Benefits Of Top Ecommerce Platforms For Websites

The purpose of every ecommerce website is the same: Sell Products. The availability of platforms for your ecommerce website is in abundance. But only a few have managed to grab the top-spots in our list. It’s no surprise if you have heard about these platforms before. You have heard about these platforms because they are popular and they are popular because developers use these ecommerce platforms mostly. Have you read the Must Include Features in an Ecommerce Website?8 Best Ecommerce Platforms 2021: Which Should You Use?

 

Let’s discuss each of the platforms in detail

 

1. Magento Ecommerce Platform

Probably the most widely used platform for developing ecommerce websites is Magento.
The Open Source feature of Magento makes it the most popular platform. Magento’s flexible working module, ease of use and security can’t be ignored as these make developers’ tasks easy.

  • Ranked 3 in the United States and in Canada’s top 500 ecommerce dealers, Magento’s popularity and demand is always there.
  • Along with Desktop, Magento apps allow its store integration across devices to make it accessible on tablets, mobile, and other devices.
  • Extensions offered by Magento allow the developers to make the store unique from the competitors without affecting the user-friendliness and user experience.
  • Magento users can run multiple storefronts with one backend system. This takes Magento a step ahead of its competitors in ecommerce platforms.
  • Magento was introduced as a blogging platform. Its core focus was only on ecommerce market.

RichestSoft is a web development company that has one of the best ecommerce website developers in its team.

 

2. Shopify Ecommerce Platform

If you are a first timer in the ecommerce and want to have your store quickly setup, then have a Shopify website. Startups who are concerned about time, budget and resources can opt Shopify

  • The low cost of Shopify keeps it the favorite platform for ecommerce websites for the startups
  • Even at low cast, Shopify offers great storefronts that are visually appealing. When you are selling things, the look and appearance of your store matter.
  • Shopify takes care of the hosting and most of the coding part. Its easy usage let the developers finish the tasks quickly giving a head start to the store owners. Its hosting features save space on your server.
  • Shopify offers hack protection and security upgrades to keep your store safe from the hackers.
  • Various Add-ons are available to launch your marketing campaigns.
  • Shopify also has SEO plugins/add-ons to make the store SEO-friendly.
  • Customer Support is literally available 24/7. You can call them for the issue you facing at the backend..

Get the best return on your investment in Shopify. Hire the best ecommerce website developers from RichestSoft, your trusted ecommerce website development company.

 

3. OsCommerce Ecommerce Platform

OsCommerce is short for Open-Source Commerce. Its name gives the idea that it is an Open Source ecommerce platform that is available for download from its official website.

  • OsCommerce uses MySQL and PHP. So, PHP developers can develop and manage your oscommerce estore.
  • It permits the use Secure Sockets Layer (SSL) protection.
  • Has the basic but robust structure that is safe and easy to manage at the backend.
  • All the features are accessible once installed
  • Add-ons and plugins available to accomplish complex tasks
  • Products to categories and categories to categories structure
  • OsCommerce offers support to unlimited products and categories

RichestSoft ecommerce web developers are known for completing the tasks on time and effectively.

 

4. OpenCart Ecommerce Platform

Whether you own a small shop or a large wholesale business, OpenCart is open for all. It is based on open source environment. The Strong interface of OpenCart is user-friendly and marketing ready. OpenCart serves an easy gateway for the customers to complete the shopping tasks with an ease.

  • OpenCart offers at around 1500 plugins using which you can customize your ecommerce store as per your business’ unique requirements.
  • OpenCart is on Model-View-Controller script which is XHTML compliant.
  • A fresh user easily grabs the OpenCart Dashboard functionality because of its easy use.
  • OpenCart is available for free of charge. Most of the plugins are also available for free. You might have to pay for some add-ons, but that’s very minimal amount and affordable.

Many of ecommerce web developers at RichestSoft are well versed with functionality and usage of OpenCart platform.

5. PrestaShop Ecommerce Platform

PrestaShop was introduced to the world in the year 2007. It has been in the business for the past 9 years.

  • The first and foremost benefit of PrestaShop that would interest you is its free availability
  • The customization feature of PrestaShop allows the customization based on business niche
  • Free themes to choose as per your industry
  • PrestaShop is a lightweight ecommerce platform
  • Interactive user interface increase user-friendliness and user experience

Best Tips To Help Your Website Increase Revenue

How Recommendations Can Increase Revenue by 20 Percent

Introduction:

Creating a good website which can help you earn more revenue is not a very intimidating task as one might feel. If you have done your research correctly and know the content you wish to spread across the World Wide Web you are pretty much set. However, there are a few things one can keep in mind before jumping into the website industry.

 

Have a plan regarding the content: 

How to Write a Business Plan You'll Actually Use (2021)

This is especially for the bloggers and content writers who want to showcase their writing skills over the web. Before purchasing your first domain name, ensure that you know that your content is going to be posted on the website. Have a timeline set for you. Do properly research regards to the current events to attract more users on your website or particular products.

 

Keep it simple and sweet: 

 

Every web designer want their website sparkling with colors, great animation and smooth transitions. Some go overboard trying to keep the aesthetics right and forget to consider the user experience. No one wants a lagging website which takes minutes to load. Try keeping it minimalistic, plain, and simple.

 

Informative and concise: 

What undermines that 'concise, informative' article - Opera News

Aspiring online writers often are caught between the struggle of how much is too much or too less. Keep in mind that users reading your website are trying to gain information from what you have posted. Do not over burden yourself trying to explain your entire thought process. However don’t keep it too vague.

 

Use images, navigations and hyperlinks: 

 

Using images throughout your content is a good way to voice out your opinion and also to catch the users’ attention. Good content clubbed with an eye catching image is an excellent combination to execute. Along with images, users would like if the website has the ease of navigating from one page to another. Implementing a free flowing interface with hyperlinks for various website makes the website more intuitive.

Earning revenue

There are many ways a website can make money. Some of the prominent ways are the following:

  • Ad Revenue: Host an ad of a different company on your website. In other language rent your web space to other companies to post their products advertisements.
  • Affiliated Marketing: Promote any e-commerce website on your web page. If a user clicks on the e-commerce website and makes a purchase, you will be getting a share of the profit.
  • Selling Products: Create a website to sell products you would produce.

Building a Successful Organic Traffic Pipeline in 5 Steps

Drawing internet traffic towards your website:

 As mentioned earlier it is not a difficult task to create a website with good content. However, earning revenue out of this website will be proportional to the number of users accessing it. The more number of customers visit your webpage, the more chances are that they click on one of the ads. More internet traffic means more revenue. Let’s look at the ways you can potentially increase the number of users accessing your website.

 

Video Marketing:

7 Secrets of Super-Successful Video Marketing -

As the title suggests, this method involves using video content to get more traffic to your website. There are two ways this can be achieved, one being uploading the video on YouTube and linking your website in the description of the video. Many YouTubers would have their website linked on the second line of the description. The second way would be embedding the video on your website allowing a user to view the video on your website. This has an un-intended advantage. Because the users are watching the content of your video on the website, you could boost your search ranking since users are spending more time on your web page. This makes your website more relevant on Google. On page and on site time is a huge factor when it comes to Google search ranking.

 

Giveaways:

Affiliate giveaways: 3 ideas for mobilizing your affiliates - AffiliateWP

While many would be a little skeptical about this method, handing over freebies and gifts to users has been proven to be a great strategy to get more interest to a website. Again this is subjective to the content you are publishing on your website. As you must have realized that nearly all the e-commerce websites would give their new users a discount voucher for becoming a part of their website.

 

Emailing Marketing:

Is Email Marketing Dead? Statistics Say: Not a Chance.

As the famous saying goes “The money is in the list”. In this method, a user can send out their desired content such as links or promotional campaigns for the website through a list of emails gathered over the course of time. The target user would require opening the email sent and would need to click on link mentioned on the email. As farfetched it sounds, Email marketing yields 4300% return on investments for businesses worldwide. This method is also essential in getting new users and creating deeper relations with your existing customers. Needless to say, you would need to have a well established website for people to acknowledge your emails or else would be considered as a spam.

 

Search Engine Optimization (SEO):

Search Engine Optimization (SEO) - North Storm Academy

There is no doubt about the fact that this is one of the simplest but crucial factors in having traffic diverted to your website. The idea is that anytime a user Google searches a word which is relevant to the content you have on the website, Google should display your webpage for the user to access it. Let us just say you have a website which gives information about Vintage bikes, which means that the keyword here is “Vintage bikes”. The content on the webpage must be written in such a way that the keywords are used across. In this way, when a user searches the keyword Vintage bike, Google would scan your website and once it finds the word in your website multiple times, your website would be displayed in the search result by SEO Services. Having your website featuring in the top Google searches for the keyword can drastically increase the traffic on your website.

 

Social Media:

A Chronological History of Social Media

Lastly, one of the best ways to draw traffic to your website is by promoting it on all social media platforms and start social media marketing. Create a Facebook page for your website and link your updates to the page. Invite more people to join the page. Link your website with your twitter feed. Since we have almost the entire target audience on social media, promoting your website on these platforms will help you educate more users about your website which will further increase a chance in increasing your traffic.

Now, in this tutorial, you’ve learned how to Making your Website to display nearby users. Though, if you want to add further features, the implementation process can get tricky, and it’s better to consult with an best website development company before you implement in your ideas.

Why angularjs is a match for Web App Development?

AngularJS started as a research project by Google that ultimately became one of the most popular responsive web app development frameworks. While working with AngularJS, you can be assured of a highly dependable scalable code base. Compared to most other JavaScript frameworks AngularJS is fast, powerful, and versatile enough to integrate with other frameworks. Built by commendable brains like Adam Abrons and Miško Hevery of Google it easily stands out from other JavaScript frameworks for responsive web development. Here we explain some of the key reasons to choose AngularJS for web app development.

 

 

EASY AND FAST-PACED DEVELOPMENT

Any AngularJS development company will agree to the fact that it is an exceptionally simple and fast-paced JavaScript MVC Framework for front-end development. By adding a few attributes to the HTML a developer can quickly build an app. AngularJS is equipped to enhance the HTML code while building controls for all types of difficult functions and creating a dependency between the template and the controller. To help beginners, there are plenty of useful tutorials available. If you want to build a web app quickly with a simple interface and few crucial features, AngularJS is the ideal framework to opt for.

PERFORMANCE DRIVEN FRAMEWORK

AngularJS developers speak to the program’s unmatched competence in creating and adding new features for customizing an app. It is well equipped with state of the art features to drive app performance like filters, data binding, directives, animations, API client, routing, form validation, and many more features that are sought after for web development. With AngularJS you can easily update and improve without undertaking a bulk of coding tasks.

The best thing about this framework is that it helps to create new elements and adds new features and functions to an app without disrupting the performance. The framework offers a lot of productivity tools to help with developing new features and improving or updating the app. Furthermore, the community-shared mutual libraries allow more versatility and flexibility.

 

SMOOTH INTEGRATION WITH OTHER LIBRARIES

As far as collaborating with other libraries for responsive web app development is concerned, AngularJS offers smooth and easy integration. If the developers are working with other object-oriented MVC frameworks for the server-side development, they can easily integrate AngularJS for client-side development.

AngularJS, thanks to dependency injection, allows easy integration with other libraries. To create new functionalities you also have an array of libraries that can easily supplement AngularJS for a project.

ROBUST TESTING MECHANISM FOR THE WEB APPS

AngularJS comes loaded with a robust testing mechanism to ensure building an error-free and high-performance app. When you need to upgrade and fix issues, powerful inbuilt testing tools to make your job easier. The apps built with AngularJS are highly testable ensuring a high degree of performance. 5 Top Reasons To Choose AngularJS For Web Application Development | by Angular Minds | Medium

EFFECTIVE DATA BINDING

One of the most crucial reasons for choosing AngularJS is its two-way data binding capacity. With such data binding, any change incorporated into the interface directly results in changes to the app objects. Similarly, any change with the app objects results in changes to the app interface as well. This saves development time and makes incorporating changes to the app easier.

HEAVY LIFTING

AngularJS is capable of intelligent heavy lifting. AngularJS builds the controller function and dependency easily between the template and the controller thanks to intelligent heavy lifting. It is equipped to grab the required share of the app data and render it onto the device screen with the concerted output of the template and the controller.

LESS CODING

AngularJS works seamlessly with HTML coding, and that enables it to develop the app based on basic information models instead of creating rows of tasks awaiting their turns in the MVC pipeline. This ensures that the developers working with AngularJS have to write less code. Apart from this, AngularJS will also help you to scale up the capacity of the app with minor tweaks in the code base. This ease of coding actually helps to build the app faster while ensuring optimum performance.

DECLARATIVE CODING

AngularJS is one of the frameworks that are known for a declarative coding paradigm for building frequently accessible patterns. Thanks to declarative coding paradigm you can ensure more lightweight code allowing optimum ease in reading and supporting. The declarative code of the AngularJS apps does not describe all steps pertaining to the app but only ones that are absolutely required along with their expected outcomes.

USING DIRECTIVES

Just because AngularJS is patterned after AngularJS started as a research project by Google that ultimately became one of the most popular responsive web app development frameworks. Thanks to this inbuilt directives the developers can now create logic more easily with the more productive output. In case of any confusion, you can always refer to the directives to ensure better code readability.

CLIENT SIDE SOLUTION

AngularJS offers a client-side solution with great compatibility for both desktop and mobile browsers. Without requiring any modifications, AngularJS can easily be deployed across any project. This makes it an ideal framework for building any front-end app. This also ensures faster deployment across systems and browsers that offer support for JavaScript.

FLEXIBILITY OF FILTERS

In a JavaScript framework the filters work for refining the values for display. This is of great value for any web app trying to appear consistent and meaningful for the users. Filters can change the decimal value of a number to show it with full value, or it can add pagination to the pages of your website or can just change the uppercase or lowercase string of letters to the opposite. With custom filters, you can also tweak these values in your own preferred ways.

AngularJS is completely well-equipped to deliver all the attributes and features you look for in a modern responsive web app. Most important of all, it takes off a major load from the developers.

What’s the future of website scrolling?

It’s hard to create the illusion of a 3 dimensional object from a 2 dimensional image and I’m not talking about the recent craze of 3-D TV’s, mobile gaming consuls and computers. There is a way to do it though. Parallax scrolling. Parallax scrolling was first used for video games and it gave the illusion of 3-D from a 2-D image.

How does this work though? When scrolling the background images move slower than different foreground images, which creates an illusion of depth to the viewer. You will notice this type of scrolling on old video games like Moon Patrol (the first game this technique was used on) or more popular games like Sonic the Hedgehog I & II and Street Fighter II.

Recently some websites have been receiving a face-lift using parallax scrolling, truly transforming the look and feel of the site, like the Nike website. The background and various images move at different speeds allowing for the 3-D illusion. The best part about this is, it is not with old 80’s video game graphics, but can be seen on Full HD display’s. This rather old technology can is being applied in a new ways and makes for a very exciting web experience.

Where to look for Pro Design Inspo

FAIR STATE BREWING COOPERATIVE

The not- yet- open Fair State Brewing Cooperative is Minnesota’s first cooperative brewery. Their motto? “We love to brew good beer. We love the good people who love our beer.” Their website reflects this message. Scrolling through the clean design, you learn all about the new company and their commitment not only to stellar beer, but also to their community of beer lovers in the co-op. It’s an honest, simple site.

HOTELSTYLE

There’s not a lot to this website for the obscure Italian clothing store, HotelStyle, but we like the presentation of the full screen video that opens the site. The video features the kind of man your mother would not want you to talk to (when you studied abroad in Florence) modeling the company’s clothing. The angles are great.

YEP!

Yep! is an app that “creates instant meetings with fun people.” You choose an activity- a walk, a meal, a tennis match- and the app finds you a friend. In a couple short scrolls on their creative website, you not only understand Yep!’s mission but you become excited about it, too. Yep! is based in San Francisco, but we were impressed with the ability to view the website in Russian. Can’t wait to try it out.

NEOTOKIO!

The designers over at Italian design agency, Neotokio!, are currently on vacation and instead of directing you to their regular website, Neotokio! has designed a lovely scrolling popsicle that announces that they’re out of the office. Their website is not only super interactive, it’s exciting and brilliantly designed. Scrolling uncovers a site full of great content.

MEDIABOOM

MediaBOOM is a digital design agency in Guilford, CT. Their website features an impressive portfolio while animated full screen video plays in the background. Definitely check out the tour of “MediaBOOM: Interactive Capital of the World!” in 3D. Don’t skip the intro.

TCM’S SUMMER UNDER THE STARS

This website is interactive, beautiful, and educational. The movie lovers over at Turner Classic Movies has produced an awesome website for their “Summer Under the Stars.” All summer, TCM has devoted an entire day to one classic movie star. On TV, the day is filled with back to back movies featuring the actor. Online, the website provides information about the star and allows  you to reflect, via social media, on why that star was legendary. It’s all part of the network’s new marketing scheme. Today’s star? The American actress Jeanne Crain. Our favorite website this week!

Road to your company’s success: Develop Website

Anyone who has ever been involved in running a business knows that an effective product or service does not guarantee success. When your potential customers are unaware of your company’s existence, or they don’t understand how you can benefit their lives, they won’t buy your product.

That’s why strong website development is so important.  When designed by talented website developers who approach each project individually, websites can be an extremely powerful method of lead generation. The following are just a few of the ways your web presence can help you achieve success:

GETTING CUSTOMER ATTENTION

In most cases, potential customers do not stumble across websites unprompted. It’s much more likely that they’ll find your website as a result of an internet search.

By incorporating keywords into your website’s content, you’ll boost your chances of appearing in a relevant Google search, helping you achieve that critical first step: getting potential customers to know you exist.

To increase your visibility on the web, you should not only feature the keywords prominently on the homepage, but also host a blog that shares relevant information with users. Doing so gives you even more opportunities to reach the kind of people most likely to be interested in your service or product.

DEMONSTRATING YOUR PRODUCT

An intuitive website could be designed to show off to customers what exactly your product or service can do for them. For example, if you’re selling a new tool or promoting an app, a quick video embedded on the homepage to demonstrate it is an excellent visual element to include.

That said, you don’t need to rely on video. Many great websites make effective use of clean and simple graphic design to explain how a service benefits customers in easy-to-digest visual language (e.g. infographics). Whatever route you choose, if your website is organized around explaining what your product does in a concise and engaging manner, you’ll have made your way through another major hurdle on the path to success.

MARKETING OPPORTUNITIES

Although a great website can often convince someone to buy your product right away, it’s true that even your target user will not necessarily click through and convert to a paying customer. Luckily, you can build your website to clearly direct viewers towards additional marketing campaigns, such as an email newsletter. As such, marketing experts often suggest that companies include numerous lead generation forms throughout their sites.

Do you offer free estimates for your service? Include a form for that. Are you currently offering a free promotion? Make sure potential customers can easily spot the form to sign up for it on the relevant portion of your site.

ESTABLISHING CREDIBILITY

While you may be fully aware of the fact that your past clients have been thrilled with your service, it is safe to assume new customers are unaware of this fact. Fortunately, a great website easily solves this problem for you: All you need is a page which features testimonials.

Your homepage should be the main feature that grabs the attention of a customer and explains to them how you can address a need in their own life. Testimonials from previous clients help to establish your credibility because consumers are more likely to trust their peers than just the brand speaking for itself. This can be a critical ingredient in your recipe to success, getting previously skeptical people to make a purchase.

CREATING A BRAND

There is a universally accepted fact in the business world: Proper branding is key to success. Your company should have a fully-realized identity that customers recognize in the form of visual imagery, language use, and overall attitude.

The right website may be the most powerful tool you have for establishing your brand early, because it allows you to include all of the elements of effective branding. The images you display on the screen, the tone of your content, and the user experience itself will all come together to reflect the values of your company.

Your website is a representation of your unique brand, and as such it is essential to hire experts who work hard to understand what makes your business stand out. They’ll translate what they learn into a website that will set you on the course to success.

Where “WEB vs MOBILE WEB DIVISION” stands now?

The demarcations between app and Web are shifting. Notice we didn’t specify mobile Web: that’s another sign that the paradigm of screen and display types isn’t as clearly structured as it might have seemed, say, last year. What this means is that Web and mobile Web shouldn’t be such different animals. In fact, they shouldn’t be different at all anymore.

A well designed website should be responsive — i.e., it should be visible on, and optimized for, both desktop and mobile screens of all sizes and resolutions. (We practice what we preach here at Fueled: try looking at our site on your laptop and your iPhone or Android.) Responsive design is an especially effective way to deal with the ever-increasing number of devices coming onto the market; it would be unrealistic — impossible, really — to create a version of your site for every phone and browser that might access it.

In the back-end, this is done using HTML/CSS and media queries, which can determine the conditions of certain media features, like width or height. This solution to the Web vs. mobile issue has been around for years, but it’s now essentially a requirement. Take a look at the newest themes and templates available for, for example, WordPress (a platform even the not-quite-programming-literate can use!), and you’ll see that most list “responsive” as a primary feature.

There’s no longer a real divide, then, between “Web” and “mobile Web,” as Say Daily notes in their recent piece on the “golden moment” of digital media (that moment is now, by the way, if you didn’t guess). “There’s only one Web,” as they say, and we should take advantage of its increased availability and flexibility.

Some of those new capabilities that make responsive websites so powerful are breaking down further barriers — namely, those between mobile app and mobile Web. This is due in large part to the rise of HTML5, which can handle interactive, rich-media features. Now, mobile websites, too, can have the kind of interactivity that previously was only available within apps.

ReadWriteWeb proposes that this might be the “death” of the app, or at least the return of the browser: some mobile apps, especially media apps like magazines, are choosing to discontinue their apps and instead build a responsive, HTML5 website that can be viewed with equal design quality — and high interactivity — on all devices.

Of course, for the time being, Fueled certainly feels that apps will always offer benefits that websites can’t — but we’re enthusiastic about the potential of HTML5 and of fully responsive sites. What do you think? Do you prefer interactive features on the Web, or in native apps? Let us know in the comments.

Responsive Web Design : Let’s peek in

Tablet and smartphone use is growing rapidly. This means that there is a huge paradigm shift in web design, and for digital agencies focused on keeping up-to-date with web design and development practices, there is a need to adapt to the growth in mobile website traffic. Mobile websites need to look, and function, just as efficiently as desktop websites.

Prior to the birth of modern responsive web design techniques, designers needed to create several different versions of a website and code each specifically for different web browser sizes. For example, creating a separate file of code that applies to Nexus tablet browser sizes, a separate file of code that applies to iPhone browser sizes, a separate file of code that applies to iMac Desktop browser sizes, and so on.

Additionally, since there are several different browsers — Google Chrome, Safari, Internet Explorer, Mozilla Firefox, Opera, etc.– it is necessary to design according to the levels of code support each browser offers. This requires the designer to create several design prototypes, developers to code all of those different designs, and the client to pay that much more per version. With the number of devices and browsers that currently exist, you can see how time-consuming and costly this ended up being. This is where responsive web design comes into play.

RESPONDING TO YOUR VISUAL NEEDS

Responsive web design (RWD) allows designers and developers to carry out multiple design styles with just one set of code. When coding a website, a developer creates one set of code that applies across different window sizes and browsers. In order to create this type of coding scheme, the developer has to make sure, among other thing, that all images and media are flexible, the columns or tables are movable, and elements can be hidden. The developer is able to achieve this by using dynamic sizing, specific CSS styles, and media queries.

When viewing the website on your desktop or PC, you can make the browser window bigger and smaller to see how the content changes in size and layout depending on the dimensions of the window. Also, if you view either site on your smartphone or tablet, the content will display differently as well. For a better understanding of RWD in action, a great working example to refer to is The Next Web’s site.

On the desktop version of The Next Web’s site, as shown in the image above, the content is spread out based on the amount of space it has to use. The screen size for this is 1280 x 1024, which is the average screen size of a laptop.

When viewing the site on a tablet, which has an average screen dimension of 1024 x 768, the content shifts according to the amount of space it has. The content still looks great, is very user friendly, and the shifted design eliminates the margins of blank space that you could see on bigger screens.

Thanks to responsive web design, when viewing this site on mobile, which has an average screen dimension of 320 x 480, all of the content can still be displayed in an orderly fashion. While the content is mostly all the same, it’s optimized to look aesthetically pleasing, no matter what you’re using to view it.

As each day goes by, technology evolves to make our lives more efficient and easier. As web developers, designers, or even strategists, we need to make it a point to keep track of all of the major changes that are happening with technology, and adapt to them to provide the user with the best possible web experience.

Responsive web design is one of the latest, and most important, design changes that is buzzing through the developing world and making cross-platform browsing seamless and beautiful.

Must Know Skills: Backend Developer

The backend is the part of a web application that is unrevealed to the user. Unlike front-end, back-end development operations are not very easy and usually turn out to be complicated and manifold; this part is in alignment with the server. Backend operations are a lot different that are controlled by different programming languages like C, C++, Perl, and Ruby. It is a broad field that’s further subcategorized into several levels.

A backend developer usually doesn’t work alone; backend developers usually work in teams of 2 or more people. A team of backend developers contains different specialists that are responsible for their specific discipline. Some are responsible for database management, some work with caching schemes and scripting while some focus on website architecture. Behind every successful website and application, the combined effort of the whole team plays its role. A backend developer’s code bridges the communication between database and browser.

To describe the working of a backend developer in a nutshell, we can say that such a developer mainly focuses on the following:

  • Web Development Languages
  • Database and Cache
  • Server
  • API (REST & SOAP)

The essential requirement for becoming a backend developer is to have a keen knowledge of at least one server-side programming language.

What is the role of a backend developer?

Front-End Web Developer Job Description Template | Toptal®

To understand the skills required to become a backend developer, one needs to analyze what are their responsibilities. Only then we can relate their skills to their roles and responsibilities. The key responsibilities of backend developers are:

  • They work with front-end developers and provide server-side algorithms of user-facing web application elements. Backend developers code in server-side language to create logic so that web applications function correctly.
  • Other than coding and creating functional web applications, backend developers also optimize them for increasing response time and efficiency.
  • They analyze the goals and requirements, handle bugs and errors, and come up with solutions.
  • They also interact with the database for storing data and ensure that every user has access to what they search.
  • They also manage APIs that are executed across the devices.
  • They are also involved in building the architecture of the system.

Backend Developer Skills

To have efficient backend developer skills, one needs to have complete command on the subject. A good developer is aware of every new trend and invention in his domain. He urges to learn and align with all advancements coming his way.

Technology progresses every day. Many innovations are being made, and adapting to modern techniques is imperative to sustaining the game. Luckily in the development domain, a new trend might be complicated in learning, but it is focused on reducing the coding effort. Every new language aims to have minimal syntax, and it is suitable for a developer to invest some time to learn it.

The necessary technical skills required to become a backend developer are:

  • In-depth knowledge of at least one backend programming language and framework.
  • Knowledge of front-end technologies, such as HTML, CSS, and JavaScript, so that he can communicate with the front-end team.
  • He should be capable of managing a hosting environment along with the database administration.
  • He should be capable of scaling applications to handle the load changes.
  • He should have enough knowledge of accessibility and security compliance.
  • It’s good for him to have an experience of version control, such as GIT.
  • A backend developer is not expected to have command on every programming language. That is not possible for a human to have expertise in each of them. But they are expected to be experts in their opted language.

 

More Backend Developer Skills to add on the resume

1. Web Development Languages: Back-end developers work simultaneously with front-end developers, setting server rationale to outside components of the web application. So as to execute this rationale, the backend engineer utilizes server-side scripting language. The best programming languages that you must know while talking about backend developer skills are:

  • Ruby: Ruby is a programming language that is utilized accompanied by Rails. Ruby is to Rails as PHP is to Zend, or as Python is to Django. The sheer class and finesse of the language are what attract the back-end developers towards this language and make it a must-have in your tech stack. It prioritizes conventions rather than configuration, which helps the back-end developers as they don’t have to waste their precious development time in configuring the files to start the development process.
  • Python: Curated by Guido van Rossum and rolled-out in 1991, Python is an interpreted, cutting-edge, general-purpose programming language. It reduces the need of coding to a very significant level and has high utility because of the presence of third-party modules. The ease of use and extensive libraries offer back-end developers more productivity as compared to other programming languages. Not just for building basic applications like desktop apps, Oss, Business Apps, and web frameworks, but Python is also the best fit for AI and ML-based web development.
  • PHP: PHP (Hypertext Preprocessor) is an open-source back-end scripting language used by developers to build web apps and sites. PHP also has a huge assortment of utilitarian modules and a couple of the modules accessible in PHP incorporate Graphics and PDF, among others. One of the greatest advantages of PHP is that it is very easy to learn and use because of its simple syntax. Anyone who is familiar with C language can easily grasp PHP without any difficulty.
  • Java: Java is an object-oriented, platform-independent, general-purpose programming language that is designed to have negligible implementation reliance. As a result of Java’s power, convenience, cross-stage capacities, and security highlights, it has become the most preferred language among developers.

2. Comprehensive Knowledge of Databases: Become familiar at stacking and recovering data from databases. Though front end developers can associate with databases and interface with them too, server-side development is right now the standard method to control advantaged and extraordinary access to that information, including storage and recovery. Start with great social style databases, and move towards chart databases as your knowledge permits.

3. Connecting to Application Programme Interface (API): Internet browsers aren’t the only entity to interact with web applications. Regularly, an organization will offer a mobile app for iOS or Android alongside its principal site. There are additionally program based applications that principally utilize JavaScript, not server-side rendered HTML (through structures like React, Vue, or Angular). To recover information for the display, these applications require an Application Programmer Interface, or API to associate with.

HTML might be helpful for designing substance in internet browsers, however, there are greatly improved configurations for information that will be utilized by different projects. The two most mainstream positions for API information are JSON, which represents JavaScript Object Notation, and XML, which represents eXtensible Markup Language.

4. Server Handling: Your site needs a database to deal with all the client and product data. A database stores site content in a structure that makes it simple to recover, arrange, alter, and store information. It runs on a remote PC called a server. There is a wide range of databases that are generally utilized, for example, MySQL, Oracle, Postgres SQL, and SQL Server. For server management you can choose any one of these and acquire an expertise on it: Docker, Kubernetes, Nginx, Node.js, New Relic etc.

5. Knowledge of Popular Frameworks: You must have knowledge of the frameworks identified with your preferred language. For example, on the off chance that you go with Java, you would be required to know Spring, Hibernate, and so on. These are well known Java-based frameworks. Additionally, on the off chance that you go for Python, you would be required to know Flask, Django or some other Python-based framework.

Estimated income of a Backend Developer

 

According to research, and taking the previous year’s figures into consideration, backend developer trends to earn up to $120,798 per year. This figure could vary based on expertise, experience, skills, and is also dependent on the company, country, and other factors. Also, it is worthwhile to note that there’s a vast difference between the pay-scales of backend developers and front-end developers. Front-end developers aren’t paid as much as backend developers. The reason is that front-end work is mostly done with the help of automated tools, while backend development requires much technical expertise.

What is the future of Backend Development?

 

As of the current market trends, there are no worthy alternatives to backend developers and backend development. So naturally, the future is very bright for such developers. In this digital age, every business is required to have an online presence, and for that, they require high-quality backend development for their websites. Although many clients are not aware of the difference between backend and front-end still, the market cannot survive without backend developers. Despite technology replacing everything with automation, backend developers have a safe future as they are required for the process of developing automated tools.

Summary

The role of backend developers is critical to web development. They are responsible for all the key roles and ensure the deployment of quality products. That is why more and more aspiring web developers are today opting for this career. Such people should have a passion for coding and possess all the required knowledge and skills to become an efficient developer. It is also necessary to have other additional skills, mentioned above, to make your mark in the market.

Security Flaws in Web Application and its Mitigation

The inability to identify vulnerabilities in a web application can leave it unprotected against potential attackers, resulting in the most severe consequences. Web application vulnerabilities include a system weakness or flaw in a web-based application that leaves you susceptible to security attacks, risking the loss of valuable company or customer data.The inherent complexity of a web application’s source code increases the possibility of malicious code manipulation and unattended vulnerabilities. High-value rewards such as sensitive private data obtained by successful source code manipulation have made web applications a high-priority target for attackers. This makes it essential to thoroughly understand web security vulnerabilities and how to prevent them.

Types of Web Application Vulnerabilities

Common Web Application Vulnerabilities | EC-Council University Official Blog

Web application vulnerabilities are caused due to misconfigured web servers, application design flaws or not validating or sanitizing form inputs. They are prioritized based on their detectability, exploitability and impact on software. So, here is a list of some of the most critical web security risks according to the Open Web Application Security Project (OWASP):

  1. Injection: Injection flaws, including SQL, OS, LDAP and NoSQL injection, take place when a query or command with untrusted data is received by an interpreter. The hostile data by an attacker can trick the interpreter into accessing data without authorization or executing unintended commands. This can lead to the unauthorized viewing of lists, unauthorized administrative access and deletion of tables.

 

  1. Broken Authentication: This occurs when application functions related to session and authentication management are implemented incorrectly. It allows attackers to not only easily compromise passwords, session tokens or keys but also assume the identities of other users temporarily or permanently.

 

  1. Sensitive Data Exposure: Sensitive data can easily be compromised if special precautions are not taken when exchanged with the browser or some extra protection, like encryption at rest or in transit, is not implemented. Many web applications are unable to protect sensitive data properly, which allows attackers to steal or modify it, resulting in credit card fraud, identity theft and a number of other crimes.

 

  1. XML External Entities: Attackers can exploit poorly configured XML processors to access confidential data, inject additional data, create remote tunnels and execute applications. This vulnerability can also lead to Server Side Request Forgery (SSRF), denial of service attacks and remote code execution.

How to Execute an XML External Entity Injection (XXE) | Cobalt | Cobalt.io

 

  1. Broken Access Control: With access control, you can manage the sections of a website and application data accessible to different visitors. If these restrictions are not enforced properly, attackers can easily take advantage of these flaws to get access to unauthorized data or functionality. This can enable these attackers to access the accounts of other users, view sensitive files, change access rights and modify the data of other users.

 

  1. Security Misconfiguration: Counted amongst the most critical web application security vulnerabilities, it offers attackers an easy way into your website. Attackers can exploit unsecure default configurations, open cloud storage, incomplete or ad hoc configurations, verbose error messages with sensitive information and misconfigured HTTP headers. All operating systems, libraries, frameworks and applications can be susceptible to security misconfigurations.

 

  1. Cross-Site Scripting: This vulnerability occurs when untrusted data is included in a web page without validation. It injects malicious code into the web application and executes it on the client-side. It helps attackers execute scripts in a user’s browser to hijack user sessions, redirect the user to malicious sites or deface websites.

 

  1. Insecure Deserialization: Often resulting in remote code execution, deserialization flaws allow cybercriminals to perform a variety of attacks including injection attacks, privilege escalation attacks and replay attacks.

 

  1. Use of Components with Known Vulnerabilities: Various components such as frameworks and libraries run with the same privileges as the web application. Even if a single vulnerable component is attacked, it can cause server takeover and serious data loss. For this reason, a web application that uses components with known vulnerabilities can seriously compromise its defences, leaving it open to attack.

 

  1. Insufficient Monitoring and Logging: Insufficient logging and monitoring along with ineffective or missing integration of incident response can cause another major vulnerability. It can help attackers further attack systems, tamper, destroy or extract data and maintain persistence, pivot to more systems. According to security studies, it often takes more than 200 days to detect a breach. And it is usually detected by an external party instead of internal monitoring or processes.

 

How to Prevent Web Application Vulnerabilities?

How to prevent top 7 Web Application Vulnerabilities?

Organizations that do not properly secure their web applications are more susceptible to malicious attacks, resulting in information theft, revoked licenses, damaged client relationships and legal proceedings. There are several measures that you can take for securing your web applications:

  1. Web application firewalls (WAFs): WAFs are hardware and software solutions designed to examine and monitor incoming traffic for blocking any attack attempts. They offer the best way of compensating for any code sanitization deficiencies.

 

  1. Information gathering: Classify third-party hosted content and review the application manually to identify client-side codes and entry points.

 

  1. Authorization: Test your application thoroughly for path traversals, missing authorization, insecure, direct object references and horizontal and vertical access control issues.

 

  1. Cryptography: Secure all data transmissions, encrypt specific data, check for randomness errors and avoid using weak algorithms.

 

  1. Denial of service: Test for anti-automation, HTTP protocol DoS, account lockout and SQL wildcard DoS for improving your application’s resilience against denial of service threats. Use a combination of scalable resources and filtering solutions for protection against high-volume DDoS and DoS attacks.

Apart from the above measures, running a periodic Vulnerability Assessment and Penetration Testing is essential too. VAPT looks for possible and common vulnerabilities related to the platform, technology framework APIs, etc., and runs exploits on the web application to evaluate its security loopholes. It provides the organizations with reports on discovered vulnerabilities, the nature of the vulnerability, threat level, its impact and measures to eliminate it.

 

error: Content is protected !!