You will still have to work around ensuring that people who install your app don’t abandon it.
While it would help to know the reasons why people uninstall apps, what we recommend is investing your time in mobile app reputation. There are three primary ways to attain it: Setting up listening tools, setting a team to reply to users in real-time, and bring troubleshooting tips on app and the landing page. But before these three, you will have to guarantee an optimized app performance.
Secure Code Review is the process to check the code in the development phase so that there are no vulnerabilities left in the code. It involves manual and automatic testing of the code, which helps to review the loophole in the code that can later affect the organization. It is a process to identify and patch coding errors in the development phase before they turn into a high-level security risk. Reviewing security codes helps an organization to minimize the overall maintenance and development cost by enhancing the effectiveness of the code lines and eliminating any kind of early-stage risks.
Major Focus Pointers for Code Review
Injection:
The injection is a flaw that allows the application to accept the inputs to enter shell commands, enter the database, or operating system, which makes the application vulnerable for injection attacks.
Memory Flaws:
The flaws like Meltdown and Spectre are caused due to inconsistent and vulnerable code, which ends up compromising the information and data present in the primary memory.
Sensitive Data Exposure:
When due to the vulnerability in the program code, an attacker can gain sensitive information like the credit card details, private data, passwords, etc is known as the sensitive data exposure.
Cross-Site Scripting:
The cross-site scripting is similar to the injection attacks. In this, the malicious scripts are embedded in such a way that the user’s PC trusts the malicious site by using the cookies as a legit site. This involves the browser side scripting and compromising the user.
Principle of Secure Code Review
The principle of secure code review or the peer code review is that after this process, there should be no short-comings, security loose ends, code structure loopholes, and inconsistency in the code. It is done for the quality assurance of the code and thus, the code is read and rewritten mitigating all the possible vulnerabilities.
Purpose of Secure Code Review
Secure Code Review is an important step during the development process these days. It allows the code to be free from any kind of risk. It is important for the application to have consistency. It should be free from any security vulnerabilities and data discrepancies. The code should have a proper structure and ways to manage the data.
How is the Code Reviewed?
There are 6 steps to secure code review: –
Reconnaissance:
The reconnaissance is the process where we see the code and try to figure out the basic threats and risks in it.
Scope Assessment:
Threats and risks are categories and scope is decided for the same. This scope helps us to follow a path in the next processes. This is known as the scope assessment.
Automation:
Based on the scope the code is checked using various tools. These tools automate the process following the checklist. Thus, this makes the process automated.
Manual Review:
After using the tools in the automation step. The code is manually checked to find out the issues if any. The left vulnerabilities are removed manually.
Confirmation and POC:
After the code is reviewed by an automated and manual process, it is sent further for the confirmation and proof of concept (POC). Thus, this step checks that the code is good to go and can be sent for compilation.
Reporting:
Once all the processes are done and are confirmed, the report is made for all the steps taken. This report contains the vulnerabilities that were there in the code and suggestions to mitigate them. This final report covers all the information on the secure code review process.
Attacks Summary Due to Lack of Secure Code Review in 2019-2020
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If you had to make a list of top programming languages that appeared in the industry in the past decade, the two names that would emerge would be Go and Rust.
And, if you had to sit down and think of the programming languages which were best aligned with the motive to develop secure, microservice favoring frameworks and apps, you would again find yourself staring at the two languages.
Even after being similar in some prominent ways like maturity, being open source, and being designed for microservice oriented, modern, parallel computing environments, there is a lot of confusion around Go vs Rust and which of the two languages are good for the developer community to enter into.
The intent of this article today is to look into the difference between Go and Rust in much detail. The differences that go beyond Rust use cases and Golang use cases.
Let us answer Which is better: Rust or Go?
But before that, let us refresh the basics of both the programming languages.
Rust Programming Language
Rust language came into existence back in 2010. Deemed as one of the ML languages’ extensions, the aim that the language was expected to fulfill was better security, performance, improved parallelism, and greater modularity.
The feature set that Rust comes with has brought it to a stage where there are very few developers who haven’t heard of it or as showing an unwillingness to work in it.
Advantage of Rust language:
Amazing run speed
Enables fine grain features such as rich patterns, syntax extensions, and novel embeddings.
Interoperable with C, and FFI, amongst others.
Zero-cost abstraction
Predictable runtime behaviour
Saves crashing, debugging time.
Disadvantage of Rust language:
Learning Rust is steeper than Go
Between Go vs Rust, it is slow to compile
It is slower than the C and C++ language in the analogous conditions.
Go Programming Language
Go coding language was introduced back in 2007 by Google. It was looked at as a language that had emerged to solve the issues that organizations face when developing software infrastructure. The Go language specification was devised to introduce garbage collection, dependency management, built-in concurrency, robustness across multiple boundaries between the components, etc.
The result of the well thought of features of Go has gotten it a market position which is enough to bring it several points ahead in the Go vs Rust debate.
Advantage of Go Language:
The best feature of Go language is the incredible speed at which it compiles to machine code.
The simplicity of code
Concise, pragmatic, and efficient
Flexible and highly concurrency favoring
Strong interoperability with C language.
Disadvantage of Go Language:
Keeps simplicity over performance
Lacks the generics to an extent
Not enough immutability
Not a system language.
Now that we have looked into the basics of both the languages, let us get on to the part where we look into how they stack up against each other.
Rust vs Go: Performance
The one factor that weighs up Rust in the Rust vs Go debate is performance. The programs have been designed to run at similar or near similar speed of C++ and C.
Go, on the other hand, trade runtime speed for convenience, by making tasks automatic. But in terms of Rust vs Go Performance comparison, development speed of Go falls several steps behind the high performance that Rust offers.
Go vs Rust: Memory Management
Rust make use of compile time ownership strategy for memory management through zero cost abstractions. If a Rust program is not memory safe, it won’t be able to cross the compilation stage.
Like Rust, Go is also memory safe. But in the case of Go, it is handled automatically during the runtime. Meaning, developers won’t have to think of releasing or allocating memory when writing code.
Go vs Rust: Development Speed
At times, the development speed becomes more important than the program speed. A working example of this can be seen in the case of Python, which is not one of the fastest languages to run but fastest to write a software in.
Go comes with the same appeal. The simplicity and directness that it offers makes it faster than a number of languages in the market.
Rust, on the other hand, comes with more language features and thus takes longer to master. Its compile speed is also longer than Go’s. So, if the intent is of faster full cycle app development services, you would be better off with Go than Rust.
Rust vs Go: Concurrency
Modern day apps are distributed and networked. The languages that haven’t planned for these realities are far off behind the curve. The developers have to be able to run the tasks independently and share state between the tasks minus the risk of data corruption.
Now while concurrency was built into Golang’s syntax from beginning, Rust recently gained the native syntax in the form of async/.await. But even though the concurrency of Rust lacks the developer experience that went behind Go, it makes up for it through Rust’s memory safety.
Conclusion
We could keep digging into both the languages, dissecting both sides of Go vs Rust comparison, but the ultimate answer to the Rust and Go comparison would be the fact that it depends. There are instances where Rust is better than Go and vice versa.
When your developers need control on every detail of how the threads behave with the rest of the system, how the errors must be handled, it would be better to look into Rust use cases.
Malware is short for ‘Malicious – Software”. The set of code or software that are made intentionally to harm and infect the endpoints in the network are known as malware. The cyber attackers use this malicious software to infect and attack the devices. The malware is of many types and is categorized based on the way they function. We will be explaining these later in the blog.
Malware Threats
These days, malware is not directly installed on the victim’s device. Instead, it is sent and installed on the endpoint device using some techniques and by exploiting loopholes. Thus, these are the scopes that are to be mitigated by the security professionals when deploying cybersecurity.
Various types of malware threats are:
Social Engineering:
When an attacker manipulates the user to extract sensitive information for personal gains, it is known as social engineering. Sometimes the malicious links or malicious files are sent to the victim during social engineering. As soon as the victim clicks on the malicious link or downloads the malicious file, the malware gets installed in the victim’s device.
Email:
The attacker sends lucrative emails that tempt the user to click on the link provided in the email. As soon as the link is clicked, the malware gets downloaded itself in the background and infects the user’s PC.
Malware tampers web cookies. Thus, when you open a genuine site, this malicious cookie triggers and redirects you to the malicious sites. Thus, these sites may extract information or can download the malware into your system.
Planted Removable Medias:
Sometimes the attacker intentionally plants the removable media with malware loaded in it to tempt the victim to check its data. As soon as you will plug it in your system, the malware will be automatically installed and will end up infecting your device.
Types of malware
As told earlier in the blog, the malware is categorized and named based on the way they infect the system. Some of them are as follows:
Worm:
Worms exploit your operating system. These types of malicious software use your network bandwidth, steal your data, and send it to the attacker. It has the property to self-replicate and thus, it copies itself through the network.
Trojan Horse:
Trojan Horse is that comes attached to a normal file. Trojan malware disguises itself in the necessary files and then sends the data of your device to the attacker.
Spyware:
This extracts important credentials of data from a user’s device and sends it to the attacker. This kind of malware exploits the vulnerabilities in the software.
This is a kind of malicious software that infects the victim’s device by encrypting its data. The data can only be decrypted with a key that is provided by the attackers once you pay the ransom amount to them. Thus, it is advisable to keep backup of your data.
Adware:
Adware is a kind of malicious software that is injected into the victim’s device using the advertisement pop-ups of needful software. Pop-ups of urgent requirements of antivirus, malware remover, etc. are embedded with the malicious link. As soon as the victim clicks on the link, the malicious file is downloaded in his/her system and infects the device.
Virus:
This is a kind of malicious software that steals information and credentials of the user. The virus is also sometimes used to make the victim a bot. It can self-replicate itself but it cannot be transferred to the other device without human intervention. It can be attached to a document, mail attachments, scripts, etc.
6 Prevention tips from malware
Never click on not so secure and lucrative links as they may end up infecting your system.
Always keep your PC’s operating system updated.
Do not click on any link unless provided by the trusted source.
Change your passwords in the necessary interim intervals.
Avoid opening emails and attachments from unknown resources.
Do not pick up USBs found lying unguarded in public spaces.
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