Today, in the digital era, smart-phone has become an integral part of our life and it is really fascinating to know that business in every industrial domain is looking to have its online presence. People love to browse their phone at every second for checking out general information, latest news, book cabs, movie tickets and much more. Hence, because of such scenario strong mobile app presence has become necessity! And when it comes to food business, then unique food ordering app becomes the ultimate platform to generate the leads.
What Characterizes On-Demand Delivery Marketplaces?
cheaper prices than traditional service providers or sellers
independent contractors working part-time
friction-less payment
actionable rating systems
With the food delivery app, customers no longer have to yell their orders on the phone and explain their orders to the restaurants. No more worries about missed orders due to busy phone lines or lack of resources to monitor the phone. Additionally, the local searches via mobile app results into higher conversion rates which brings ROI for your business. With the help of GPS Tracker, end users can search nearby restaurants to order food from the single mobile app; without providing their address or any other information. Application can automatically trace the address and food delivery becomes easy.
So, you must take the advantage of this mobile trend to boost customer engagement and improve dining experience.
To solve the purpose, offering them smarter features like:-
Get niche and clear Menu display (along with prices)
Easy navigation to click and order- within a minute
Display picture that depicts what your customer may expect
But, are mobile apps really worth to develop or restaurants can deliver same experience without them?
Let’s zero down in detail….
Drives more revenue: When a person is looking for the good place to dine-in, you obviously wish to provide an effortless way to cater them apart from yummy food. In such scenario, mobile application serves as the best engine to increase the sales and your customers will always appreciate the convenient opportunity to deliver the order through the app and get their favourite food in just matter of seconds. Apart from this, you will enjoy your hike in sales with the enlarged orders like sides, salads, add-ons, desserts etc. which always goes well through mobile ordering. Additionally, ordering online is convenient option as customers love to explore all the menu options and may spend more than they would when ordering over phone or in-person.
Wide customer base: Having higher mass of target audience is just another reason to succeed! Anyone who owns a smart-phone can be your customer… Students who looks to order pizza, burgers, chips; Employees who forgot their lunch or loves to order from good restaurant; Millennial who hang out with their gang at night and craves for midnight food; Family get-together who wish Chinese, Mexican etc. during party and the list goes on.. Today, idea of driving for restaurant no longer seems to be interesting for folks and they would love to opt for mobile ordering options over other options especially for the restaurants offering quicker service. Mobile app promotes social sharing which can help to grow your customers and when they share positive reviews on social media, it ultimately boosts the reputation leading to the business profits. This could be an amazing way to stay in the customer’s mind as they check social media accounts each day and you can keep them updated through their social media profiles.
Order Accuracy Improves And Easy To Use:
Sorry, please can you repeat?
I didn’t understand… Pardon please?
Ohh!! you just said tacos?
These surprised expressions are generally very familiar for anyone who takes order over phone. Misunderstandings are likely to occur and these results in the angry customers, waste of food, money and efforts which ultimately results into negative feedback. With online orders there are fewer chances of mistakes as customer makes everything clear from their end.
Implementing new technology may sound BIG but it is very simple than you think and it always offer win-win approach for both owner and customer. Easy to use food ordering apps are shaped to give customers quick turnaround time and minimal stress which in-turn enables the restaurants to welcome a flood of orders in less time.
Cultivates loyal customers: Brand loyalty is always important and with the food delivery mobile app, you can always have repeat business. If you treat each customer by providing them personalized experience they are sure to take visit of your mobile app again and again. Encouraging customer to comment, share and refer by providing some reward points enables the higher reach and strong visibility of your brand. Having an easy way to pre-order, pay and collect goes a long way of building long-term relationship. Providing push notifications regarding offer like 30% on Tuesday for dinner encourages to use your food ordering mobile app repetitively which ultimately creates the pillar of loyal customers.
Do You Think You Can Attract Customers Like That Ever, Through Phone Calls? Of Course Not!!!
Example: Skip The Dishes connects foodaholics with restaurants and local Food Couriers through proprietary algorithm-based dispatch system. With this app, restaurants receive orders electronically via mobile or tablet application, provide an estimated completion time and algorithmically-manages restaurant delivery fleet. This delivery system enables real-time monitoring and management of the customer order, delivery status and ultimately provides customer satisfaction. This service provide them an opportunity to partner with the good restaurants for ordering, and more rapidly advance its business volumes by being able to focus on delivery both from an online ordering portal, and also orders directly from the mobile app.
Conclusion
Food ordering apps are gaining momentum in recent times and if you have not yet integrated your business with the food delivery app, it’s time to do so…
Any ideas whirling in your mind or looking to develop the next mobile app with us? Connect with us today! We will make your idea into reality…
We are now undeniably in a digital world, where even if information technology is not your product or service, it will touch every part of the products and services that you provide. This means we need to adapt, and traditional organizations must better position themselves for the exciting digital changes that lie ahead.
Provider, partner, promoter, peer
For many years, we have seen IT departments exist as Providers to efficiently deliver the systems and capabilities that the firm requires, with emphasis on reliability, efficiency and compliance. They have also been Partners working like consultants to the firm, advising/directing the use of IT to support the business change agenda. The emphasis on application/process modernization and know-how is crucial for ongoing success.
In addition, we now need a new cadre of technology leaders acting as Promoters and serving as technology evangelists, advocating how new technologies can improve the firm’s speed, agility, productivity and innovation advantage. These leaders act as Peers, working at the CXO level to shape the digital strategy and value proposition of the firm, while engaging in major initiatives such as smart products, M&A, intellectual property development/protection and learning.
In 2020 we anticipate that this shift to digital business leadership will gain real momentum as technology driven-marketplaces — with new capabilities, business models and disruptive possibilities — proliferate and companies need to effectively respond to rapidly changing external developments. This is a different mission, requiring different skills and a different culture to emerge.
5 steps to digital business leadership
As we transform the organization, leaders need to come along too, not just at the executive level but also in the middle layers, where inertia is often cited as a key obstacle to change. Most organizations acknowledge that this shift is happening, but turning abstract agreement into solid action is challenging. This is where the next generation of business leaders can emerge. To do so they must:
Build awareness – Scout the emerging technology scenes of Silicon Valley or China for trends and insights into the future.
Be more open – Participate in open initiatives and share with partner organizations or the wider marketplace.
Get access to R&D – Establish and maintain links to leading universities/academics or government agencies in relevant areas.
Build partnerships and alliances – Pick the right partners to help on the journey, as most organizations can’t make the changes necessary alone.
Push digital culture – Energize and engage employees and executives through immersive digital experiences such as hackathons, incubators and accelerators. Focus on multidisciplinary teams, experimentation and learning, and business outcomes.
We acknowledge that there are many reasons why this aspect of digital transformation is hard but now, more than ever, we must emphasize the value of becoming double-deep professionals — one of those leaders who not only has a deep understanding of their profession, industry or function, but who also embraces the technology that’s relevant to their role, as well as the required skills and learning that come with it. As these leaders come to the fore, we’ll see more tangible business value realized from the exciting emerging technology portfolio and organizational transformations will accelerate.
In little over a decade, Node.js has emerged as a top-developer choice for web application development. Its pros make it a superlative alternative for cross-platform development by integrating a 2-way client-server communication channel. Without plunging into the technicalities, let us know the top Node.js development statistics that substantiate its superiority over the competition:
Node.js is highly popular in the US, with 6.3 million websites using it.
It has found use cases in companies such as Amazon, LinkedIn, Tumblr, Netflix, and PayPal.
85% of the developers that use Node.js, do so for web app development.
Research suggests that this open-source JavaScript runtime environment reduces development costs by 58%.
It gives programmers the leeway to use JavaScript to create command-line tools for server-side scripting. However, if you need further convincing, here are 12 reasons why Node.js development is at the peak of its powers and seemingly unshakable in the immediate future.
Reasons Why Node.js for Web Development is the Perfect Choice
The internal workings of this open-source runtime environment involve package management, unified APIs, native bindings, and threading. Below we elaborate on how such technicalities result in productive work.
Speed
The V8 engine, developed by Google, powers Node.js. It allows for JavaScript code to be converted to machine code and contributes to development time savings on program executions. Products for web app development with Node.js can handle a significantly higher number of parallel connections.
Thanks to Node.js app development, Paypal was able to reduce its app response time by 35%. With such an anomalous increase in application productivity, the company processed double the number of user requests.
Cost savings
As a web development company, Anteelo receives multiple inquiries from prospects to hire dedicated Node.js developers. But our product suite consists only of such services whose proof is in the pudding. Upon conducting a cost-benefit analysis, we found that Node.js’s development costs far less than anything else out there. Its memory footprint is smaller in comparison to PHP or Java servers. A server built on Node.js runs on an event-driven loop which saves a huge portion of the Random Access Memory (RAM) and in turn hardware/software resources.
Advance caching
Ask any Node.js developer and they would probably point to the caching capabilities as its greatest asset. It can cache single modules. But what difference does that make?
It eradicates the need to re-execute code as servers call for the first module. Caching allows websites to load faster and alleviate the user experience.
Real-time development
Real-time apps are such that provide dynamic, spontaneous engagement environments for users. Examples include gaming apps, messenger apps, etc. Their development involves a lot of event-based programming and communication with a non-blocking server. Developers can maximize their efforts towards real-time web application development using Node.js as it uses asynchronous operations to optimize the coordination with the CPU and the memory.
Event driven
The platform is event-driven i.e. all its developed APIs in the Node.js library are asynchronous. But what does this mean?
A server based on Node.js does not wait for the Application Programming Interface to return data. Instead, it calls the API, following which the built-in notification mechanism of Node.js aids the server to procure the return-call from the previous API.
Scalable
We are a Node.js web application development company and prescribe its use in areas like data streaming applications, JSON API-based applications, as well as single-page applications. We do so keeping in mind its scalability. Node.js web application development makes for ultra-high-speed computation speeds due to the V8 engines.
Node.js uses microservices with which it divides an application into finer processes. These processes can be allocated in parallel to multiple teams so that they can be developed in sync with the rising user requests. Faster background processes translate to low-lag operations and an increased footfall of user traffic.
That said, never use Node.js for CPU-intensive processes.
Data streaming
Product development is not as simple as people put it. As a Node.js development company, we learned it the hard way. Input-Output (I/O) handling is a key component of software engineering. With the tendency of web frameworks to classify HTTPO requests as whole data, I/O handling gets trickier to integrate.
But that is not the case with Node.js mobile app development which supports I/O bound applications. While using apps built on Node.js users can transcode multimedia files simultaneously as they are being uploaded onto the server.
What makes this a manageable procedure is a provision that writes data streams onto WebSockets.
No-rocket science
Most of the programmers these days are familiar with JavaScript. As Node.js app development is a JS-based runtime system, it is relatively easier for amateur coders to make the switch. They can achieve the same results as working with Django, PHP, or spring boot in much less time and devoting far less computational resources.
Well-rounded community
In a StackOverflow survey, Node.js was voted rank #1 for two years running in the miscellaneous technology category. This goes on to show how well-knit and widespread the developer community is on this tool. Constant upgrades keep people coming back for more, and access ready-to-use plugins and code-bytes accessible on GitHub.
Technical support
Another reason why professionals prefer Node.js for web development is that its parent team offers long-term support. As per convention, following the release of each version of Node.js, the code is maintained for the next 18 months. Instead of continuing to add new features, this period is utilized to fix bugs and collect user feedback for future releases.
It is reported that long-term platform support is prioritized by 62% of developers.
Microservices
On prior occasions, we’ve touched on the topic of microservices and monolithic architectures. Enterprise-grade projects have an inclination towards implementing the microservices-based architecture. This serverless approach pays dividends in the long run and is also supported by Node.js.
SEO-friendly
More often than not, developers adopt a backwards approach when it comes to SEO practices. They design a website and then re-design it to become pro-SEO. But that doesn’t have to be the case with Node.js. Its built-in features offer such pre-packed codes that are in tandem with search algorithms.
Another reason for using it is that it’s free!
Knowing and understanding the above mentioned points, as a Node.js development company in the USA we can say with authority that open source is the way ahead. In addition to being free, it offers state-of-the-art toolsets that include Redux and Flux. It is highly integrable with open source libraries.
Typical Projects to Start with Node.js
As a Node.js development company, we suggest the following projects to train your in-house team on the platform.
Single page apps
Present-day web applications bear an overloaded semblance partly due to the fact that they have to process client data. Working in this environment ensures faster response times between the server and client-side. This is a founding tenet that every single page app is based on.
Conventional web apps
An amateur Node.js developer could begin with writing conventional web applications. It allows streaming HTML data effortlessly.
Proxy development
While offering Node.js development services our experts have experimented with installing Node.js as a proxy server and it worked like a knife through butter. It helps in the case of apps that rely on external services to import/export data.
Final Thoughts
As a web development company, Anteelo has the firepower to kickstart Node.js-centric product development in full swing. With 600+ personnel joining forces from home virtually (till the pandemic lasts), we’ve handled cross-border projects and made a name for ourselves. But all that was possible only with the collective efforts of our growth hackers, who have what it takes to push through for technological superiority.
The illustrator within me is a tad mixed up. I have managed to split myself into two versions and there’s a constant battle raging between these two for years together. As a young illustrator working in a Digital Design studio, I have had my share of embarrassing pitfalls as well as immensely appreciative experience when it comes to illustrating for clients. Below, I have tried to put together a few really important learnings that have taught me how to navigate smooth.
Designing for the user
The basic unwritten rule in my guidebook is designing for the user first. But this will take a while to kick in. As illustrators, we tend to lose ourselves trying to create stunning visuals which end up being too unrelatable for the end user. It takes self-control and some discipline to work out that fine line between designing for the user and yourself. A good practice here is to start illustrating a basic sketch and fine tune it to add pleasing visual details that satisfy your artsy soul as well as reaches the user.
Avoid complex symbols in illustration
While illustrating for a wide demographic audience such as in India, it is crucial to remember that you avoid using any kind of symbolism that pertains to any culture or language. Also, avoid any colours that may be offensive in your target area. The trick is to do enough ‘Background Research’ on the audience you are illustrating; this will always help you go the extra mile. Not only will it avoid negative connotations, but it would also help you ideate your sketches from the users perspective.
Avoid using too many colors – follow the hierarchy
The best possible hack in the illustration is using a minimal colour palette of maybe just two or three colors; this will ensure that the focus of the illustration isn’t lost. A minimal colour palette helps the user understand the hierarchy in an illustration without being exposed to multiple colors at once. Ensure that your illustration has plenty of breathing space and as few elements as possible. If it looks far too empty, you can help add accents of style by proving light foreground or background elements. But remember less is always more. You can never go wrong with this golden thumb rule.
Using Grid while composing the illustration
The Grid is a good enough rule to follow in all kinds of artistic fields, from illustration to photography. It is a means of control and helps constrain or extend your artwork in all directions. It becomes an impeccable symbol for control and ensures a sense of modernity in your illustrations. It’s a support system that helps abolish the vagueness if any. So however you illustrate, follow the grid and worship it.
Keep it contextual to the target audience
When I was a beginner in illustration, I would be eager to try out new styles and trends in illustration. This became a problem as I made visuals that would be beautiful and trendy but at a total loss when the user tried to connect with. Only when the frustration peaked, I realized I was going about this the wrong way. I learnt that every single time you need to start from the scratch; and once you begin to restrict yourself to suit the target audience, an opposite reaction happens. New ideas surface and help break the pattern, now you can go ahead and add your bells and whistles.
Don’t be afraid to experiment
Stay away from trends and try to nurture the innate style of illustration that you have. To know all the rules and break them once you master them is a special kind of pleasure. Don’t be too hard on yourself and enjoy the sense of gratification in this brilliant profession.
Today, there is an app for everything, be it games, shopping, news, logistics, travel and many more things. As smartphones have become extremely affordable, mobile application development industry is booming and perhaps is one of the fastest growing industries. Analysts estimate that app revenues would triple by 2017. However, most of the apps go unnoticed and only a few of the apps are able to make their mark. So what’s the reason behind this? Well, there are a number of theories regarding this, but in this article, we would focus on UX design for mobile apps. Here are a few of the common hurdles that come in the way of success of any app:
1. Compromising UX to maintain consistency with web
Remember, mobile UX is unique and needs special attention and ux review when it comes to design. You just can’t implement your website design in the mobile application. It is true that branding is important, but putting all web UI elements into a mobile experience won’t be a good idea as it will confuse the users and put adverse effect on your mobile app.
2. User bombarded with tutorials
One thing that most of the mobile app developers do is – they provide detailed tutorials that mention each and every thing about the app on the first time itself. While it can’t be denied that user tutorials are important, but the written information should be kept at minimum. Rather, you should focus on the navigation of your app, and if the user of your app need to go through the extensive tutorials in order to acquaint him or herself with the functionality, then I must say that your app is a complete UI failure.
3. Apps that slow down
Speed of the app is one thing that certainly should not be compromised at any cost. Mobile users these days, multitask while using your apps. They want lightening fast speed and if your app does not match up to their expectations and is slow in speed, then they would go ahead with better options. You are suggested to avoid elements such as videos, heavy images that take time to download.
4. Apps that are confusing
App Stores are full of thousands of apps and the apps that are confusing in nature don’t attract much attention. Therefore, we would suggest you to use tried and tested methods and not to experiment unless and until it is extremely important. It is important to rigorously test design elements that are likely to confuse users.
5. Develop user centric apps
You are designing an app for your users and not for yourself. Choose designs keeping in mind your target audience. Try to know the user psyche and create a design based on your market research. Show your users what they want to and what they love to see. Consider feedback as one of the most effective methods in order to bring improvement in your app.
6. Forced sign-up
I would repeat this again, but there are thousands of apps available and one of the things that most of the developers do is they make the user go through a sign-up registration process or ask for other credentials in the beginning itself. Unless and until, you haven’t shown the benefits of your app, any user won’t put his or her credentials and ultimately it would lead to the abandonment of your app. Therefore, it is advisable to have the option of guest users in your app. You can keep sign-up for later stage when users begin to take interest in your app.
7. Industry Standard Guidelines
Both Google and Apple have laid down guidelines for app makers. Those guidelines are enough for any designer to follow and make a decent app. However, in the flow of creativity, designers tend to ignore the industry standards and end up making an app with overuse of hidden menus and unknown gestures. UX designers often compromise and get the basics of app design wrong. Designers need to do rigorous testing in order to avoid huge losses.
Anteelo is one of the most sought after app development companies in India providing top grade product design services across the globe. Anteelo boasts of the best UI and UX designers who create captivating designs and are well versed with latest guidelines of all the leading App stores as well.
Thor had Mjölnir and Sherlock Holmes had his wit, but what do Android app developers have? – I’ll tell you, it’s the incredible libraries.
In brief, Android frameworks and libraries (or just libraries in general), are a set of implementations of behavior that are written in programming languages and have a well-defined interface.
These libraries generally include documentation, configuration data, message templates, help data, pre-written code and subroutines, values, classes, to name a few.
One of the major reasons for using these libraries is to expedite the development process, i.e., develop an astounding app without any unnecessary or additional efforts. These libraries provide developers with basic pre-written codes and other important elements that can be used instantly rather than performing these tasks from scratch.
So, if you have just started your career in Android apps creation and want to know about popular libraries that are a go-to tool of almost every Android mobile app development company, then this article is what you needed.
Here are the 15 best Android libraries for developers.
Dependency Injector Library
Before we move onto the list of best and latest Android libraries 2020 for Dependency Injector, why don’t we take a moment and understand what Dependency Injector is?
1. Dagger 2
One of the great things about Dagger 2 is that it majorly relies on using Java annotation processors along with compile-time to estimate and analyze dependencies. On the contrary, other Java dependency injection libraries suffer from limitations such as relying on XML, incurring performance penalties during startup, or facing validating dependency issues at run-time.
Another advantage of Dagger 2 is that it simplifies access to shared instances. For example, once you declare in Dagger the singleton instances like MyTwitterApiClient or SharedPreferences, you can easily declare fields with a simple @Inject annotation:
Networking
Here are the tools that you need for establishing any kind of network communication within the Android app.
2. Retrofit
Retrofit is a type-safe REST client for Android and Java, intelligently mapping an API into a client interface with the help of annotations. Previously, if you wanted to make a network request, you needed to execute an Async task class and then use HttpsUrlConnection in order to fetch data, something that was not ideal when dealing with APIs returning large data. This is now resolved by Retrofit.
One can effortlessly manipulate endpoints and headers, add a request body and query parameters, and select request methods – all with just annotations in Retrofit. Moreover, this Android library also takes care of parsing to POJOs by using converters.
Start by adding dependency to your apps build.gradle file –
After adding the dependency to your app build.gradle file, you must add a dependency for converters that you intend to employ.
Image Loading
Image loading libraries are a knight in shining armor combating with the problem of “out memory errors” in Android apps caused by loading multiple images at a time. Let’s look at the best Android libraries options out there in this category.
3. Picasso
Maintained by Square, Picasso is a trusted and widely used Android image library. Picasso claims to allow for hassle-free image loading in the application—often in one line of code.
Some of the pitfalls that Picasso takes care of include handling ImageView recycling and downloading cancelation in an adapter, facilitating complex image transformations using minimal memory, automatic memory, and caching.
Additional features that makes Picasso a popular choice among Android app developers are –
Picasso automatically detects adapter re-use and the previously canceled download.
It easily and effectively transforms images to make them fit better into layouts and reduce memory size.
For more advanced effects, one can specify custom transformations.
4. Glide
Glide is yet another praised image loader and one of the best new Android libraries for developers, managed by Bumptech. Not just this, but it is also recommended straight by Google.
Glide not only provides animated GIF support while handling image loading and caching but also helps in fetching, decoding, displaying video calls, images, and these GIFs. It also includes a flexible API allowing developers and programmers to plug in any network stack, as its default stack is HttpUrlConnection.
This library primarily aims at making the scrolling process for any list of images as smooth as it can be. More so, it is also effective in case you need to fetch, resize, or even display a remote image.
Scanning
In order to integrate scanning features while developing custom Android apps and increase their functionality level, developers prefer the below-mentioned libraries.
5. Zxing
Acronym for ‘Zebra Crossing’, ZXing is a barcode image-processing Android library that is implemented in Java, with ports to other programming languages. This library also has support for the 1D product, 1D industrial, and 2D barcodes.
Google also uses ZXing in order to make millions of barcodes indexable on the web. It also forms the basis of Android’s Barcode Scanner app and is integrated into Google Book Search and Google Product.
6. CAMView
This is an effective alternative to the ZXing barcode scanner. It is an Android camera easy access library with an embedded QR scanner which is based on ZXing.
CamView library possesses a set of components (views in simple words) which are set to be put to your layout files, allowing developers and giving immediate access to-
Live preview video feed from the device camera
Scanning barcodes with the help of ZXing’s built-in decoding engine
To perform your own camera live data processing
View Binding
The need for view binding libraries first surfaced when the need to reduce the boilerplate code when assigning views to variables arose. As a matter of fact, the number of libraries worth mentioning for this purpose is numbered and two of the most prominent of them are –
7. ButterKnife
Developed by Jake Wharton, ButterKnife is a renowned view binding library helping in assigning ids to views very effortlessly, hence avoiding the excess of findViewByld. The statement- “Butterknife is like Dagger only infinitely less sharp” signifies that view binding is sort of dependency injection. The only difference is that in ButterKnife annotations are employed to generate boilerplate code.
The code below shows that ButterKnife eliminates the need for things like onClick and onTouch while replacing them with auto injected code.
8. Android Databinding
In-built to the Android Support Library, the Android Databinding library requires the least of Android Studio Version 1.3 in order to work. Unlike ButterKnife, this view-binding library for Android does not use annotations. It allows you to bind UI components in the layouts to data sources in the app with the help of declarative format instead of programmatically.
Here layouts are defined in activities with code that needs UI framework methods, i.e., look at the code below. It calls findViewById() to find TextView widget while binding it to userName property of the variable viewModel.
Debugging
Almost an indispensable step in the app development process, debugging an application before its final release is as important as it gets. For this purpose, let’s have a look at some useful libraries.
9. Stetho
Stetho claims to be a “sophisticated debug bridge for Android applications”. The use of this library is not limited to just Network inspection, Database inspection, JavaScript Console, etc. but developers use it to have access to the Chrome Developer Tools features that are natively part of the Chrome desktop browser. Moreover, developers can choose to enable the optional dump app tool offering a powerful command-line interface to application internals.
Reactive Programming
In Reactive programming, data is released from a component (a source if you will) to the other component known as Subscriber, assisting in handling asynchronous tasks efficaciously. So in short, these libraries help with transferring data from source to subscribers. Some of the widely used Android app development libraries for this purpose are –
10. RxJava2
If you are looking for a library that helps you in implementing reactive programming (create reactive applications), then RxJava is an ideal choice for you. It is officially described as “a library for composing asynchronous and event-based programs by using observable sequences”.
This library is considered unbeatable by Android app developers because it simplifies the process to chain async operations, opens a more explicit way to declare how concurrent operations should work, is able to highlight errors sooner than other libraries, among other things.
Drawing
There are hundreds of new libraries being developed every day, but very few are able to impress developers and prove potent. Here are some Android apps graphic libraries that have stood apart from the crowd.
11. MPAndroidChart
MPAndroidChart is an impeccable Android chart/graph view library. It supports radar, line, bar, bubble, pie, candlestick charts along with scaling, animations, and dragging.
If you are looking for its iOS counterpart then, Charts is the one for iOS app development.
12. Holo Graph library
It is another new graphic library which is continuously becoming a favorite of many Android app development companies. This library is ideal for adding impeccably designed graphs and charts into Android applications. It includes –
LineGraph view (which looks something like this) –
BarGraph View
PieGraph View
MultiSeriesDonutGraph View
UI Components
User Interface is a prominent and with no-space-for-negligence aspect of Android app development. New innovations and advances have surfaced over the years in the UI domain, one of which is Gravity View.
13. Gravity View
A very ‘in’ concept in the market is the gravity view. This is a library that is used for image tilting using sensors. Gravity View library’s goal is to utilize the motion sensors of Android devices, allowing users to perform certain functions by rotating their device.
This Android UI library was first used in the famous application “Fynd” and has continued to become a favorite of many to date. You need to be operating Android 3.0 and higher in order to use this library. Moreover, if you need to use it for non-gyroscope devices, then you can do so with the help of the Accelerometer sensor.
Testing
Testing your project is a way to become sure of the competence and efficacy of your mobile app. You can use these libraries to test your mobile app before you ship it to the market.
14. Espresso
A part of the Android testing support library, Espresso is evidently a test framework that enables developers to build user interface tests for Android applications. Implying that this library lets you write tests and check whether the text of a TextView is similar to another text or not. It imparts the impression of a real user using the app, running both on real devices as well as emulators.
In order to use this library, you are required to add dependencies to the app module build.gradle file.
Once you have done this, you can set the instrumentation runner and sync the Gradle files, followed by creating a rest file –
15. Robolectric
Robolectric is another unparalleled unit testing library. What this library does is that it handles inflation of resource loading, views, including other things. It makes the tests created in the library more efficacious and potent in performing functions that real devices with Android framework dependencies perform. In a sense, Robolectric simulates the Android SDK for the tests, eliminating the need for additional mocking frameworks like Mockito.
Now again, you need to add the dependency in your app’s build.gradle file, followed by creating a sample test class –
These libraries have made it to this list based on the popular recommendation of the Android developers. Their features, functions, and performance together emit excellence in their niche of purpose.
Gone are the days when advertising was considered the most prominent marketing channel to promote a brand. With rapid transformations in the digital landscape, having a strong mobile presence has become a necessity for businesses to thrive.
Mobile apps have emerged as an effective marketing solution. A mobile app not only helps automate business but also provides better customer service. With apps, brands do not have to struggle to establish themselves- they can foster a deep connection with netizens of all demographics and age groups, promote brand awareness and garner the right market visibility.
Studies show that more than 50% of customers who regularly use a branded app are more likely to buy from the company.
It is relatively easy to target a mass audience base with other marketing channels but targeting each individual based on their unique preferences is the need of the hour, and it has become all the more possible through mobile apps.
A branded app is a powerful approach to facilitate brand promotions in a persuasive way. By using a mobile app as a brand marketing channel, you can reap huge benefits. It keeps users engaged and you can enjoy higher conversion rates.
Why should Brands go online?
According to a report, smartphones account for 70% of the mobile time out of which 90% of smartphone time is spent on applications. Most people today have access to their phones wherever they go, which implies that you can reach your target audience almost anytime, anywhere through a mobile app. This doesn’t necessarily apphttps://appinventiv.com/blog/mobile-app-as-brand-marketing-channel/ly to other marketing channels, some of which are limited by the restricted availability of the devices that they depend on.
Brands have realised the potential of what a mobile application can do and that goes beyond simply selling a product or service. This discovery has opened up new marketing avenues. It provides businesses the opportunity to engage with their audience in new and creative ways and turn them into loyal customers.
Studies show that desktop internet usage is dropping and mobile internet usage is rising significantly. Although mobile websites get more visitors, visitors tend to spend
Mobile app industry is flourishing. It is estimated that by 2021, there will be roughly 7 billion mobile users worldwide. (Source) With the advent of disruptive technologies such as AI, AR VR companies are finding new ways to market their products. Artificial Intelligence allows mobile apps to store user data in order to recognise and preempt their preferences, needs and choices.
Mobile apps are a powerful marketing channel for brands. It helps companies connect with the audience, convey brand messages, keep users engaged and create customer loyalty in a crowded marketplace.
Today brands are using mobile apps to improve offline experiences for their customers and boost sales. According to a recent survey, 75 percent of customers engage more with loyalty programs that provide rewards in a mobile-friendly way.
So, if you are still not going mobile for marketing, it’s time you consider the many benefits a branded app has to offer.
Benefits of Mobile platforms as Marketing tools
There are a number of ways how mobile apps help businesses. They humanise companies, lead to better interactions between brands and customers, and increase loyalty and sales.
1. Enhancing Brand awareness and visibility
Businesses are often on the lookout for an effective platform through which they can market their brand. Apps enhance brand awareness and visibility and can strategically increase the customer base.
Once an application gets installed on a mobile device, users will come across the brand logo frequently, thereby enhancing visibility and awareness. The more often a user interacts with a brand’s app, the sooner they tend to buy their products and avail their services.
If you want to get users talking about your unique app, you must ensure that your app provides all the features that your target audience is looking for.
The app should be interactive and keep users coming for more. Afterall, it all boils down to effective frequency- the more people are introduced to an app and the more they interact with it, the more chances that they will actually buy.
2. Forming a connection with your Customers
Engagement is extremely crucial and a mobile app helps you form a deeper connection with your customers and prospects.
With declining attention spans, it has become significantly important to curate compelling personalised content and keep your users coming back for more.
An effective way to engage your users is to frequently offer them fresh Personalised Content. Users are interested in content that is relatable and piques their interest. In this rapidly changing environment, user preferences keep on changing and to establish yourself in the market you need to keep up with them.
Regardless of the type of application, a brand must invest in personalized in-app content. One way to ensure that happens is to create and study customer personas to better understand what type of content works best for your audience.
Another effective strategy is Push Notifications. Push notifications have the power to capture user attention and make them check out what’s new in your app. They encourage customers to use your app. The key with push notifications is to make them compelling. A push notification must be of some value to the end user no matter if it’s a copy, a promotion or some perk. Don’t overdo the notifications or it may irritate the users.
3. Collecting Data about Customers
A good marketing strategy revolves around analysing customer behaviour. If your app solves a pain point for the user, they are likely to share their data with you.
You can use mobile app as a brand marketing channel to monitor users, their personal shopping behaviors, engagement levels, browsing habits, locations, mobile app usage, favorite hours and much more.
This way you can collect valuable user insights, analyse through the data, understand the needs of the customer and improve your product quickly.
You can collect user data in the following ways:
Onboarding: You can have a basic questionnaire during registration which includes pertinent information about age, preferences, habits and more.
By offering Bonuses: It is an ideal approach to swap discounts, bonuses or special offers as a reward for completing small questionnaires.
In- app Behaviour: Marketers can always keep track of the marketing process in a closed loop by monitoring and analysing user’s in-app behaviour. For brands it has become relatively easy to collect user data based on purchases and reviews of the product.
This way you can evaluate the data and change your brand development strategy based on user feedback.
The Starbucks mobile app widely uses this opportunity and monitors in-app user behaviour. As of April 2019, Starbucks claims 16.8 million active loyalty program members. It all became possible by analysing user data, looking for new avenues and rolling out strategic data-driven initiatives to target users.
It is essential to have a review/ feedback section. Allow your users to tell you what exactly they want from your app. Iterating and improving the product the way your target audience wants it reaps excellent rewards.
4. Increasing Customer Loyalty
Rewarding frequent customers is a great marketing strategy. Getting customer loyalty has become a challenge for a number of brands. A mobile app is the right tool to increase your customer loyalty.
When you reward frequent customers, it encourages them to buy more and they are more likely to share your brand with their fellow friends. This strategy can be easily implemented using push notifications or via in-app messages. Loyalty rewards help in establishing a strong connection and turns users into loyal customers.
5. Scaling up your target Audience
The Internet is not just breaking boundaries but making things that were impossible a decade ago happen in real-time. Mobile apps enhance the user base, not just in their country of origin but also across the world.
Through geo-targeted push notifications, localisation and location based brands can send specific messages to their target user audience. Location based call to action via region or location mapping feel more personalised to the user, grow the target audience and can drive more sales.
6. Increasing Sales Ratio
Applications enhance customer experience by making the buying process simpler, convenient and intuitive, thereby resulting in the increase in sales ratio.
But an app doesn’t have to necessarily offer purchases to boost sales, it can do so by offering loyalty programs and additional services.
Domino’s faced a serious sales issue back in the mid-2000s. With the wave of digitalisation, Domino’s decided to go mobile. Besides making significant improvements in the quality of their product, Domino’s created a branded mobile app that was extremely responsive and rendered a delightful experience.
It resulted in the app’s contribution to half of the company’s online sales in 2015.
When Domino’s started facing issues with retaining their customers and witnessed a rise in the bounce rate, they came to us. We worked on their UX, refined their UX Strategy and brought a steep rise in their conversion rate by 23% and significantly increased their session time.
7. Social Network Marketing through apps
Mobile connectivity has become essentially important and the ability to synchronise it with social networks provides businesses a higher chance to disperse the content and make it go viral. Mobile apps allow users to easily share the brand’s content across all social networks.
For instance, PUMA’s empowering Propah Lady campaign created a ripple effect on the social media and gained a huge amount of followers and brand customers.
Common Mistakes to avoid when making a mobile app for Brands
The advantages of a mobile app for business are endless. Sure, you can create a unique app and get users to download it but it doesn’t necessarily guarantee that the user will return to your app.
According to Statista, 25 percent apps downloaded by mobile app users worldwide are only accessed once after download.
So, how do you ensure that users keep coming back to your app for more?
The underlying reason why most users abandon a branded app is either poor UX or it focuses more on novelty value and lacks functionality. So, here are some common mistakes that you should avoid when creating an app and to establish it as an effective brand marketing channel.
1. The app doesn’t provide any value to the user
Every app operates on a pain point and it is designed to solve a specific user problem. This holds true for branded apps as well. If your app is a means to place advertisements on your customers’ mobiles, you are doing it wrong.
A branded app should solve user problems in one manner or another. It is only when you create a useful product that provides some value on an ongoing basis, that users will keep coming back to the app. The ideal approach is to know your target audience, study their needs and determine what they expect from your app.
2. The app lacks special offers
The idea behind a branded app is to create awareness and enhance customer loyalty. If a branded app doesn’t offer discounts, special offers and other app usage benefits, customers will most likely abandon the application.
3. The app is difficult to use
The simplest way to identify a good app is how convenient and intuitive it is for the customers. If the app is complicated to use regardless of the functionality it offers, it won’t appeal to a mass audience.
4. The app lacks updates
It is essential to keep up with the rapid shifts in technology and implement the same into your app. If you change your marketing strategy, website design or provide better branding, you must ensure that you have enough resources to make the same updates on your app.
5. The app doesn’t move beyond the desktop experience
If you consider an app as a smaller version of the website with the same features, you aren’t leveraging the app as a right marketing channel. A branded app is more than a novelty value and must provide important features and information.
6. The app doesn’t provide a personalised touch
Today a wide variety of content is available on the Internet and with ever decreasing attention spans, it has become significantly important to provide a personalised touch with your application.
Through a branded app you can target each individual based on their unique preferences and get closer to your customers. By sending personalised push notifications you can retain your users and turn them into loyal customers.
How to establish a Mobile App Marketing Strategy?
Having an app marketing plan is extremely crucial when creating a branded mobile app. So, dig deep and understand what your business needs. There are many types of mobile apps but the crucial factors that come into play when creating a branded app are as follows:
Acquisition: You must ensure that when a user onboards and shares their personal information on your app, they come across a variety of useful mobile features that add some value to their life.
Engagement: Your app should be able to capture user attention, engage customers with the brand and keep them coming for more.
Conversion: Besides engaging customers, your app should focus on driving users to conversion.
Next thing that you need to figure out is the product pricing strategy. Product pricing strategy or mobile app monetization plays an instrumental role in getting your app the initial traction and visibility in the app store. The app pricing model determines the success of your product in terms of the number of downloads and user retention in the long run. It is essential to take into account the cost and value, run a competitor audit, gauge the estimated demand and analyse the cost of user acquisition before opting for a pricing model.
Here’s our Insight on how to choose the right pricing strategy for your mobile app project
Making a branded app is one thing but you also need to understand that the mobile app ecosystem is a challenging environment.
It is a given that regardless of how well crafted your application is, it will not get its spot under the sun until it is marketed right and there is a buzz around it much before it hits the stores and users’ devices.
So, how to promote your brand with mobile apps?
Well, here’s a definitive mobile app promotion guide that will help your market your brand
A Brand Marketing Channel for the world’s largest Furniture retailer IKEA
The lack of mobile app as a brand marketing channel is often felt by startups and established enterprises.
For IKEA, we developed an impeccable solution that helps walk-in customers go through the products catalogue. With a simple and comprehensible user interface, the application displays the products straight from the inventory, eliminating the chances of disharmony between the customer demand and the product supply.
Moreover, it offers customers access to product discounts and offers all in one place.
We solved the problem that IKEA was facing, and with our effective solution customers got a catalogue that displayed all the store offers and discounts in one place and retailers got the contact information of hundreds of store customers for sending them marketing collaterals.
Conclusion
A mobile app is considered a brand’s own marketing platform. It establishes a direct marketing channel and allows marketers to reach a wide range of users around the world. If you are still not leveraging mobile apps as your brands marketing channel, you are certainly lagging behind. It is time you explore the new marketing avenues and jump on the wagon.
But when Facebook acquired WhatsApp, startups’ third eye of innovation opened. And we saw a new slew of messaging apps entering the sector and the existing ones expanding their business model.
Facebook’s acquisition of Whatsapp, which was one of the biggest business deals of 2014, presumed to make Facebook all the more profitable, ironically flamed the demand for Telegram application – one that was operating as a sidelined app before.
Users who were already wary of Facebook in terms of how it used their data, switched to Telegram – the app which offered end-to-end encryption of messages. And within no time, without any single point promotional effort, the download rate of the messaging app increased by 1.8 million users.
Between then and now, the messaging industry has not just acknowledged Telegram as a top player but is finding answers to how to build a chat app like Telegram. Especially its flagship incorporation of Bots in messaging app but also an encryption architecture that makes it impossible to hack.
Today, we are going to look into the different facets of Telegram like messaging app development, helping you get to the bottom of what made Telegram successful and the roadmap you will have to follow to become a success.
How Much Does it Cost to Develop an App like Telegram?
How Does Telegram Makes Money? What is the Telegram Business Model?
How To Make Money With An App Like Telegram?
Business Level Challenges In Making An App Like Telegram
Telegram App Outlook
While the above image surmises the Telegram market share and its basic level synopsis, in order for you to get a complete understanding of the application, you will have to look at the business from the inside – who constitutes its users, which companies it competes with and what makes it stand out in the otherwise competitive messaging space.
Knowing what the business stands for will help you understand how to create a messaging app like Telegram.
Who Uses Telegram Application?
The prime difference between Telegram vs. WhatsApp chat applications is that Unlike WhatsApp which specifies that the users should be 18 years of age and above, Telegram has posed no such restriction on the platform. People of any age can interact with the application. Purpose wise, Telegram is used for both personal and business purposes by its users. The set of features that the app works with makes it a competitor of both WhatsApp and Skype.
The application is active in a number of nations, but it is most actively used in the Asian nations.
The primal reasons why users opt for Telegram application are:
Encryption of message, which highlights the brand’s focus on users’ privacy
The fact that they are not backed by any agency that would have the need for users’ data to support their business model.
Who Are Telegram App Top Competitors?
Telegram messaging app sees competition from both business messaging and personal messaging app front. So, the app has competitors in both WhatsApp, Facebook messenger and Slack, Skype for Business.
Must-Have Features for Telegram App Development
Being a messaging app, the features and functionalities that Telegram app comes with is similar to other messaging app platforms operative in the industry.
To revise, here are some of the features of a messaging app which Telegram app also shares within their ecosystem – Login, Text functionality, Creation of Group, Ability to make calls, Notifications, Sharing of Live Locations, etc.
Admin-Side Features of Telegram Application
In addition to these features, there are some functions of a messaging app like Telegram that help the brand stand ahead of its competitors.
Here are what those Telegram specific features are:
1. Multi-Platform Availability
The application is not only active on Android and iOS, but also Web. So, can take the help of either an app development company or take an iPhone development route to get started with the process of when you build Telegram clone app.
2. End to End Encryptions
Telegram is one of those few messaging apps that use end to end encryption to safeguard the information shared on the platform.
3. Multiple Accounts
The app allows users to log in from multiple accounts and use the application from different numbers, instead of restricting their usage on one number, like in case of WhatsApp messaging application.
4. Chatbots
Telegram was one of the first messaging platforms to include the functionality of chatbots within the application. The bot helps users with a number of tasks starting from reporting the recent news to enabling in-app purchases.
5. Cloud Storage
Telegram works on cloud storage. And since cloud storage is known to be dynamic, it allows users to access their data from anywhere once it is saved in the app, without asking them to back-up their data.
This cloud storage facility also enables them to track their sessions and download files any time they see fit.
6. File Type and Size
The maximum data size that you can transfer within the application is of 1.5 Gigabytes. The app also does not stop users from sending over specific file types. This makes the platform a go-to messaging apps for people who uses rare file types.
7. Multiple Groups Creation
There are two types of groups which you can create on telegram application:
Normal Groups – Ones where you add people from the contact list. These can have 200 bots and members
Super Groups – Every group can be promoted as a Super Group which is private and can have over 100,000 members and bots.
While the features that Telegram comes packaged with, already creates a distinction between the famous messaging app and its competitors, what truly sets it apart is the user experience that it offers to its stakeholders.
Telegram App User Experience Module
The application, straight from its onboarding page, highlights the best of its offerings and showcases what the users will get when they’ll install the application.
From the moment you sign in, the whole user flow that follows, makes the application an example of a focused, minimalistic mobile app.
The colour combination and icons, text combination that Telegram uses is also directed towards making it an easy in and out experience for the users.
Elements wise, they have not added multiple functionalities in the application that would take the focus away from messaging or making video calls.
Creation of an application that can support an expensive feature set and minimal design standards like Telegram app does, calls for a technology stack that is hand-picked to provide a safe ecosystem for millions of users to interact and share data in real-time without any lags and breaches.
Let us look at the probable tech stack that Telegram app operates on next.
Technology Stack of Telegram Application
Telegram application is assumed to be made on some of the most robust technological combination of the modern time, which includes C++, Cocoa, JavaScript, and Objective-C etc.
How Much Does it Cost to Develop an App like Telegram?
Even though the factors that affect mobile app development cost remains same in case of Telegram app like it would in any other app, the cost of Telegram application is several numbers ahead of the developmental cost of messaging apps like WhatsApp, Android Messages and Facebook messenger etc.
The reason behind a greater cost of developing chat app like Telegram is the backend technologies it works around and the measures it takes to keep the data secure and unhackable.
Additionally, the fact that the app witnesses millions of users being active on the platform in real-time, performing multiple actions like messaging, making calls, making in-app payments, shopping, etc. makes the designing and development of the application all the more cost inducing compared to other apps in the same category.
How Does Telegram Makes Money? What is the Telegram Business Model?
Business/revenue model is the core structure of any business. This offline business necessity holds equal prominence in the online/ mobile space as well.
Businesses, irrespective of what category they operate in and what user size backs them need inflow of funds to keep the operation afloat – At least that is what we have grown to believe in.
Telegram, opposedly, did not had a single source of revenue planned for themselves till much recently. Meaning, the Telegram revenue model was something that never existed in the company’s books.
Right from the company’s establishment, the founder, Pavel Durov has been very clear that Telegram will never be a money-making business. The aim would always be on offering a safe, encrypted platform for people to interact in. This is the reason why the brand never saw funding coming in from only source nor any other mode of revenue generation. Telegram is till date working on the money that Pavel received upon selling his social media platform.
But as the rule of the business goes, you cannot grow your business forever until you maintain a balance between expense and revenue. Telegram took its first step monetization 3 years back where the team developed and released paid stickers on iMessage and the money which is being earned through the medium is being used to pay designers and developers.
Now while the amount earned through this Telegram revenue model route is not enough, the brand assures users that it will introduce non-essential options but will never turn towards advertisements option to earn money for making profit is not their end goal.
But just because Telegram’s founder had a financial back doesn’t mean you would to. In order for you to survive in the industry, you will have to look into multiple ways to earn money on your Telegram clone app.
How To Make Money With An App Like Telegram?
There are four most-applied ways that are a part of chat application monetization model, through which messaging apps generally make money and how you can too. Here are what those ways are:
Advertising
Partnering with brands to show their ads on the app is one of the most incorporates ways to earn money on your app. Everytime a user clicks on an app, you get money in return from the business.
In-App purchase
You can add elements in your application like Stickers or Gifs which you can allow your users to purchase in monetary terms.
In-App money transfer
Although this would require you to expand your messaging app business, but you can create a structure for your users to send money to other users from within the application. This way, while you will get a portion of the transaction fees, they will not have to jump to other applications to perform the task.
Gaming
This too, like in-app money transfer would require you to expand your business offering. In this part of the application you can give your users the ability play games within the application by making payment – either to play the game or jump to the next level.
Business Level Challenges In Making An App Like Telegram
The challenges that startups might face when developing a complex application like Telegram are majorly four-fold. Two of those issues are such which would need a technical solution while there are two issues which have to be solved by the business itself.
Choosing the Platform
While Telegram is available on all – Android, iOS, and Web, the maximum installs that it gets is from Android. While Telegram has reached a business level where it can afford lags in terms of low traffic, for a startup, it will be very important to choose between Android and iOS platforms to start with and then decide whether or not to expand into the Web platform.
A wrong decision on this front can lead to startups losing a good portion of their limited money in vain.
Database Choice especially on Concurrency Grounds
The next technically inclined challenge that businesses can face would be in terms of the database choice. An issue that emerges with developing architecture of messaging apps of all types and complexities.
Ideally, they should prepare for a Telegram like messaging app development process that would prepare the app to can handle multiple users in real time, assuming they are all performing the most server draining tasks like uploading large sized documents or doing video calls.
As a mobile app development company that specializes in the development of complex telegram like messaging app development, we make use of Microservices architecture instead of Monolithic to ensure that the app never crashes and is ready to hold millions of concurrent users, with all of them performing highly complex tasks.
Raising Money for Development and/or Expansion
The technicalities, minimalist design, and complexities that Telegram like messaging app development process comes attached with doesn’t just make it a time taking affair but also a highly costly one.
While Telegram had a financial backup to manage their operations, assuming you are a startup that doesn’t have the same privilege, you will arrange for funds to build Telegram clone app.
Attracting Users
Telegram claims that it has till date not spent a dime on the promotion of the messaging platform. The mediums that have helped them spread their business actively and attract new users are:
Telegraph
It is a publishing tool which lets users develop fully formatted post along with media files. Additionally, the Telegraph posts are supported by the Instant view functionality, making it easy to access content within the application.
Gaming Platform
Telegram comes with a Gaming platform that allows you to develop HTML5 games with minimal sounds and graphics. These games are then loaded on-demand like web pages instead of asking to be downloaded on the users’ devices.
Telegram Passport
The service lets users store their personal data like passports, national IDs, receipts, and bills etc. on the cloud which is protected with end-to-end encryption. The messaging platform itself cannot access the data, which makes it an attraction point for security focused users.
Bot APIs
The API enables developers to connect their program to Telegram system. They also give mobile app developers a space to create their own bots, which can even be powered by Artificial Intelligence.
While Telegram has taken an unconventional route to promote their application, you can follow the usual practices to promote your application – advertisements, creation of website, using social media to promote the app, pushing it on product sites like Producthunt, etc.
We can help you find solutions to all these issues and many other unsurfaced ones. Get in touch with our business consultants today.
The world of smartphones is pretty exciting with constant changes in their landscape. With the arrival of a new device every week, the scope of these life-changing devices seems to be never-ending. Along with the evolving changes in smartphones, we’re also bombarded with several applications. Whether you want to book a taxi or purchase a rug, there’s a mobile application available for every purpose.
If you’re a budding entrepreneur with an innovative and developing app idea and are looking to make billions, you’ve surely found a sweet spot. Let’s take a look at the detailed guide to build a billion-dollar application.
How to Build a Billion Dollar App?
1. Building a team and raising funds
If you have a revolutionary idea to build next million dollar app that you believe will be loved by millions of people, the first thing you should do is test your great idea for an app by stating it on a paper and getting feedback from the public. Figure out a problem, a solution, and translate it into an application.
Whether you use paper or photoshop, make sure your billion dollar business idea can be easily communicated and explained to others. Once you’ve made a great design, make a prototype out of it. As soon as your app gets into users’ hands, you can start getting feedback.
To start building a team, all you need to do is find people who share the same vision as you and have the required skills to make your dream achievable. Recruitment will be a game-changing task, and you must do everything to get skilled and enjoyable people on board.
Ask your friends, family, and even your enemies to download and use your app – and provide brutally honest feedback. Analyze your targeted audience and brainstorm different routes to reach them and use your application.
2. Capturing the product market
As of now, you should have a prototype ready and used by people. If you have a simple business model such as gaming, you may consider releasing the first version of your app startup idea on the app stores. Otherwise, for a complicated model, you need investment for further development.
At this point, the only thing you should care about is achieving a solid product-market fit and making sure people love your app up to an extent where they’re willing to pay for it. Keep developing a reliable user acquisition strategy.
You also need to determine the cost of acquiring a user and how you can make it profitable. The billion dollar app idea that started as a basic model will evolve quickly now, and you need to keep validating it by testing, measuring, and analyzing with users.
Although it may be hard to make an app that people love and pay for, you must keep patience and perseverance. Once you’ve gone through this stage of hardship, the valuation of your app should be on an average near $10 million.
3. Generating revenue streams
Now when you’ve achieved product-market fit and have an app ready that users love, your aim should be to keep growing and achieving traction by improving all the aspects of your app and figuring out how to monetize it and generate revenue.
If you have a gaming, eCommerce, or marketplace business model, you’ve already convinced users to pay for your app. All you need to do now is improve the lifetime value of your app by holding and retaining users along with keen increments in your margins.
In addition to providing a satisfying user experience, you also need to work your way to optimize the price points and lower the cost of customer acquisition. Keep adding new features and revenue streams to your app without compromising on usability.
By this time, you should also land your first investor, and finally join the big bulls. This also means you should have at least a million dollars or more in your bank account, depending on your negotiation skills and traction.
4. Scaling like crazy
After signing your first investor, you continue gaining great reviews about your app and have a clear process to address user feedback. Your team also continues to grow at an enormous rate, and you may even hit a hundred people or even more.
Moreover, your user base should also be growing steadily and the user-retention strategy should be in place. As you reach this stage, you’ll notice that user acquisition has become predictable and systematic, along with the drowning cost of acquiring new users.
Your company is also becoming increasingly profitable and revenues are growing at an exponential rate. This calls for the need to constantly look for product innovations and introduce more revenue streams in your business.
Talking about the valuation of your app, everything seems to be different and you’ll no longer be treated as a startup. You’re now an established company with a very complex valuation based on your financial performance and uniqueness.
5. The big billions
While you keep making constant progressions in the app and follow the momentum, you also need to have a clearly defined vision for your product with practical and systematic steps to realize it. The core mantra is to keep your users happy and satisfied with your app.
The business model at this point also requires to be tuned constantly, and even small fractional improvements can yield big profits. The valuations will still be complex and you must keep a keen eye on your profits, growth, and products.
How Much Does It Cost To Build An App?
Prior to leaping directly into the cost, first of all else, you need to choose the niche of the application and its features. The prerequisite of the overall population or the demand of the user ought to be profoundly understood, and a thorough thought should be given to respond to various inquiries.
Features and functionality
Knowing the cost of development is an ideal opportunity to find what features impact the intricacy of the entire application. Execution of certain features can be a lengthy process, while others are moderately short and simple. Based upon the complexity of solutions, mobile app developers need to utilize third-party API or code from the scratch. Less complex solutions, thus, require standard instruments and connect with native features.
Product design
Making a special UI design is a complicated process that produces extra cost to your task. The less expensive variation suggests utilizing OS-provided things and building screens of standard components. The quantity of screen is likewise a deciding variable. Thus, cost strategies and models need to be decided before implementing any decision.
Number of platforms
It is obvious that you need to make a decision on which platform to begin from. Making a decision for the platform is the most significant and difference making character for creating mobile applications. These platforms take over various programming languages, have diverse SDKs and use distinctive development tools. Thus, the cost varies differently if one has to develop on iOS or Android.
Backend infrastructure
When it comes to mobile app development, backend is normally an OS that provides developers with APIs to have a data trade between an application and a database. To follow user activity and access the performance of your consumer application, it is outfitted with examination. Depending on the quantity of parameters you will track and how detailed and specific the tracking will be, expenses vary.
App administration
The organization board is unquestionably an extremely helpful tool for dealing with application content, customers, and statistics. There are alternatives to adopt existing admin panel formats for your necessities, yet tracking down a good one is an issue. So it makes sense to create a satisfactory board to meet your business prerequisites.
Location and structure of team
The location of your application development team is a crucial factor affecting the product’s last cost. The expense of making an application in the US will contrast from the expense of mobile app development services in Europe or other different areas. If you want, you can opt for companies in your area like mobile app development company in USA if you live in the US or any other area where you reside. But you have to be careful while choosing a company or developer to get quality results.
Summing Up
Today, billions of people across the world are using smartphones and their applications daily. Moreover, in a few years, the figures will simply multiply themselves, and that’s because technology has never been so accessible and powerful before. People are making the most to develop a billion dollar app and get the best idea to satisfy customers.
Being in the market for over thirty years now, it is indubitable that Python has become the epitome of simplicity with effectiveness. The gradual increase in its popularity is something that raises the question of “why and how Python is becoming the most popular programming language?”.
Upon confronting any developer on this matter, one would come across responses such as – “It is highly readable”, “Building applications with Python is very easy because of the understandable code”, “It makes complex processes easy”, and so on and on.
However, today we will discuss the validity, feasibility, and scope of Python app development from the business front, i.e., from the vantage point of startups and establish why Python is the top programming language for your startup.
What Does a Startup Need from a Language?
To effectively deduce why Python poses as an absolute option for startups to go with, we should first discuss what are the factors that are prominent for a startup business.
High scope of scalability and the ability to add new features
Faster development of Minimum Viable Product
Quick yet efficacious iterations
Integration with other technologies and software
Time and cost-monitored development process
Now, when that is out of the way, we can positively move on to discussing whether Python actually fulfills all these needs of a startup to emerge as an exemplary choice.
Features of Python
1. Smooth integration
Unlike many programming languages out there, Python is pretty mellow when it comes to integration. You can easily integrate with other languages such as C, C++, Java, and so on.
2. Support TDD
Python is very popular for its test-driven development. It is quite easy for developers to create prototypes with it, and they can later convert them into fully-functioning applications by simply refactoring the code and testing it instantly.
3. Wide range of standard libraries
Though the list of why Python is quickly ascending the ladder of fame is tediously long, this is one of the primary reasons why. The easy availability of standard and robust libraries is what attracts developers and startups towards Python.
4. Ideal for ML and Big Data
Machine Learning and Big Data are two of the emerging technologies that have acquired eyeballs of many establishments globally. They both come blessed with tons of locked potential, something we are tapping into slowly. Among other kinds of applications written in Python, you can also develop apps integrated with these technologies, including a wide range of AI technologies as well, as they have many robust libraries to support the development.
Reasons Making Python An Ideal Choice For Startups
Let’s have a look at the reasons for why to choose Python for business and startups.
1. Remarkable choice for MVP
Being a startup, time is of the essence for you. You need to unleash your app in the market, targeting a certain niche before anyone else does it. Moreover, as a startup, you need to convince your investors that your app idea is something that is going to be a huge hit, and for that, you need to show them a working prototype of your soon-to-be-developed Python mobile app, hence an MVP.
Now, one of the best uses of Python is MVP development because of its expeditious nature. Python encourages robust and rapid development by allowing the software developers for startups to do quick iterations after getting the feedback. It is the pre-built modules and packages of Python that render it the ability to expedite the product completion process.
In fact, it has been observed that Python in comparison to languages like Java can provide a fully functioning MVP in weeks as compared to months; it is time-efficient, something that every startup requires.
2. Scalable
Scalability is one inevitable component that any startup cannot afford to overlook. As a business grows, its users grow too. Under such instances, it would become a priority for any business to have an application that has the scope of growth as well. This is what Python is good for. With the help of the Django framework, a series of wired-up and ready-to-go components, Python is able to provide highly scalable apps.
The components in the Django framework are decoupled, i.e., independent from each other so they can be replaced and unplugged as per the demands of the business. Moreover, with a wide range of libraries available for Python, it is a piece of cake to add new features to a product.
3. Versatile
Versatility is another great reason that makes Python an ideal choice for startups. This means if you need a code that works phenomenally across all platforms such as Windows, macOS, or even Linux, then Python should be the language of your choice.
Additionally, if you need to integrate technologies like Machine Learning and Data Science, then you need nothing but Python as the programming language to help you achieve the app you envisioned but better.
4. User-friendly
“Beautiful is better than ugly.
Explicit is better than implicit.
Simple is better than complex.
Complex is better than complicated.
Flat is better than nested.
Sparse is better than dense.
Readability counts.”
As you can see in the extract of Zen of Python philosophy, Python language works for of certain principles and guidelines that render it to be the most user-friendly language. This is one of the many reasons why developers love Python and have made it the second most popular language on Github beating even Java.
5. Community support
Community support becomes prominent when the team of developers faces problems during the product development process. Hiccups are unavoidable, but what matters is how active and capable is the community to provide possible solutions to certain issues that Python may face. Thankfully, the Python community is among the best ones out there as it strives towards curing all the issues the language may possess and improve its features and functions from time to time.
6. No need for extra developers
It is always good news for the startup mobile app company whenever they can save a few bucks. In comparison to other languages, Python offers a concise and rather easy code to app developers for startups, thereby eliminating the need for big teams for the same task while delivering the product of impeccable quality. This also helps developers to provide software development services for startups without any hassle. Let’s look at the example of the code in Java and Python which cater to the same function and purpose –
7. Security
Speaking of security, Python is evidently more secure than some other prominent languages, like PHP. It is because of frameworks such as Django that come loaded with built-in security features protecting the application from many security threats lurking on the internet.
This framework is capable of hiding the site’s source code from direct viewing by dynamically producing web pages and employing templates sending data to web browsers.
8. Helps combat complexity
As Python is very simple in nature and associates simplicity with effectiveness, it is a great medium to handle complexities. It is ideal for web solutions as it can overcome complexities related to the integration of different systems, among others. Qualities such as these are what together make Python ideal for a startup app development company as it is time-efficient, fast, and easy to work with.
9. Ubiquitous in nature
Do you know what makes sense? – Developing a solution that is based on ubiquitous technology. From Youtube to Dropbox to Reddit- all are avid users of Python language. It is something that is unprecedentedly proliferating as of now and will become a standard to which other languages will be assessed. So, if you want to develop an application that is going to perform just as remarkable as it would do in the present, then there is nothing better than Python for you.
Which Startups Use Python?
Look at the list of Python startups that opted for or are using Python as their choice and are now thriving in their particular niche. These use cases of Python are an ideal example of why Python is perfect for startups software development companies.
Ometria
Ometria is one of the perfect examples of startups using Python. This startup gives marketers the ability to create personalized experiences throughout the customer journey. They offer services such as cross-channel marketing, AI-enabled customer intelligence, and others.
Weglot
Weglot seamlessly integrates with your website, adapting to your technology, and delivering it in any language. It has solutions for e-commerce, marketing websites, and web agencies.
Paddle
It is a SaaS commerce platform for payment processing, billing, sales tax management, merchant of record. With Paddle, companies are finally able to transform their revenue delivery infrastructure into a strategic growth lever to respond faster and more precisely to every opportunity.
Stripe
It is a well-known American technology company that offers a platform for startups and big companies to accept payments, send payouts, and manage their businesses online. They also help companies to beat fraud, send invoices and manage business spend.
Virail
It is an online platform that provides the fastest way to choose the cheapest ticket or hotel. They also help to search for all routes and choose the best one for you. The platform works with 200 transportation companies and offers you the best travel solutions across the world.
Final Thoughts
According to many startup app development companies in USA, it is no contest that Python may become the programming language of the future. Every quality, feature, and function that we have discussed above is a clear indication that Python is the best language for startups.
In fact, besides startups, many fully grown organizations such as NASA, IBM, to name a few, are bending towards mobile app development using Python to fulfill their needs. Moreover, because of its ubiquity, it gains a little more edge over the other languages.
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