If you want to create a website but have no idea how to start, you’ve come to the right place. Before you start building your site, there are five essential steps you need to go through – if you don’t, you may face serious problems further down the line. In this post, we’ll look at each of the steps and show you what you need to do so that any issues can be avoided.
1. You’ll need a website name
All website names are registered, so the first thing you’ll need to do is think of the name you want and check whether it is available to use. If it is, you’ll be able to register it and stop anyone else from using it.
Website names are technically known as domain names. They come in two parts, the name itself and the domain extension (.com, .co.uk, .org, etc.). You are free to use a wide range of extensions, though the best to use depends upon the type of website you are creating and, sometimes, the place you are located.
2. Decide how you want to build your website
There are multiple routes you can take to build a website. Here’s an overview of them:
a) Use an online website builder
No doubt you’ll have seen adverts on TV for services that let you create a website in just a few hours without any programming skills. While it is possible to do this, the drag and drop websites these services create are very limited in the functions they offer.
In addition, you may have to use a domain name that includes the website builders’ name, so instead of ‘mybusiness.co.uk’ you’ll have the less professionally sounding ‘mybusiness.webbuilder.co.uk’. The other downside is that you’ll have to use the web builder’s hosting and this may not provide best or cheapest service.
b) Use a CMS
Luckily, if you don’t have any coding skills, you are not restricted to using a website builder. Instead, you can do what the majority of website owners do and use a CMS (content management system) to create your website. The most popular, by far, is WordPress, which runs 29% of the world’s websites. Others include Magenta, Joomla and Drupal. All of them are completely free to use.
CMS are programs that let you build websites easily. Creating a web page is about as hard as creating a similar page on MS Word. It takes a little while to learn the software, but you don’t need to know anything about HTML or PHP coding.
CMS platforms enable you to use your own domain name and pick a web hosting package that offers the best services for your needs. They also have thousands of free web templates and plugins you can use to make your site look unique and to give it exceptional functionality.
c) Get a website built for you
If you don’t have the time or the skills to build a website, the only other solution is to pay a developer to build one for you. The main advantage of this is that you’ll get a bespoke site that has all the features you want. However, it will be the most expensive option and you may end up being reliant on the developer to maintain the site over the long term.
3. Choose a web host
In order to build a website or for it to be available on the internet, it will need to be hosted on a server. To do this, you will need to find a hosting service that will host your website for you.
Choosing the right web host is one of the most important decisions you will make when launching your new website. Here is a list of reasons why:
* The hardware used by a web host will affect the performance of your site. This, in turn, can affect how it performs on search engines and whether visitors will stay on your site.
* Hosting that provides robust security can protect your site from hacking and malware infection and help you stay compliant with data protection regulations.
Reliable hosting can ensure your site does not go offline and is always available.
* Good hosting will provide a range of essential features such as email, website backups, easy upgrades and site migration.
* Hosting that provides 24/7 technical support means that, should you have any kind of problem with your site, there will be an expert on hand to help you.
When looking for a host, you need to consider these things carefully.
4. Choosing the right hosting package
Once you have decided on the right host, the next stage is to decide on the right hosting package. This can seem a complicated process as there is a wide range of hosting options available. At the less expensive end of the spectrum, you have shared hosting, dedicated WordPress hosting and some of the smaller VPS plans. If you have bigger hosting requirements, you may need a large VPS package, a dedicated server or cloud hosting.
The type of hosting you will need depends on the size of your website, the amount of traffic you expect to receive and whether you intend to run other applications on the server, besides your website.
5. Planning your site
Before you get started with creating your website, the final stage is to plan your content. To do this, you should have a complete overview of all the pages you’ll need and all the functionality required for the website to achieve your aims (such as a checkout for eCommerce sites).
When planning your site, divide your content into clearly defined sections and subsections. This will ensure that everything is in the right place for your visitors to find things easily. If it helps, use standard website structures so that things are where visitors expect them to be.
Building your site
When all the above steps have been completed, it will be time to start building your site. How you do this will depend on the choices you have made along the way, so there is no single piece of advice we can give to all readers. If you choose a web builder, follow the instructions on their site. If you are using the services of a developer, make sure you have given them a complete list of all the pages and features you require. If you are building a WordPress site, check out our posts, Complete Guide to installing WordPress using cPanel followed by How to Configure WordPress Settings.
Conclusion
As you can see, getting a website off the ground requires you to consider a number of very important factors. Thinking these through, before commencing, can prevent complicated and long-term issues developing further down the line. Hopefully, this post and the posts it links to, will help you make more informed decisions.
A website is a need for today business owners who have not website are losing their valuable leads because at the same time your competitor is fetching all your leads or sales using website. Maybe you are now aware of website benefits that’s why you are here. Here we’ve talked about how you can find best custom web development services.We know picking the best custom web development services is not an easy task but with this post, we help you to decide to choose the best one. Make sure you read the full article and then apply the points while looking for custom web development services. It will really help you to find what you are looking for so best of luck.
1. Experience
You need to look for a company who has a decent year of experience. In this age of competition, many companies open and shut down every day. Now the company which stands for years means they have good knowledge and knows every in and out in the industry. They obviously stay up to date with latest technologies and latest trends. If you choose a company which has years of experience in custom web development services then it is sure that you will get an awesome output.
2. Previous Work
Now if the company has years of experience then it really doesn’t mean that the particular company will give you the best result. Actually, you need to check the company’s previous work and if possible contact the client which they mentioned on their website. Company’s previous work will tell you more about the company without even contacting them. Check their previous websites or work and check the functionality, design etc. If they are creative in their work then no doubt you will also get something out of the box.
3. Dedicated Team
There are many processes involved in custom web development services. It is not a one-man task, it requires a full dedicated team. Generally, web development starts with a plan, after that how it will look, what functionality needs, framework, testing, finding bugs and more. Each single task needs to be handled by professionals so he/she can eliminate all errors or flaws.
4.Content and SEO
If you want to up in the game then you need fresh and unique content anyhow. Content is king and you can’t ignore it. Apart from that second most important thing is SEO. If you neglect the SEO of your website then you will be out of the game and your competitor will overtake you. Well writing fresh content and keep an eagle eye on your website SEO can be a pain for you, so if you have a budget then it is a good idea to outsource the task to the company. You can ask the same company which is providing the custom web development services definitely they have professionals for it if not then you can look for other company but it is better if you pick the same company for all task.
5. Budget
This is obviously the first thing pops up in mind when you start reading about Custom web development services in india. Well, all companies have a different price. Some may provide the same service at a lower price or vice versa. Here you need to be very careful because when you see services with low price obviously you will prefer it first but you will get good service it is not a guarantee. Actually, you need to consider all the factors mentioned here to before taking any decision. At the end, if you decide you pick the custom web development services which charge bit high then feel free to go with it.
6. Maintenance and Support
When your website grows definitely it need be updated time to time because you need to update your website according to your visitors, add new achievements, functions and more. Moreover, you also need some security features in future so you need to be prepared for it. Many custom web development services offer full support which means whenever you face any problem in your website they help you to resolve it free of cost. Now it really doesn’t count any website update but yes you can expect some small favors.
Hope you find this article useful. Here at RichestSoft you will find the best custom web development services and apart from it, we are into mobile app development, SEO, SMO, content writing, SalesFOrce and other IT solutions. Feel free to contact us and get a quote on your website.
Has it ever happened to you that you try to achieve something but the end result was totally unanticipated? Sometimes good things are an accident – Electricity, Discovery of America, Gravity, and PHP.
Wait, what?
Actually, PHP was never intentionally designed. Rasmus Lerdorf, a Danish software engineer attempted to design an easy common gateway interface by using the C language that would help him track views on his CV. Little did he know what he had created for such a menial task is going to change the face of web applications.
As for Python, the language has its own fan following spread worldwide.
What is there to see is how these two fare when put under juxtaposition. Yes! We are talking about the popular battle of PHP vs Python.
So, why don’t we begin the first round by discussing what they are, individually?
What is Python?
Well, of course, it’s not a snake (pun intended).
For real, Python is one of the few best web programming languages for web development that is winning the hearts of many around the world. It is a non-complex object-oriented, high-level, interpreted language, possessing amazing built-in data structures connected with dynamic typing and binding. It is features such as these that make developers choose this language for efficient and effective app development.
What is more, it is a scripting language that is proficient in binding and combining numerous components together. To add another jewel to its crown, it favors cross-platform development, making it ideal for web and mobile app development.
In fact, Python had recently won second place as the most popular language on Github, beating Java to dust and is one of the most loved languages.
Features of Python programming language
Fast in nature
There is no compiling in Python, for the programs are added to the interpreter which runs them directly. This is something that happens for the rest of the programming languages. It is very easy and quick to get access to the feedback on your Python code like recognizing errors, etc. Due to reasons like this, Python has the ability to execute and finish the programs speedily in comparison to other languages.
Supports test-driven development
With Python app development, coding and testing go hand-in-hand, something that is a tried and tested way to the efficacious development process. Developers are able to develop prototypes of the applications as Python allows them to refactor the code.
Amazing standard library
Another probable feature of Python programming language that enabled it to beat Java on Github, is its collection of impeccable libraries. Python’s robust standard library supports the programmers in choosing modules as per the requirements demand. Here every module allows developers to add other multiple functionalities even when the process is about to complete and that too without any additional coding.
{Bonus- Java vs Python: Who is Winning the Coding Battle?}
Support for Big Data
If you have been looking forward to working on the Big Data technology but aren’t sure what should be in your tool set, then trust me, Python will be all you need to start with. This programming language is being used extensively in Big Data development; simply because it is faster and has a lot of libraries in store, that are in harmony with Big Data.
Highly compatible
Python is the first choice of developers who want to do away with the recompilation process. It is because along with supporting numerous OS like iOS, Android, Windows, etc., it allows developers to use Python interpreters to run the same code on all platforms and even modify it without performing recompilation. And on top of it, it allows programmers to check the code almost instantly when the changes are made.
Advantages of Python
Object-oriented and cross-platform programming language
Portable in nature due to WORA functionality
Highly readable, making it easy for beginners
It is open-source, a feature which makes it easily accessible
It is a constantly evolving language
Disadvantages of Python
Slightly in-effective in mobile computing and browsers
Design restrictions: Duck-typing may cause run-time errors
Delayed testing of web applications
A little too simple for certain tasks
Popular apps made with Python
Being a trusted programming language, there are many popular use cases of Python you must be knowing already.
What is PHP?
Speaking of the name itself, it has a little kick to it. The acronym does not fully describes its full form which is Hypertext Preprocessor. It is also an open-source scripting language (means a script-based program) that is server-side in nature facilitating development for every web app development company.
Additionally, it is possible to embed PHP in HTML to create dynamic web pages for web applications, database apps, and E-Commerce apps. In fact, developers consider it to be a pretty friendly language as it can connect with databases like Oracle, MySQL, etc.
Features of PHP
Highly flexible and scalable
To be successful, a language should be flexible and scalable enough to give a wiggle room to programmers to have fun, something which PHP clearly offers. It can be easily integrated with other programming languages, namely, Java and others. The components built with this language are reusable.
There are many extensions available to enable different functionalities, that help in defining many kinds of project requirements.
Fast loading speed
Speed plays a crucial role in making any programming language a favorite of developers. PHP is considered to be a high-speed rendering language as it easily establishes a connection with the database to fetch the requested data in less time as compared to many languages out there in the market.
Supports Cross-platform development
PHP is no way behind Python in catering multiple platforms, i.e, it is also a cross-platform language that helps developers in creating web applications for operating systems such as UNIX, LINUX, Windows, and more. What is more, it also supports Apache and MySQL database.
Loosely typed language
PHP is denoted as a loosely typed language as it supports variable usage without even declaring its data type. It will be taken at the time of the execution based on the kind of data it has on its value.
Error Reporting
One of the amazing features of PHP is that it has a function that generates a warning notice when something is wrong, allowing the developers to address the issues in real-time.
Advantages of PHP
Has an enormous ecosystem
Object-oriented and open-source language with an active community
Interoperability- has numerous pluggable frameworks
Now, let’s see how Python Compares to PHP and vice versa.
1. Performance and speed
Speed is often synonymous with great performance in web applications. And in the case of PHP vs Python performance for web applications, it is no different. It is crucial for web apps to perform error-free while processing millions of requests at a time. PHP is considered to be much more effective at speed. Though PHP 5.x was fast, PHP 7.x broke its own records, leaving average Python programs to dust. It completes the tasks almost 3 times faster.
2. Syntax and code readability
Syntax plays a prominent part as a point of difference between PHP and Python. To be brief, the syntax of PHP kind of resembles that of the C language. The programmers have to be careful and need to use curly brackets, operators, and additional characters. What is more, developers can also ignore the white spaces while the compilation is on-going, bringing the additional usability that will assist in structuring the code into logical components.
As of Python, the syntax is made on the separation of codes with spaces and tabs, expediting the process of coding to a great extent. Moreover, Python’s syntax is readable which makes it easy for beginners to learn it effectively.
3. Price
It is a good thing that both languages are open-source which means nothing but that they are free to use. In fact, developers have advocated that these even though free in nature, maybe better than some of the paid frameworks.
4. Library Support
What gives Python an edge in the battle of PHP vs Python 2020 is that it has exceptionally extensive and well-developed library support for all types of applications developed using Python. Some of the most preferred libraries that developers use in Machine learning development along with others are TensorFlow, Theano, Scikit, etc.
Though PHP is lagging behind, it also has packages repository “Packagist” that is pretty popular among the developers.
5. Web frameworks
Both PHP and Python have loads of responsive and incredible web frameworks to start with. For Python-based web frameworks, some that stand out the most are Django, Bottle, CherryPy, Pyramid, and more.
As for PHP-based web frameworks, we have Laravel, Codeigniter, Zend, Symphony, and so on. As both Python and PHP programming languages provide a pretty good variety of choices to the developers, beginners are still a little bit more inclined towards Python’s Django framework because it is mighty fast.
{Bonus Read: Django vs Ruby on Rails}
6. Debugging
To give you the verdict on this point of comparison of PHP and Python before even diving deep into it, we have to say that it is a draw.
You ask why? Well, if Python has “Python Debugger” (PDB), a well-documented and facile debugger, then PHP has its “XDebug” package; both offering the most basic debug features – stacks, path mapping, breakpoints, and more.
7. Front-end feasibility
Web programmers also look forward to developing the layout or the front-end of their websites and portals using numerous effective tools along with languages like Bootstrap, CS, Angular, etc. Python here provides numerous opportunities for the developers to adopt the same techniques and later combine it with Python code by employing frameworks.
This way, designers can easily design websites, whereas the backend developers find it easy to use via a much subtle and understandable language like Python. So, definitely, Python here wins over the PHP.
8. Usability
It is prominent to consider the architecture of the languages before we conjecture anything in favor of either language.
The fact that both Python and PHP are object-oriented translate into that they compress code modules containing some functions and data in objects. So, any developer who is even a little bit familiar with object-oriented programming can use either of the languages.
9. Maturity
On the grounds of maturity, Python is inevitably the winner since it was first introduced in 1989 by Guido van Rossum and released in 1991. Its latest update 3.8.0 was released recently on 14 October 2019. It is the most mature and secure among the technologies which make the fundamental building blocks of the intricate mosaic that is the IT industry.
As for PHP, it was created in 1994 by Rasmus Lerdorf. Though not as mature as Python, it still has created a still in the market with its features. The very first manifestation of PHP was a simplistic set of Common Gateway Interface (CGI) binaries that were written in the C language. The latest version of PHP is 7.2.7.
10. Package Management
Speaking of Python, its package managers are effective in organizing the code and keeping the backups along with the version numbers. It helps the developers track their progress while helping businesses perform regular updates on the activities.
As of PHP, though is package management, however, it doesn’t match up to the PIP, a tool to manage and install Python packages. It allows developers to install, upgrade, and even uninstall while using a wide range of sources for external as well as internal libraries.
11. Market Popularity
If you want to judge or compare two things, market popularity tops the list of points of comparison, because it indicates why developers and programmers love something.
Looking at this graph above we can surmise that Python is the most searched on the web in the US as compared to PHP.
It has been observed that 7,212,664 websites have been developed using PHP, and as for Python, the number amounts to be 146,702. What is more, PHP is leading in countries like the US, Japan, Germany, and other 150+ countries. In a survey by w3techs.com, as you can see in the graph, it is evident that as of May 29, 2019, PHP was the most popular language based on traffic.
12. Versatility
Python in comparison to PHP is evidently versatile in nature as it is an ideal choice for developing websites integrated with Machine Learning and AI. It comes with an abundance of libraries that support these technologies and facilitate their integration into the web apps.
13. Well-thought-out design
While comparing PHP vs Python for backend, we found that Python, as compared to PHP, is fairly easy to grasp. Python has a well-thought-out-design (refers to the method used to insert code) than PHP. This means that developers find it easy to program for backend with Python than they do with PHP. It is simply because Python is a flexible yet robust programming language, something that PHP lacks.
14. Documentation
Well, it is a draw. Both languages have an abundance of documentation spread across the internet. Any beginner can easily find resources and documents related to any aspect of these languages and can get answers to even the most complicated queries- All thanks to their communities.
15. Environment Management
Speaking of environment managers, Python is extremely lucky in this regard. There are some terrific breed applications to manage the environment. One such example is Virtualenv – a system that is used to install and use numerous versions of Python simultaneously and switch them as often as needed with ease.
Though PHP also has an analog for Virtualenv known as VirtPHP. However, it is advised to use containers.
16. Learning Curve
Starting with PHP, being a straightforward language, it has a fairly low learning curve. It is ideal to learn PHP for short-term projects, but if you want to learn something that gives long-term benefits then Python is your match.
Though on its own PHP is easy to learn, however in comparison to Python, PHP has a steep learning curve for Python is the most readable and easily comprehensible language. It is because the language uses a much simpler syntax.
17. Community Support
Both languages enjoy the support of active communities. It is a crucial aspect for a beginner to consider before committing oneself to a particular language, simply because the learning process is full of doubts and queries and having strong support resolves half the issues.
However, we have to admit that community support of PHP is outstanding, given how actively they have been deprecating the language’s outdated aspects.
18. Salary and Job opportunities
While considering the payscale of both languages, we found that Python developers, on average, make somewhere around $120,024 every year in the United States. Whereas, PHP developers make an average of $86,017 per year.
In fact, you can see in the image above that Python developers, globally make nearly $63k, whereas PHP did not even make it to the list accumulated by Stack Flow.
Final Thoughts
To end this discussion, we would state the most obvious – both languages are differently capable in all aspects. One may surpass the other in one aspect and may lose in others. They both have their own set of features and functions to perform.
They are a paradox in themselves; there are many similarities between PHP and Python, and at the same time are dissimilar as well in many aspects.
Nevertheless, Python has emerged to be the winner in most of the comparison points such as documentation, job opportunities, salary, etc. So, it is up to an individual which one they choose based on their requirements.
As per the research global technology market is forecasted to grow 2.3 billion in U.S dollars by 2021. Isn’t that huge enough? Ever since Santoshi Nakamoto published his invention in 2009, Blockchain technology has added the flavour not only in financial industry but also across other verticals.
What is Blockchain technology and what problem it can solve?
Today, with the advent of new technologies, internet has revolutionized the way people communicate. We make the use of payment gateways to share and transfer information back and forth; but is that really secured? Databases cannot communicate with each other, it needs error-free human administration or a centralized station to run every node.
So, here the Blockchain technology comes into existence. It is decentralized ledger shared by multiple users and works without the interference of third-party. This technology tracks every details that happens on the internet – every digital transaction, private data, service etc. Data is encrypted into blocks and gets scatter into pieces across worldwide network of distributed nodes.
Hence, because of this reason:-
Electronic ledgers can become cheap than traditional account system
Distributed ledger system nullifies repetitive task and results into less error
Lessen up the risk of pending transaction as processing delays
Blockchain has three main features of distributed ledgers:
Veracity – multiple copies (as opposed to a single copy) of the complete historical record of ledger entries are each verified by consensus.
Transparency – it is a public record of activity that can be seen by all market participants.
Disintermediation – Instead of specific central organization, this operates using peer-to peer network.
Blockchain technology is the pillar behind the success of the bitcoin and is the first digital currency to solve the issue of double- spending. This technology is transformative and several predicts expects that it will have massive impact in the market.
“One Bitcoin can be divided by 100 million units, and each unit can also represent value in multiple ways – i.e.; cash, property, votes, energy.”
Implications of transaction in Blockchain technology
Blockchain technology will revolutionize the way we write, execute transactions and maintain records. Keeping accounts of all transactions is the core criteria for any business as it becomes easy to track the last performances and help in planning the need for the future. Some records consume time, energy and efforts and often creation and storage process results in errors.
In the current scenario transactions can be executed immediately but settlement of the funds takes a long process. For instance: Someone selling in the stock exchange can sell stocks immediately but settlement can take few days. Similarly, if someone is making the new deal of buying property, price can be negotiated and signed quickly, but process of registering takes more time and may involve lawyer, government and employees.
But, in the Blockchain technology, transaction process is quick and permanent and distributed across nodes, and details of transaction such as price, asset etc. are recorded, verified and settled within seconds across all nodes and any change in one ledger simultaneously affect the other copies of ledger. Since each transaction is transparent and permanently recorded, there is no need of third party verification and is open for anyone to see.
What makes distributed technology different?
The key difference of Blockchain is the ability to transact without the need of trusted third-party through distributed ledger.
Ultimately, distributed ledger technology represent significant innovations. They have broad implications, including:
Operational simplification and fraud minimisation
Digital identity
More transparency in transactions.
Fraud minimization
One of the advantages of distributed ledger technology is that manual efforts to perform reconciliation and resolving disputes can be drastically reduced. Traditional accounting system means parties involved in one project need to check the system and find the reason why they disagree. Instead with the help of Blockchain the same thing can be migrated in number of ways as all parties involved share the same record.
For businesses, Blockchain increases the efficiency, reduction in duplicated and manual tasks and cut-cost and provides opportunities for businesses to focus on value-adding task and facilitate trust along with supply chain. Businesses which regularly deal with unknown customers faces risks, where a business is not sure that its customer will comply with contractual terms. Goods are delivered, but the customer may not make payment for days or weeks. This ties up capital and can cause cash flow problems. Blockchain technology has the capability to minimise risk and settlement times, which ultimately aids in improving balance sheet efficiency.
More transparency in transaction
Distributed ledger provides transparent information in real-time transactions and hence, those currently gaining competitive advantages via imbalance of information is likely to put an equal foots with the rest of the market. Individuals will be able to understand which organizations have used which data under what circumstances and this enables more consumer decision making. The tracking of goods over Blockchain will also provide greater transparency and simpler process for businesses and would enable increased cooperation between regulators and regulated entities.
Example:
SimplyVital Health is using Blockchain technology to give healthcare industry a facelift. The company is using the Blockchain-based data storage and analytics platform aimed for streamlining medical data storage and sharing.
The Bottom line
Blockchain technology is here to stay and is transforming the way society functions. Being still in an early stage, crypto currencies are only its major use case. Above perspectives may sound promising, but business need to come up with the kickass solution or connect with the Mobile Application DevelopmentCompany that can nurture your product as per your requirements in a better way.
If you want to improve the success of your website, you need to keep working at your SEO. This can be difficult if other parts of your business demand most of your time. To help, we’ve put together a weekly workout of six short tasks every website owner should try to do weekly. By just spending ten minutes each day, or an hour a week, these activities can have a very beneficial effect on your website and the success of your business.
1. Update old content
Google loves to promote newer content because it provides users with the most up to date and accurate information. This is why older content slowly starts to slide down the rankings. When you update an existing piece of content, the date you publish the changes is recorded and Google becomes aware that it has been modified. For this reason, spending a little time each week updating your content can have a beneficial influence on how those pages rank and make the information more relevant for your readers. Even if you only change one piece of content each week, you’ll eventually get around to updating your whole site regularly.
2. Rework your titles and meta descriptions
Search engines rely on page and post titles and meta descriptions to discover how relevant your content is to someone’s search query – the more relevant they are, the more likely your page is to rank well. At the same time, the title and the meta description appear in the search results and the better these appeal to the user, the more chance it has to be clicked on.
To give your content more chance of ranking and getting a clickthrough as a result, you should look at reworking them from time to time – especially if they have stopped ranking so well. Make sure they both contain your relevant keywords and that they are written in such a way that a human would find them interesting enough to click on.
You can also update your URLs, making them cleaner and easier for a search engine to understand. However, if you do, you will be creating a new address for your page and this means that any external links to the old page won’t work. To avoid losing any traffic from links on other sites, you can set up a redirect, so that any traffic aimed at the old URL can be sent directly to your new one and not a 404 error page.
3. Deal with broken Links
Following on from this, you should swiftly deal with any broken links you have on your website, either internal links to your own content or external links to other sites. Having broken links gives your visitors a poor experience and for this reason, search engines will be reluctant to reward you with higher rankings.
Internal links can occur if you’ve changed the URL of one page and not updated menus or other links to it. It can also happen if you’ve deleted a page and forgot to remove any links.
Broken external links tend to be the main problem because you may be unaware if a website or page you linked to a while ago is still there.
The easiest way to deal with broken links is to use a plugin that automatically checks for them and notifies you when any have been found. This makes it easy to update the link or, if a suitable alternative cannot be found, to remove it altogether. If you have a lot of links on your site, it certainly reduces the amount of time needed to check them manually.
4. Promote your business on social media
Search engines are beginning to take increasing notice of how brands perform on social media, especially if they are getting good reviews or a lot of likes or shares. Besides having a positive effect on your ranking, social media can also have an enormous impact on your website traffic and business reputation.
For this reason, it is important to post content on your chosen social media platforms on a regular basis and to include links to your website whenever you can. This way, the more a post is liked and shared, the more visitors you are likely to get.
Regular use of social media platforms can increase awareness, familiarity and trust amongst consumers and develop brand loyalty among existing customers – and the more likes and shares you have, the more people will feel that yours is a business which can be relied upon.
5. Check out the competition
If you are looking for content that works, the best place to find it is to see how well your competitors are doing. Analysing the competition is big business and there are many online tools specially created to help discover what content they are publishing and how well it is doing on search engines and social media. You can find titles of posts, the keywords being used, the number of shares and likes on different social media platforms and how much traffic each piece of content generates.
This can give you an in-depth insight into content that is trending and what your target market is looking for. From knowing this, you can then begin to create similar content of your own and gain a share of that traffic for yourself.
6. Reach out to influencers
One of the most important ranking factors is the number of backlinks a website has from high authority websites, especially those in a similar niche. In order to get these backlinks, you need to engage with the people who publish on these sites. You can do this in a number of ways, for example, leaving comments on their blog posts, mentioning and linking to them in your own posts, and liking, sharing, responding to and mentioning them on social media.
The more you engage with them, the more chance you will have of developing a relationship with them where they read and share your content. It takes quite a bit of time to do this – some of these influencers have millions of social media followers and visitors to their sites. A single tweet won’t get you noticed.
However, a single tweet from them or a mention in their blog post can send millions of people to your website or lead to higher rankings in Google. The benefits to your business can be substantial and long-lasting. It can be worth the effort.
Conclusion
Ten minutes a day or an hour a week doing these simple but effective SEO tasks can have a significant impact on your website. They can increase ranking, improve click through rates, make site content more relevant and engaging, give you a better understanding of what to post and where, and help you get noticed by those who have influence.
Ruby on Rails or simply Rails is a server-side web application framework. The language used is Ruby and it is under the MIT license. So, you can design your web pages, web service, or a database using this model-view-controller framework. You can improve the performance using many well-known paradigms and software engineering patterns such as active record pattern, don’t repeat yourself, and convention over configuration.
Use The Brakeman
The brakeman is a security analysis tool. When you run it, all the possible vulnerabilities are brought out after it runs through your application. The security warnings will be grouped according to their severity – High, Medium, and Low. Sometimes, you may not have any warnings but that does not mean your system is secure. This is because brakeman at times overlooks some of the basic security pitfalls. To make sure you have the security issue under control, use a second gem called the bundler-audit. This checks the security in your Gemfile.lock for all variable versions of gems.
Don’t Repeat Yourself (DRY)
Every large software project is overwhelmingly complex. Most of us are not good at handling the complexities. The strategy for reducing the complexity is to divide the code into portions where each component represents a subsystem. This subsystem accomplishes everything you need in some specific segment.
Take the case where you are building a content management system. You can keep subdividing the portions into components such as user management which has a subsystem role management. When you reach the component that has a single responsibility we implement it in a class. This is assuming that we are building something using the object-oriented application.
The DRY principles states that you can only use these pieces of knowledge exactly once in the entire system. This unambiguous unique representation shows how we achieve something.
Use The Bullet
In the development process of the application, without the use of refactoring, you cannot spot the N+1 problems. But, this is a common occurrence in Rails. This means when an object is called a second object is also called. This results in a second query. This thing becomes huge and you find that instead of running 1 query with 100 results, you may be having 100 queries and trying to get one result. Because you use a tiny dataset, this thing is difficult to see. It only becomes apparent when moving to a database that is production sized.
To avoid this problem, we use eager loading. You use. include on querying code. The way to do this is to use the Bullet gem and this will clear all your N+1 queries. It works out of the box and you only need to install the app. It will visit the various routes in the development and you get alert boxes with messages that pop out when there are database queries.
Traceroute
You can clean the routes in Rail applications with this Traceroute tool. It will detect routes mapped to non-existing controller actions and finalize those applications that are not reachable. This simple rake task will thus eliminate needles time and effort. The controller helper methods both before and after filters must remain private because they will not figure in the public API. Even though this works fine, at times on mountable engines at time it shows false positive but you can see them and overlook those that are not true.
You can use many other principles such as YAGNI (You aint gonna need it) or the Deadweight tool. They function seamlessly once you download the tool and begin to run them. You see how to improve the speed of your Rail by using these simple tools. If you have any doubts about which one is the most appropriate, consult any web designer to clear your doubt.
It’s hard to create the illusion of a 3 dimensional object from a 2 dimensional image and I’m not talking about the recent craze of 3-D TV’s, mobile gaming consuls and computers. There is a way to do it though. Parallax scrolling. Parallax scrolling was first used for video games and it gave the illusion of 3-D from a 2-D image.
How does this work though? When scrolling the background images move slower than different foreground images, which creates an illusion of depth to the viewer. You will notice this type of scrolling on old video games like Moon Patrol (the first game this technique was used on) or more popular games like Sonic the Hedgehog I & II and Street Fighter II.
Recently some websites have been receiving a face-lift using parallax scrolling, truly transforming the look and feel of the site, like the Nike website. The background and various images move at different speeds allowing for the 3-D illusion. The best part about this is, it is not with old 80’s video game graphics, but can be seen on Full HD display’s. This rather old technology can is being applied in a new ways and makes for a very exciting web experience.
Anyone who has ever been involved in running a business knows that an effective product or service does not guarantee success. When your potential customers are unaware of your company’s existence, or they don’t understand how you can benefit their lives, they won’t buy your product.
That’s why strong website development is so important. When designed by talented website developers who approach each project individually, websites can be an extremely powerful method of lead generation. The following are just a few of the ways your web presence can help you achieve success:
GETTING CUSTOMER ATTENTION
In most cases, potential customers do not stumble across websites unprompted. It’s much more likely that they’ll find your website as a result of an internet search.
By incorporating keywords into your website’s content, you’ll boost your chances of appearing in a relevant Google search, helping you achieve that critical first step: getting potential customers to know you exist.
To increase your visibility on the web, you should not only feature the keywords prominently on the homepage, but also host a blog that shares relevant information with users. Doing so gives you even more opportunities to reach the kind of people most likely to be interested in your service or product.
DEMONSTRATING YOUR PRODUCT
An intuitive website could be designed to show off to customers what exactly your product or service can do for them. For example, if you’re selling a new tool or promoting an app, a quick video embedded on the homepage to demonstrate it is an excellent visual element to include.
That said, you don’t need to rely on video. Many great websites make effective use of clean and simple graphic design to explain how a service benefits customers in easy-to-digest visual language (e.g. infographics). Whatever route you choose, if your website is organized around explaining what your product does in a concise and engaging manner, you’ll have made your way through another major hurdle on the path to success.
MARKETING OPPORTUNITIES
Although a great website can often convince someone to buy your product right away, it’s true that even your target user will not necessarily click through and convert to a paying customer. Luckily, you can build your website to clearly direct viewers towards additional marketing campaigns, such as an email newsletter. As such, marketing experts often suggest that companies include numerous lead generation forms throughout their sites.
Do you offer free estimates for your service? Include a form for that. Are you currently offering a free promotion? Make sure potential customers can easily spot the form to sign up for it on the relevant portion of your site.
ESTABLISHING CREDIBILITY
While you may be fully aware of the fact that your past clients have been thrilled with your service, it is safe to assume new customers are unaware of this fact. Fortunately, a great website easily solves this problem for you: All you need is a page which features testimonials.
Your homepage should be the main feature that grabs the attention of a customer and explains to them how you can address a need in their own life. Testimonials from previous clients help to establish your credibility because consumers are more likely to trust their peers than just the brand speaking for itself. This can be a critical ingredient in your recipe to success, getting previously skeptical people to make a purchase.
CREATING A BRAND
There is a universally accepted fact in the business world: Proper branding is key to success. Your company should have a fully-realized identity that customers recognize in the form of visual imagery, language use, and overall attitude.
The right website may be the most powerful tool you have for establishing your brand early, because it allows you to include all of the elements of effective branding. The images you display on the screen, the tone of your content, and the user experience itself will all come together to reflect the values of your company.
Your website is a representation of your unique brand, and as such it is essential to hire experts who work hard to understand what makes your business stand out. They’ll translate what they learn into a website that will set you on the course to success.
The demarcations between app and Web are shifting. Notice we didn’t specify mobile Web: that’s another sign that the paradigm of screen and display types isn’t as clearly structured as it might have seemed, say, last year. What this means is that Web and mobile Web shouldn’t be such different animals. In fact, they shouldn’t be different at all anymore.
A well designed website should be responsive — i.e., it should be visible on, and optimized for, both desktop and mobile screens of all sizes and resolutions. (We practice what we preach here at Fueled: try looking at our site on your laptop and your iPhone or Android.) Responsive design is an especially effective way to deal with the ever-increasing number of devices coming onto the market; it would be unrealistic — impossible, really — to create a version of your site for every phone and browser that might access it.
In the back-end, this is done using HTML/CSS and media queries, which can determine the conditions of certain media features, like width or height. This solution to the Web vs. mobile issue has been around for years, but it’s now essentially a requirement. Take a look at the newest themes and templates available for, for example, WordPress (a platform even the not-quite-programming-literate can use!), and you’ll see that most list “responsive” as a primary feature.
There’s no longer a real divide, then, between “Web” and “mobile Web,” as Say Daily notes in their recent piece on the “golden moment” of digital media (that moment is now, by the way, if you didn’t guess). “There’s only one Web,” as they say, and we should take advantage of its increased availability and flexibility.
Some of those new capabilities that make responsive websites so powerful are breaking down further barriers — namely, those between mobile app and mobile Web. This is due in large part to the rise of HTML5, which can handle interactive, rich-media features. Now, mobile websites, too, can have the kind of interactivity that previously was only available within apps.
ReadWriteWeb proposes that this might be the “death” of the app, or at least the return of the browser: some mobile apps, especially media apps like magazines, are choosing to discontinue their apps and instead build a responsive, HTML5 website that can be viewed with equal design quality — and high interactivity — on all devices.
Of course, for the time being, Fueled certainly feels that apps will always offer benefits that websites can’t — but we’re enthusiastic about the potential of HTML5 and of fully responsive sites. What do you think? Do you prefer interactive features on the Web, or in native apps? Let us know in the comments.
May it be an MNC or a new startup, Python has a lot of benefits to offer everybody. It is the most renowned and efficient high-level programming language which has got largely famous in the past few years. It’s growing fame has enabled it to come out of the web development sphere and dive into some of the most popular and multifaceted processes like Artificial Intelligence, Data Science, Machine Learning, etc.
With its steady rise in fame, the demand for Artificial Intelligence is at a boom as it has become an integral part of various industries like Health Care, Education, Banking, Food & Beverage Industry, E-commerce, Agriculture, Marketing, Automation, etc.
Python Is Best Fit For Artificial Intelligence in Web Development
There is no denying the fact that python plays a very significant part in the sky-rocketing of AI in the market. There are numerous reasons to opt Python for Artificial Intelligence in Web Development a few of which are listed below.
1. Simple and Consistent
Python is well-known for its brief and easily readable code and is totally unparalleled when it comes to the ease of use, especially for budding developers. While Artificial Intelligence is based on complex algorithms and vivid workflows, Python allows developers to create dependable systems. Due to this simplicity provided by Python, the developers get to focus primarily on solving AI problems rather than wasting their time on tech-nuance of the programming languages.
Also, Python is the first choice of many developers as it is very easy to learn. The code written in Python is easily comprehensible by humans, which makes working with it very swift. Python is also more intuitive than other programming languages and is very beneficial when multiple programmers collaborate on the same code. The simplicity of the Python syntax allows quick development along with very prompt testing (without having a need for implementation). Python uses approximately a fifth if the code that might be needed to do the same task in any other language based on OOPS. The ease of code and the simplicity involved in it makes easier for a developer to work on it thereby also reducing the time to complete a job.
2. An extensive selection of libraries and frameworks.
A major facet that makes Python a leading choice for Artificial Intelligence in Web Development is the richness of its libraries and frameworks that makes coding easier and saves a lot of effort and time. Python has numerous libraries specifically built for Artificial Intelligence like NumPy, Pytorch, TensorFlow, Theano, Keras, Scikit-learn, Pandas and the list is endless. Therefore, whenever you have to run an algorithm, all you need to do is to install and load one of these libraries (as per your requirement) with a single command and your work is done in a snap. These solutions help you to develop your product faster and better. With these libraries and frameworks, you need not start from scratch every time and can just use one of these and implement the required features.
TensorFlow, Scikit-learn, Keras
Machine Learning
SciPy
Advanced Computing
NumPy
Data Analysis & Scientific Computing
Pandas
Data Analysis
Seaborn
Data visualization
PyTorch
Natural Language Processing
Theano
Evaluating Mathematical Expressions
3. Platform Independence
The Platform Independence of Python is one of the major reasons for it being on the high tide. Platform Independence implies that a python program can be made or executed on any framework or platform and afterward can without much of a stretch be utilized on the other. Python is compatible with many major platforms like Windows, Linux, macOS, etc. It can very well be utilized to make independent applications on a vast majority of the platforms, which implies that these applications or software can be effectively appropriated and utilized on different frameworks without having a requirement for a Python translator. There exist libraries like PyInstaller to help developers prepare their codes to run on various platforms. Yet again, this makes the process convenient and simple by saving time, money and effort required to run and test a single program on multiple platforms.
4. Abundance of Support
According to a survey conducted by StackOverflow in 2018, Python was one of the top 10 most popular languages. Also, according to ecomnist.com, Python is Googled more than any other programming language.
This ultimately means that with such a large community of Python Enthusiasts all over the world, there is great community support so you are likely to find answers to all your problems over the internet. It boasts a large number of active users who are more than happy to help the ones learning or stuck in the development life cycle.
5. Flexibility
Being a dynamically typed language gives python a great advantage of being immensely flexible. That being said, there are no rigid rules as to how a feature must be built. It also offers flexibility to choose between the OOPS approach or the scripting approach making it suitable for every purpose altogether. Also, it the most appropriate choice for combining various data structures and also supports as a great background language. It also offers immense flexibility when it comes to solving problems, which is a huge add-on for both beginners as well as professionals.
6. Minimal Coding Requirement
There are numerous calculations associated with AI (Artificial Intelligence). The simplicity of testing offered by Python makes it one of the most straightforward programming language among contenders. Python can execute a similar rationale with just 20% of the code in contrast to the other programming languages which are based on OOPS.
7. Popularity
Due to its ease of use and vast versatility, Python has emerged as the most preferred programming language among developers. The ease of learning and the developer-friendliness of the language has attracted developers to opt for it for their projects. Undoubtedly, Artificial Intelligence-based projects do require veteran developers, but the simplicity of python eases the process of learning it for new developers.
8. Superior Visualization
Python gives an assortment of libraries and a couple of them are exceptionally amazing choices for visualization. For the Al engineers, it is imperative to emphasize that in the Al, ML, and deep learning it is crucial to have the option to present to the information in an intelligible configuration that can be easily read by humans. Libraries like Matplotlib lets the data scientists assemble histograms, graphs, and plots for better information perception, representation, and viable demonstration. Besides, the different APIs disentangle the visualization procedure and this makes it simpler to make clear reports.
9. Compatibility
Python web development gives the designer the adaptability to offer an API from the current programming language, which, in reality, is amazingly adaptable for new Python developers. With just a few nominal changes in the source codes, you can make your assignment or application work in various OSs. This spares developers a great deal of time to test distinctive working frameworks and move source codes. Along these lines, in the event that you need your AI task to be the best, you should the best web app development company that has experience with AI-based undertakings with Python.
Summary
Artificial Intelligence is emerging as the need of the hour and has been showing a thoughtful effect on the society we live in. Developers are opting for Python as their language of choice for the numerous benefits that it provides particularly for Artificial Intelligence and Machine Learning. Python’s specific libraries for AI increases developers’ efficiency and cuts short in the time required for the development. The simplicity of Python promotes fast testing as well as execution thereby making the language accessible for beginners as well as non-programmers. With all this being stated, there is definitely no reason left as to why one might not consider Python as the best fit for Artificial Intelligence in Web Development.
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