Mobile App Interface: With UX-UI Strategies

When was the last time you bought a movie ticket from the multiplex counter? When was the last time you went out to Crosswords to buy a new release from your favorite author? Or when was the last time you went out for dinner without reading its reviews on Zomato? And oh! When was the last time you went to bank for checking your monthly statement?Take your time!Ages ago, no?

Life is sorted. Everything is available on mobile apps now. We’re living in revolutionary times. The power that web has given to us is enormous. It has made our life, both, easy and difficult. Every one of us has now access to a plethora of information. A swarm of mobile applications is available on the store to make your life easy. For things as small as which baby stroller to buy, we have become dependent on our mobile devices.

UI/UX Strategies to develop Mobile App Interfaces | Humble Bits

Our eyes and ears are always open to that new cool app which is making waves in the market. And every mobile app which becomes a craze among its users has one reason behind it- excellent User Experience. A lot of people believe that design is about making applications look pretty. Ofcourse, a part of it is true. Anything which looks good improves the user experience. But what if it doesn’t satisfy customer needs?

A good design includes creating each and every interaction to delight users. Remember what Steve Jobs said?

“It’s not just what it looks like and feels like. Design is how it works.”

A bad user experience will give you a thousand thumbs down within minutes. The application must delight its users, both with functionality and experience. The mobile app interface should appeal to the users. I am sure you can relate to the experience when the mobile application works perfectly but doesn’t excite user to use it? What if the application looks pretty but its functionalities are broken? In these cases, you need to look at what works for users and what doesn’t.

Well, there is no one-size-fits-all solution. But here are some strategies that you can implement which have always worked wonders-

Design long-lasting products

7 Winning Design Tips and Strategies For App UI/UX Developers - iqonic

The argument to stay up-to-date with all the latest trends might clash with this but when we say design long-lasting products, we mean that the products should not age prematurely. The product should not become out of style with time. Design something neutral, which can live longer and is not just a passing design fad.

Dieter Rams, a very famed industrial designer, says-

You cannot understand good design if you do not understand people; design is made for people.

He conceived these 10 design principles fifty years ago. He says he didn’t intend these principles to be set in stone forever. If you read them, you will understand why these didn’t mutate with time. They are still accepted and implemented till date. So your design should follow the latest design trends, but do it while keeping in mind your end user.

Keep It Simple, Stupid!

Less is More– this famous proverbial phrase emphasizes on why you should keep things simple and clear. The idea is that simplicity and clarity in thoughts lead to good design. When you are designing, take instances from your real life. How do you like to keep your stuff at home? Clean and organized? Use that thought in your design. Move away from clutter.

Every element in your design should serve a purpose. It shouldn’t just sit there as a pretty object. Minimalism is a tricky thing. Offer your user space where they can find action buttons easily. Reduce the load of information, keep navigation flow easy and let the user win. So, even if you are designing a web page to sell potato or onions, don’t make the user think!

The large clear fonts set the message straight- loud and clear. The background color places the user’s mind into the right frame of mind. The CTA buttons allow users to move directly to the action. Minimalism does not mean you start removing elements from the design, it’s about removing the unnecessary and keeping just enough which can depict your story.

Make an impressive user-onboarding flow

Follow these 7 steps for creating a bulletproof UI/ UX strategy

A lot many people uninstall apps they just downloaded when their onboarding experience is ruined. If you ask for too many permissions (camera, Gallery, contacts, location) then the user might become irritated. Collect only relevant information which is usable for you. Give your user flexibility to log in from different platforms- Facebook, Twitter, being two very popular options.

After you have made the user signup successfully, offer him a quick tour of what is the app about- where are the profile settings, where is the action button, which features are available and where. Even here, provide an option to ‘Skip’.

Use appropriate colors to make a connection

According to the color theory, if we apply logic to the selection of colors, it can greatly enhance our user experience. In visual experiences, colors should be pleasing to the eye. Anything which is pleasing increases engagement of the viewer and encourages him/her to get involved. On the other hand, when something is not pleasing to the eye, it is either dull or chaotic.

If the visual experience is boring and dull, then the monotonic appearance will keep user disengaged. The human mind will not perceive that information effectively. On other extremes, if the use of colors is overdone, it becomes chaotic. So much so that the user cannot comprehend the motive.

So color harmony which delivers visual interest to the user and a sense of structure is essential. And that is why it is important to create emotions with colors in UX Design.

Make Navigation Simple

Gps Navigation designs, themes, templates and downloadable graphic elements on Dribbble

You can have a pretty website with colorful and stylish design and astonishing images, but it pains my heart to say that it will be an utter failure if users don’t make any purchase from it. Simple and intuitive navigation helps them take an action. Every step should guide them to a result and help them understand trivial things, like:-What brand they are looking at
-What is the particular page about
-Where can they find the menu
-How can they get back to the previous page or next page
-Is there a way they can apply filters or search a particular product
-How can they make a purchase
-From where can they contact a concerned person
-How can they give feedback or suggestions

All this is vital and needs to be designed with utmost care because if user is made to waste time on these crucial things then they will immediately switch to a better option.
The digital era is here to make our experience faster & more convenient as compared to real life experiences. Make it worthwhile!

Conclusion

Just as a well dressed and a well-mannered person will always attract attention; similarly a mobile app interface with good design which solves users’ problems will always attract user’s attention. The most important thing which you need to keep in mind is to make sure that your design is both useful and intuitive. The world of app development is bursting and it will continue to grow by leaps and bounds. You, my friend, must learn to create an outstanding user interface that makes your mobile application amazing.

AI Chatbots in Healthcare: UX Research

Designing conversational UI is a challenging task. I say this from my experience of designing a conversational AI chatbot in healthcare. From the moment I began working on it, I knew it wouldn’t be an easy feat. Questions like what kind of visual elements would I use, how can I reduce the user’s cognitive load in effort-intensive activities, were always on my mind. Prior to this, I had worked on UI design of many web and mobile apps. But none of them was as challenging as this one.How A Chatbot Can Help Your Healthcare Business | by Michelle Parayil | Chatbots LifeThe most challenging part for me was designing to handle the human-machine interaction. Each user is different. Unlike in websites/apps, where users can simply browse and leave, the chatbot users open the chat window to interact. They come with all sorts of questions- vague /smart /genuine /rogue /irrelevant and (sometimes) absurd. When they type a query, they expect the conversational UI to adapt to their needs–digest questions and construct intelligent answers/follow up questions.

The uncertainty of the usage makes the design process complex. Unlike websites/applications, there are no specific UI design principles for designing conversational interfaces. It might appear as a small thing but the limited knowledge on the UI design patterns for healthcare chatbots ultimately affects the customer experience.

So, what can a designer do to make sure that the conversational AI solution caters to most, if not every, user persona? I can share a few suggestions. Since I worked on a healthcare chatbot, most of my suggestions would be about best design practices for healthcare conversational user interface.

Chatbots are now making their way into healthcare solutions like patient engagement solutions, handling emergency situations or first aid, medication management, and so on. To create a great user experience, it’s crucial to pay attention to the process of designing the chatbot. One of the ways to do this is streamlining the process of UI design through UX research.

When I started working on UX research, I borrowed a few tried-and-tested methods applied in web and mobile apps. However, healthcare is a complex domain where data security is a major concern. Therefore, I modified a few of them to suit my needs.

Let’s talk about a few UX research methods which are important to conduct before deep-diving into UI design of a healthcare chatbot.

AI in healthcare | Artificial Intelligence in the healthcare industry

Discover users’ pain points

To discover users’ pain points, you must first know who your users are. So, the first step to any good UX research is defining your user persona. Your user persona should include demographics profiles, health profiles and task profiles.

The persona diagram must include needs, difficulties, frustrations, motivations, aspirations of your end users. For instance, a 56-year old woman’s persona should include pain points like– “I’m an old woman, I don’t have the patience to repeat the same thing over and over again” or “I am ageing towards dyslexia, I forget conversations I had 15 minutes ago.”

After you’ve defined your user persona, the next step is to figure out how they will interact with the chatbot. For that you can invest in any of the below attitudinal approaches-

  • Gather inputs by rolling out surveys to your target audience and asking them related questions.
  • Conduct interviews and listen to what users say.

Depending on the kind of healthcare chatbot, your choice of the method will change.

For example- if you’re doing UX research for a chatbot that guides people towards better mental health, then you can do anonymous email surveys as people don’t openly talk about issues like depression and anxiety.

How Chatbots Can Help Your Healthcare Industry? | BCC Healthcare

Observe users in their natural environment

Direct observation (a primary research method) is the key to understanding user needs and preferences for a new product. During observations, record verbal comments and the time spent on various tasks.

For example, if you’re designing a chatbot for surgeons, then observe them when they plan the pre and post surgical procedure. If the patient has a lot of complications, what dietary guidance do they offer? How do they perform the surgery? What instruments they use and how its usage differs from surgery to surgery?

By conducting interviews with people while they perform tasks, you can collect valuable inputs from them and use it to recreate a similar experience in a conversational chatbot.

You can also create interactive mock-ups to show artificial interactions. This gives sufficient scope to test the chatbot with users without requiring the engineers to actually build it. This helps in quick iterations with the users after validating the user experience and understanding their perception of the chatbot.

Research through complementary data gathering techniques

A quick and rewarding UX research method is secondary research. This is done by doing competitor analysis to see how others are solving the same problem. This approach isn’t useful if you’re developing something unique. But, if it’s something you are trying to improve, this method is easy and gives quick results.

You can experience real conversations, access failure threads and use data to improve your chatbot’s experience. Secondary research also includes searching through customer service logs, FAQs, online reviews or comments on blogs.

For example- if you’re building a patient registration chatbot, look at other chatbots available in the market. What is the tone and personality of chatbot? How much time does it take to book an appointment on the chatbot? What are the demographics that the chatbot covers?

Study the chatbot as a user and find out things that they are doing right or things where the experience could be improved. You will find some unsolved problems that could become a major feature in your chatbot.

Get help from stakeholders

There may be situations where you wouldn’t get time to do surveys and interviews with end users. In such cases, ask for help from people who want to build this chatbot. Get to the behind-the-scenes of the problem. Go to their sales and marketing calls. Understand the ‘why’ behind building a chatbot and what problems they are trying to solve.

Talk to the sales team to understand what kind of customer support calls/tickets they receive frequently. Interview their marketing team to understand what vision they have for their end users. What motivates their users? What do they need in order to be happy? What’s their idea of a good chatbot?

Gather real quotes/statements from the end users and use them to draw an empathy map and user journeys. This will help you identify major pitfalls and crucial moments.

The UX research phase is a crucial part of developing a great customer experience. When it’s given its fair share of time and effort, UX research helps discover important insights and reduces the number of iterations required to build the chatbot.

However, there’s no surety that your research findings will translate into a flawless user experience. All the research findings must be implemented and tested in real-time for you to discover if your research was right or not. Sometimes, a wrong method of research or the timing of the research may give you erroneous information.

I hope you figure out the right UX research method for your chatbot. If you have worked on a healthcare chatbot, I would love to hear the UX research methods you used.

UX Design of data-intensive applications

We’re living in an age where data is the most precious thing. Data has the power to distort or empower people’s perception and individual decision making capabilities. As a UX designer, it’s on us to design applications that convey the right kind of data in the right way to help make correct decisions.The Visual Display of Quantitative Information by Edward Tufte is a book that talks about the same thing. Jeff Hale shared an interesting story in his book review.“A good chart can inspire action. Early epidemiologist John Snow’s 1854 map with data appears to have saved many lives. Snow showed the location of London’s 13 public wells and 578 cholera deaths by stacked bars perpendicular to their location. His graphic, in part, appears to have helped convince the city to shut down the infected well.”

UX Design of data-intensive applications | Humble Bits

We’re in the 21st century now and I feel we still have a long way to go when it comes to designing data-intensive applications. A data-intensive application is driven by the huge amount of data it consumes. Working with this overwhelmingly huge amount of data has just one problem. It creates various problems for the application because now one has to take care of various aspects such as consistency/standards, usability, scalability and maintainability of the application.

Scalability and maintainability are something that require good application architecture and quality code. But for the scope of this blog, let’s skip that part and talk only about the design.

As designers, we first need to understand that data visualization plays an important role in defining the user experience. The way data is represented on the UI defines how the users are going to interpret and use it. Only when we understand the ‘why’, we’ll be in a position to empower the end users of the application in making informed decisions.

How to design compelling data-intensive applications?

Designing Data-Intensive Applications: The Big Ideas Behind Reliable, Scalable, and Maintainable Systems: Kleppmann, Martin: 9781449373320: Amazon.com: Books

The first step in designing data-intensive applications is determining the mode of representation of data. One can represent data through charts, tables, maps or a combination of these. One of the most common ways to represent data is through dashboards which give a bird’s eye overview of data and share insights that allow users to quickly make decisions or iterate on their current implementation.

For now, let’s talk just about these dashboards and how designers can pay attention to the little details of designing dashboards. Although, different products demand different approach to designing dashboards, but I feel that one can keep a check on the below points to make sure that whatever you design is useful and reliable.

Choose the right visualization method

Future according to Designing Data-Intensive Applications | nexocode

One of my friends recently recommended me an app for managing my finances. She raved about the mobile app so much that I had to download it. I realized it later why she was all praises. The app gave me so much information just at one glance. I could look at my monthly expenditure as well the breakdown of money spent on food, movies, travel etc.

Looking at it from a designer’s perspective, I now know why it clicked for me. For different data sets, they have used an appropriate visualization method.

For example, the monthly report used the line graph so that user can easily identify spikes in expenditure at one glance. Similarly, expense categories are shown in a pie-chart and color coded, so that it’s easier to identify in which category the person spent the most.

So, just before you begin the design of the dashboard, start with an initial understanding of what kind of data you have and what’s the most suitable data visualization method that you can use.

Here are a few data visualizations methods that you can frequently use in dashboards of digital apps-

Line Chart– Line chart is great for showing data trends.

Bar Chart– Bar chart helps in comparing data values of related categories quickly.

Pie Chart– It divides a circle into proportional segments to show percentages between categories.

Gauge Diagram– It’s not a very popular choice, but it can be used in situations where you want to take a different spin on data visualization. For example, in showing the voter’s opinion during the elections, or a client’s opinion on product’s feedback.

UX Design of data-intensive applications | Humble Bits

Plan your layout keeping in mind your end users

A good layout keeps things in place and makes navigation easier for users. Think in terms of the physical space in your house. How do you know which utensils are kept where in the kitchen? How do you wade through the pile of clothes in your closet? It’s because of the layout and the place you’ve fixed for everything.

In the same way, for websites and mobile apps, layout plays an important role. It takes a greater precedence if the application is data-intensive. This is because when you have lots of data, understanding and deriving insights from it is time-consuming.

Therefore, it’s a good practice to keep below practices in mind-

Cut down on extra options

The more choices you give people, the more confused they’ll be. And the more time they’ll take in picking their choice. By the way, that’s not my personal opinion, it’s what the Hick’s law states.

No wonder, why do we take so much time in shopping malls.

But, as a designer, you can be the change you wish to see in the world. All we have to do is resist the temptation to show everything in one single interaction. Not every piece of information can be useful as well as critical. Even if it is, show only that information which is urgent and important for them and which motivates them to take action.

Use progressive disclosure technique to reveal the rest of the information. This way, the users can digest the information quicker and accomplish tasks faster.

An example could be from a news reading website. Showing the entire news could be a little straining for readers. On the other hand, if you just show them the snippets, the readers feel far less cognitively strained.

Do more with less

Some people think that simplicity ruins creativity. But it’s the other way round. Simplicity empowers you to do more with less. It reduces the cognitive load on the users and helps attract attention on the most relevant details.

Be consistent

Consistency is important to help users retain and understand information. We see consistency in almost every aspect of our life.

Consider this as an example- Imagine the chaos in your life if you discovered that the state/country you are visiting has different signals at traffic intersections. In that fictional state, Red no more means stop, Green no more means GO, and yellow is replaced by purple. Now, you have to learn these conventions all over again. Wouldn’t that be messy?

Similarly, in web and mobile applications, it becomes difficult for the user if you keep changing icons, colors, layout, CTAs, etc. An ideal approach that you can take is to make users learn once, use anywhere. 

Select an appropriate color palette

 

Every color tells a story and that’s why finding the right color palette for data visualization is probably the most crucial step. Choosing appropriate colors also impacts the accessibility of your applications as people who are visually impaired can benefit from your color selection.

There are a few things that you need to remember while choosing your color palette-

Be consistent with colors

If you are using two color variables in a chart, don’t confuse your users with different representation of colors for the same variable.

 

The Do's And Don'ts of Infographic Color Selection - Venngage

Use desaturated colors for visualization

Desaturated colors like white, black and shades of grey work the best as they do not attract unnecessary attention from the user, rather they convey the information subtly. The more colors you use in your visual representation, the more difficult it becomes for the user to decode the information.

UX Design of data-intensive applications | Humble Bits

Use saturated colors only to draw attention to changes (state) 

If you want to highlight the most important aspects of your chart, use a saturated color instead of throwing all colors together. Make grey your best friend and use it as a base to make sure you neither miss showing the important data points, nor do you overdo with too many colors.

The reason why data-intensive applications deserve more attention while designing is because these applications are complex. Moreover, there are multiple touch-points in such applications which need a touch of innovation so that users interactions become smooth and useful.

 

How Can AI Be Used to Improve User Experience in Mobile Apps?

Beginning Your Journey to Implementing Artificial Intelligence | SoftwareONE Blog

Imagining Artificial Intelligence in situations and use cases where there are a massive number of data in picture makes perfect sense. But what happens when the situation is entirely based on human discretion? Will an artificial intelligence user experience design would also be able to do what AI did to several other industry verticals?

Designing, almost in all its different forms is driven by keeping the human part of process at a much higher ground than the analytical and data driven side. While there are some domains like CAD design or Product Design that leaves some space open for machine learning to enter, when the design form in question is mobile app design, the gap seems to become negligible.

However, Artificial Intelligence, like a number of other industries have found a place in the Mobile App Design vertical as well, giving birth to the concept of artificial intelligence user interface design. A concept that is ought to bring a new level to the relationship between artificial intelligence and customer experience.

While, the answer to whether machine would replace designers is next to impossible, there are ways that the designer community has started taking AI user experience together in their journey to designing memorable mobile apps in multiple ways, like –

  • Getting time-taking manual works like image resizing automated
  • Making designs localized by taking help of AI based translation
  • Bring system consistency between users and products
  • Give insights into which elements are users interacting with, which needs attention

This participation that the deisgning industry is witnessing coming in from the AI driven UI domain is something that is showing to have a huge impact on the industry’s present, while paving the way to a world where AI and the future of design is much better linked.

Now that we have seen the impact that AI carries on Mobile app Design and how it is soon becoming one of the proven tips to enhance mobile app design, the next step is to look at the principles that guide their unison in the domain of designing AI experiences

The Guiding Principles that Combine Mobile App Design with Machine Learning

Develop a Shared Language

Shared Language in Software Development ⋆ Geneca

Elements like user experience review, product vision, and business goals are something that needs to be understood and shared by the complete team. You would only be able to create a meaningful and truly intelligent user experience if the mobile app design and machine learning development methods complement each other through shared concepts and common language. The machine learning experts and user experience designers should come together to develop a common blueprint which includes data pipelines and user interfaces, with the aim to set a blueprint that grounds the team’s product planning with the users’ reality.

Focus on Use Case

Case - Free business icons

The important thing when developing a consumer facing app, as the top software designers would tell you, is not the technology that backs it but the business goal and the user experience that you plan on achieving. And so, it is extremely important that you crystallize the use case. With a separate focus on the use case, you can then put your intricate attention on the user flow, which then allows the team to identify the main points where machine learning can be added to enhance the experience.

A clear understanding of the use case also enable teams of the mobile app design company to determine the right KPI for the development of user experience program, which in turn is aligned with machine learning metrics.

Mix Quantitative and Qualitative Data

Mixed methods in design research. Combining qualitative and quantitative… | by Alison Berent-Spillson | UX Collective

In order to understand the true impact of combining the machine learning solution and user experience design, it is important that both qualitative and quantitative data is considered. You should make use of qualitative research methods like questionnaires, interviews, etc to measure how the users are experiencing your app.

The reason why we are emphasizing on using a combination of quantitative and qualitative data is because when designing a new app, it is possible that you meet unexpected factors that affect machine learning developmant and user experience. Factors like: Effectiveness of feedback loop, ability of data point capturing intention and user behaviour, which are must to know parts of Artificial Intelligence app design can best be answered only after a deep consideration of both the data types.

Bring Your Combined Data to Real Life Setting

How do you make sure that machine learning is actually used to develop comprehensible and fluent user experience? By setting up an end to end solution that shows how machine learning and user experience fit together in real world. An MVP that includes the working data pipeline along with the machine learning models makes it easy to iterate the AI assisted design together and helps in getting a direct feedback from the users via beta or user testing.

When both UX designers and Machine Learning experts of your partnered AI app development company share the understanding of product design issues, iteration is productive and fast. While on the other hand, user experience designers become aware of possibilities that surrounds machine learning: when it can be used to improve the user experience and how.

Be Transparent About Collecting Data

Graph Clipart Statistical Data - Data Collecting Clip Art Png Transparent Png (#113079) - PinClipart

Designing for AI and with it, needs a constant effort and for it to be absolutely on point, it is important that you give a special focus to the data you have collected. It is very important to consider the end user side in this cycle of collect data – convert data into information – iterate design. Tell users that their data is being used to feed the AI and give them the option to alter the collected information in a way that the best context comes through. In addition to giving users the option to change what data is collected by the AI, you should also give them the option to change what the AI learns – to ensure that the predictions are what the users desire.

While these principles that we just saw help in giving some clarity into how the combined AI and UX design should function, let us look at how some of the famous designing and editing tools that are backed by the developers community across the globe are using the technology to offer better mobile app user experience.

Tools That Use Artificial Intelligence for Design

Tailor Brands

Official Brand Guidelines | Tailor Brands

The Tailor Brands logo maker is a famous product used by businesses to get professional logo in a small budget. The AI designs are built upon with your input coming in form of information that would be entered in logo.

Adobe Photoshop

Adobe Photoshop on iPad | Adobe Wiki | Fandom

The Select Subject functionality that Photoshop offers make use of AI for memorizing the shape, and then shifting, changing, and editing them with much ease. The tool works on an internal AI system known as Sensei that enables changing backgroungds by recognizing the different subjects in the image.

Prisma and Deepart

Prisma Photo Editor - Apps on Google Play

Both the famous image editing tools/AI design software make use of artificial intelligence for identify the different aspects of your video and photo and transforming them in a style of your choosing. They give you the option to work around filters and colours among other things.

Let’s Enhance

Image Upscaling with Color & Tone Correction: Let's Enhance 2.0

One of the most frequently arising issues in the designing industry is low quality images. Let’s enhance, powered by AI improves the quality of images using three filters. Anti-JPEF filter converts image to high quality PNG while Boring filter scales up image to around 4 times without any compromise on the image quality. Magic, the third filter allows you to add detailing inside the image. Making Artificial Intelligence a primary part of the Mobile App Design process is something that comes packaged with several add on factors that have to be considered to ensure that that User Interface and User Experience is intact.

And this in turn is not an easy process.

Packaging your app’s user experience with Artificial Intelligence in a way that the whole process gets translated into Artificial Intelligence design patterns calls for a lot of homework, which in itself is heavily dependent on the information that the users provide with consent.

If you are just starting with making your designs smarter, there are some UI patterns that would help you start on the intelligent journey.

A. Criteria Sliders

A number of apps use machine learning algorithms to predict an outcome or pass recommendations. A criteria slider comes in handy here for it helps userss adjust and then fine tune recommendations on the basis of criteria that is meaningful to them. Here, you will have to ensure that the criteria that the users are manipulating with is mapped correctly to data which the machine is using in algorithms.

B. Like and Dislike Button

How to Add Like and Dislike Functionality to Your WordPress Comments | Elegant Themes Blog

A simple like and dislike button help better the user experience that someone shares inside the application. Wwhen you ask users to feed in their experience even through a simple like and dislike button, you give them the option to not just build upon the recommendation system but also give feedback on what they don’t like and why.

C. Confidence Inducing Tips

More often than not, users not just not know how the whole prediction and artificial system works, but also they don’t know how much confidence they can place in the system. When you ask users to feed in their data or answer questions in return of something – better matched clothes choice, next show to follow option, etc. The confidence quotient increases even more when you give users the result and let them approve or disapprove it. Doing this makes your users in charge of the charge – something that automatically instills confidence in the app.

D. Give them an In and Out Option

Not all users would want to feed in data for you to fetch and feed in the artificial intelligent system or even want to take the smart route. So, give them the option to opt in and out of the smart options as and when it suits them. Doing this, they would not just have a more positive outlook towards your app but also, knowing that they have an out option, they will be more willing to add in their data in the future.

Now that you have seen the ways AI powered UX is impacting the app design industry, the guiding principles of designing for AI, tools that are already using AI, and the UI patterns that you should add in your design manifesto to make your users open to the idea of AI, there is only one last thing left to do.

And that last thing is to make AI an active part of your mobile app design process. Let our team of UI/UX designers help you with that.

Wonders of CSS3

Wonders of CSS3

How your site feels and looks to its visitors is a huge determinant of the user experience (UX) offered on it. Site developers and designers leave no stones unturned to make their website’s style and design line up with its utility and functionality to give it a comprehensive look and make it practical. The most crucial decision amongst this is the successful utilization of CSS and its features.

Since its previous version, CSS3 has taken a giant leap and emerged as one of the most brilliant technological advances in the web design industry.  With CSS3, internet browsers locally produce plenty of styling effects that were once just feasible through inventive HTML hacks and editing software like Photoshop. What’s extraordinary about CSS3 is that it’s exceptionally amazing at lessening the requirement of pictures and code that you previously had to put on your site as a significant aspect of your structure. This implies decreased server requests and loading time for your website. This article talks about some of the most striking CSS3 features, which will help you to augment the feel and aesthetics of your project effortlessly

Features of CSS3

1. Advanced Animations

Facing Advanced Animations

We can utilize both Transition and Animation when it is required to change a component starting with one state moving/transitioning onto the next. The thing that matters is that animation can be comprised of numerous states, giving command over its animation. These animations are now available and compatible with all browsers.  There are two different ways to make CSS animations. The first is simple; it is done through animating the progressions of CSS properties with the transition assertion. With transitions, you can make float or mouse down effects, or you can trigger the animation by changing the style of a component with JavaScript.

The second route for characterizing animations is more complex- it includes the portrayal of specific moments of the animation along with the code. This enables you to have recurring animations that don’t rely upon user activities or JavaScript to get activated.

2. Multiple Backgrounds & Gradient

Advanced effects with CSS background blend modes - LogRocket Blog

With multiple backgrounds, creators can accomplish extremely intriguing impacts. They can stack various pictures as backgrounds of a component. Each picture (or layer) can be moved and animated effortlessly. CSS3 features also include the provision of having gradients in the background. Gradients enable website specialists to make smooth advances between hues without turning to pictures. CSS gradients likewise look extraordinary on retina displays, since they are created the moment the page loads. They can be straight or outspread and can be set to repeat.

3. Multiple Column layout

Multi-column layout with bootstrap - Stack Overflow

This CSS3 feature incorporates properties to enable web designers to display their content in multiple sections with alternatives like column-width, column-gap, and column-count. Column-based formats were previously hard to pull off in CSS. It normally included utilizing JavaScript or server-side processing that parts the content into various components. This is superfluously convoluted and wastes valuable development time. Luckily, presently there is a route around this by utilizing the CSS columns rule.

4. Opacity

CSS | Opacity / Transparency - GeeksforGeeks

This property can make components more transparent. You could approach setting the opacity of a picture in a picture manager or photo editing software, and afterward, save it as a .png or .gif document with opacity enabled. Or on the other hand, you could simply get this done with a single line of code in CSS. It’s up to you. The opacity ranges from 0 (totally transparent) to 1 (totally opaque).

5. Rounded Corner:

Sketch Quick Tip — Different Rounded Corners for a rectangle | by Kumar Saurav ? | Screens | Medium

Greatly utilized by the social media giant Twitter, this CSS3 feature is already very renowned on the web. Rounded corner components can tidy up a site, however, making a rounded corner requires a web designer to compose a great deal of code. Modifying the stature, width, and location of these components is an endless task in light of the fact that any adjustment in content can break them.  CSS 3 tends to simplify this issue by presenting the rounded corner property, which gives you the equivalent rounded corner impact, and you don’t need to compose all the code. Truly, rounded corners simply look more appealing and easy to use than square boxes. The best part currently is, you can apply this effect to HTML components with CSS3. That is the reason why you’ll discover rounded corners all over the web.

 6. Selectors

CSS Selectors 101

Selectors enable the web designer to choose on increasingly precise degrees of the website page. They are basic pseudo-classes that perform halfway-matches to assist in coordinating with crediting and trait esteems. New selectors focus on a pseudo-class to style the components focused on the URL. Selectors likewise incorporate a checked pseudo-class to style checked components, for example, checkboxes and radio buttons.

CONCLUSION

Cascading Style Sheets Level 3 (CSS3) is a version of the CSS standard utilized in the styling and designing of Web pages. CSS3 features fuse the CSS2 standard with certain progressions and upgrades. CSS3 is a fantastic asset for Web creators. From the time CSS3 has been presented, there has been a superior control over the exhibition of content on a site. Regardless of where we choose to utilize our programming capacities, it will be seen that web advances are really basic and important to take advantage of on each stage. Give CSS3 a try and utilize it in case you’re making a site. Mess around with it. You’ll find it very intriguing to work with its cutting edge features while also sparing yourself a great deal of time that you would have otherwise spent to make precisely the same thing in a photo editing software.

With a new feature of CSS3’s modularized specification, it has further eased out the process for browser developers as it permits them to support incremental modules without doing any heavy modifications or refactoring of the browsers’ codebases. This concept of modularization makes it much simpler and faster to implement individual CSS3 modules.

How to Integrate AI and Machine Learning into Your Existing App

AI and ML Technologies: What They Mean For Federal Agencies

When we talk about the present, we don’t realize that we are actually talking about yesterday’s future. And one such futuristic technology to talk about is how to implement ML and how to add AI to your app. Your next seven minutes will be spent on learning what is the role of Machine learning and Artificial intelligence in the mobile app development industry and what you can do to take advantage of it.

The time of generic services and simpler technologies is long gone and today we’re living in a highly machine-driven world. Machines which are capable of learning our behaviors and making our daily lives easier than we ever imagined possible, all the way, making it necessary for us to understand the process of  integrating Machine Learning and Artificial Intelligence into apps.

Technological realm today is fast-paced enough to quickly switch between Brands and Apps and technologies if one happens to not justify their needs in the first five minutes of using it. This is also a reflection upon the competition this fast pace has led to. Mobile app development companies simply cannot afford to be left behind in the race of forever evolving technologies.

Today, if we see, there is Artificial Intelligence and Machine Learning incorporated in almost every mobile application we choose to use. Which makes it all the more important to know How to integrate machine learning and artificial intelligence in mobile apps.

For instance, our food delivery app will show us the restaurants which deliver the kind of food we like to order, our on-demand taxi applications show us the real-time location of our rides, time management applications tell us what is the most suitable time to complete a task and how to prioritize our work.

In fact, Artificial Intelligence and Machine Learning that were once considered top complicated technology to work on or even comprehend is something that has become an everyday part of our lives without even use realizing of its presence. A proof of which is the following functionalities offered by the top brand apps.

Set Beliebte Social Media Logos Icons Instagram Facebook Twitter Youtube WhatsApp Pinterest Linkedin Element Vektor Vektor Redaktionelles Foto - Illustration von oper, sozial: 158759746

The wide inclusion of the two related technologies has made the need for worrying over simple, even complicated things cease to exist because our mobile applications and our smartphone devices are doing that for us.

The below provided stats will show us that ML and AI powered mobile apps are a leading category among funded startups and businesses.

  • Allied Market Research has predicted that the market for ML will reach $5,537 million in 2023 further demonstrating its growing prevalence.
  • According to the 2019 CIO Survey by Gartner, the number of companies implementing AI technologies in some form has grown by 270% in the past years.
  • According to Microsoft, 44% of organisations fear they’ll lose out to startups if they’re too slow to implement AI.
  • Research by Fortune Business Insights predicts that $117.19 billion is the expected value of the global machine learning market by 2027 at a CAGR of 39.2% during the forecast period.
  • The Wall Street Journal, states that the advancements in AI and machine learning have the potential to increase global GDP by 14% from, now until 2030.

The idea behind any kind of business is to make profits and that can only be done when they gain new users and retain their old users. The difficult task can be made easy through AI as it comes as one of the benefits or advantages of integrating machine learning and artificial intelligence in apps.

Ways To Implement AI and ML

There are three primal ways through which the power of  Machine Learning and Artificial Intelligence can be incorporated in mobile apps to make the application more efficient, sound, and intelligent. The ways which are also the answer to how to add AI and ML to your app.

Reasoning

The fallacy of logical reasoning. When I was young, I used to take pride… | by The Irrational Investor | Medium

AI and ML are two proficient technologies that imbibe the power of reasoning for solving problems. Applications like Uber or Google Maps that are used by individuals to travel to different areas, many times change the course or route based on the traffic conditions. This is where AI works – by harnessing its thinking capacities. This facility is what makes AI beat a human at chess and how Uber makes use of automated reasoning for optimizing routes to get the users to reach their destination faster.

Hence, real-time quick decisions are presently being controlled by AI to provide the best customer service.

Recommendation

As you are familiar with OTT platforms like Netflix, Amazon, and others; the streaming features of these platforms acquire a large number of customers with high rates of user trust and retention. Both Netflix and Amazon have implemented AI and ML into their applications that examine the customer’s decision based on age, gender, location, and their preferences. The technology based on the customer’s choices then suggests the most popular alternatives in their watch playlist or that individuals with similar tastes have watched.

Giving the users insight into what they would require next has turned out to be the secret of success of some of the top brands in the world – Amazon, Flipkart, Netflix, amongst others have been using the Artificial Intelligence backed power for a very long time now. This is an amazingly popular technology for streaming services and is currently being executed into numerous other applications.

Behavioral

How Behavioral Science Could Improve Federal Programs - Government Executive

Learning how the user behaves in the app can help Artificial Intelligence set a new border in the world of security. Every time someone tries to take your data and try to impersonate any online transaction without your knowledge, the AI system can track the uncommon behavior and stop the transaction there and then.

These three primal bases that answer what are the best ways to incorporate machine learning and AI in application development can be used in multiple capacities to enable your app to offer a lot better customer experience.

And now that we have looked at how to integrate AI in android apps along with integration of ML, let us answer the why?

Why should you integrate machine learning and AI into your mobile app?

Why to Integrate Machine Learning and AI Into Your Mobile App?

Personalization

Leveraging Data and Ecommerce Personalization Types | Acro Media

Any AI  algorithm attached to your simpleton mobile application can analyze various sources of information from social media activities to credit ratings and provide recommendations to every user device. Machine learning application development can be used to learn:

  • Who are your customers?
  • What do they like?
  • What can they afford?
  • What words they’re using to talk about different products?

Based on all of this information, you can classify your customer behaviors and use that classification for target marketing. To put simply, ML will allow you to provide your customers and potential customers with more relevant and enticing content and put up an impression that your mobile app technologies with AI are customized especially for them.

To look at a few AI ML examples of big brands who are setting standards on how to implement Machine Learning in apps?

  • Taco Bell as a TacBot that takes orders, answers questions and recommends menu items based on your preferences.
  • Uber uses ML to provide an estimated time of arrival and cost to its users.
  • ImprompDo is a Time management app that employs ML to find a suitable time for you to complete your tasks and to prioritize your to-do list
  • Migraine Buddy is a great healthcare app which adopts ML to forecast the possibility of a headache and recommends ways to prevent it.
  • Optimize fitness is a sports app which incorporates an available sensor and genetic data to customize a highly individual workout program.

Advanced search

What Are Advanced Search Options?

Through the AI and Machine learning based app development process, you will get an app that lets you optimize search options in your mobile applications. AI and Machine Learning makes the search results more intuitive and contextual for its users. The algorithms learn from the different queries put by customers and prioritize the results based on those queries.

In fact, not only search algorithms, modern mobile applications allow you to gather all the user data including search histories and typical actions. This data can be used along with the behavioral data and search requests to rank your products and services and show the best applicable outcomes.

Upgrades, such as voice search or gestural search can be incorporated for a better performing application.

Predicting user behavior

User Behavior: How to Track it on Your Website + Analysis | Hotjar Blog

The biggest advantage of AI based machine learning app development for marketers is that they get an understanding of users’ preferences and behavior patterns by inspection of different kinds of data concerning the age, gender, location, search histories, app usage frequency, etc. This data is the key to improving the effectiveness of your application and marketing efforts.

Amazon’s suggestion mechanism and Netflix’s recommendation works on the same principle that ML aids in creating customized recommendations for each individual.

And not only Amazon and Netflix but mobile apps such as Youbox, JJ food service, and Qloo entertainment adopt ML to predict the user preferences and build the user profile according to that.

More relevant ads

What are Relevant Ads & How to Create Better Ads for Campaigns (Examples)

Many industry experts have exerted on this point that the only way to move forward in this never-ending consumer market can be achieved by personalizing every experience for every customer.

According to a report by The Relevancy group, 38% of executives are already using machine learning for mobile apps as a part of their Data Management Platform (DMP) for advertising.

With the help of integrating machine learning in mobile apps, you can avoid debilitating your customers by approaching them with products and services that they have no interest in. Rather you can concentrate all your energy towards generating ads that cater to each user’s unique fancies and whims.

Machine Learning app development companies today can easily consolidate data intelligently that will in return save time and money went into inappropriate advertising and improve the brand reputation of any company.

For instance, Coca-Cola is known for customizing its ads as per the demographic. It does so by having information about what situations prompt customers to talk about the brand and has, hence, defined the best way to serve advertisements.

Improved security level

Increasing Security Level. Cyber Security Concept. Wireframe Hand Is Pulling Up To The Maximum Position Progress Bar With The Stock Illustration - Illustration of piracy, concept: 207988653

Besides making a very effective marketing tool, Artificial Intelligence and machine learning for mobile apps can also streamline and secure app authentication. Features such as Image recognition or Audio recognition makes it possible for users to set up their biometric data as a security authentication step in their mobile devices. ML also aids you in establishing access rights for your customers as well.

Apps such as ZoOm Login and BioID have invested in ML and AI application development to allow users to use their fingerprints and Face IDs to set up security locks to various websites and apps. In fact, BioID even offers a periocular eye recognition for partially visible faces.

Now that we have looked at the different areas in which application of AI and ML can be incorporated in the mobile app, it is now time to look at the platforms which will make it possible, which we in our capacity has experienced AI app development company have been relying on, before we head on to the strategy that a business should devise to ensure a smooth implementation.

User engagement

8 Surefire Ways to Increase User Engagement in 2020

The AI development services and solutions engage organizations to offer balanced customer support and a span of features. Few apps provide small incentives to the customers so that they utilize the application consistently. Also just for entertainment purposes, chatty AI assistants are there to help the users and hold a discussion at any hour.

Data mining

10 Data Mining Techniques Every Data Scientist Should Know | Built In

Data mining, also known as data discovery, includes analyzing the vast set of data to gather helpful information and collect it in different areas, including data warehouses and others. ML offers data algorithms that will generally improve automatically through experience based on information. It follows the way of learning new algorithms that make it quite simple to find associations inside the data sets and gather the data effortlessly.

Fraud detection

Reducing false positives in credit card fraud detection | MIT News | Massachusetts Institute of Technology

The cases of fraud are a worry for every industry, particularly banking and finance. To solve this problem, ML utilizes data analysis to limit loan defaults, fraud checks, credit card fraud, and more.

It also assists you with determining an individual’s capability to take care of a loan and the danger related with giving the loan. E-commerce apps frequently exploit ML to discover promotional discounts and offers.

Object and facial recognition

A General Approach for Using 2D Object Detection for Facial ID | KUNGFU.AI

Facial recognition is the most loved and latest feature for the mobile apps. Facial recognition can help improve the security of your application while additionally making it faster to login. It also helps in securing the data from unknown sources.

With the improved security, facial recognition can be utilized by medical professionals to evaluate the health of patients by examining a patient’s face.

Best Platforms to Develop a Mobile App with Machine Learning?

1. Azure

Microsoft Azure | Avantiico

Azure is a Microsoft cloud solution. Azure has a very large support community, and high-quality multilingual documents, and a high number of accessible tutorials. The programming languages of this platform are R and Python. Because of an advanced analytical mechanism, the AI app developers can create mobile applications with accurate forecasting capabilities.

2. IBM Watson 

Bobs Blog : IBM's Watson: Observe, Interpret, Evaluate, and DecideBobs Blog

The main characteristic of using IBM Watson, is that it allows the developers to process user requests comprehensively regardless of the format. Any kind of data. Including voice notes, images or printed formats is analyzed quickly with the help of multiple approaches. This search method is not provided by any other platform than IBM Watson. Other platforms involve complex logical chains of ANN for search properties. The multitasking in IBM Watson places an upper hand in the majority of the cases since it determines the factor of minimum risk.

3. Tensorflow

GitHub - tensorflow/docs: TensorFlow documentation

Google’s open-source library, Tensor, allows AI application development companies to create multiple solutions depending upon deep machine learning which is deemed necessary to solve nonlinear problems. Tensorflow applications work by using the communication experience with users in their environment and gradually finding correct answers as per the requests by users. Although, this open library is not the best choice for beginners.

4. Api.ai 

Google Snaps-up API.ai Startup To Boost Natural Language Capabilities

It is a platform that is created by the Google development team which is known to use contextual dependencies. This platform can be very successfully used to create AI based virtual assistants for Android and iOS. The two fundamental concepts that Api.ai depends on are – Entities and Roles. Entities are the central objects and Roles are accompanying objects that determine the central object’s activity. Furthermore, the creators of Api.ai have created a highly powerful database that strengthened their algorithms.

5. Wit.ai

GitHub - akshitbhalla/wit-ai-with-Hasura: wit.ai API integration with a custom Hasura service

Api.ai and Wit.ai have largely similar platforms. Another prominent characteristic of Wit.ai is that it converts speech files into printed texts. Wit.ai also enables a “history” feature which can analyze context-sensitive data and therefore, can generate highly accurate answers to user requests and this is especially the case of chatbots for commercial websites. This is a good platform for the creation of Windows, iOS or Android mobile applications with machine learning.

6. Amazon AI 

AI or Die: Why companies must Invest in AI | AWS Startups Blog

The famous AI based platform is used to identify human speech, visual objects with the help of deep machine learning processes. The solution is completely adapted for the purpose of cloud deployment and thus allowing you to develop low complexity AI-powered mobile apps.

7. Clarifai 

Clarifai - Insight Platforms

The solution based on AI analyzes information with the help of complicated and capacitive algorithms. The apps made using the platform (which can be integrated in-app using REST API) – can adapt to individual user experience – which makes it the most preferred choice for the developers who wish to invest in Artificial intelligence for app development to enter the world of intelligent assistants.

With this, you now know that the ways your mobile app can become an AI app and the tools that will help with Machine learning and AI app development. The next and the last and the most important part that we are going to discuss now is how to get started.

How to Start Implementation of AI into Apps?

Implementation of Artificial or Machine Learning in an application calls in for a monumental shift in the operation of an application that works sans intelligence.

This shift that is asked for by AI is what demands to look at pointers that are very different from what is needed when investing in the usual mobile app development process.

 Here are the things that you will have to keep into consideration when managing an AI project:

Identify the issue to solve through AI

9 Real-World Problems that can be Solved by Machine Learning

What works in case of applying AI in a mobile app, as we saw in the first illustration of the article is applying the technology in one process instead of multiple. When the technology is applied in a single feature of the application, it is much easier to not just manage but also to exploit to the best extent. So, identify which is that part of your application that would benefit from intelligence – is it recommendation? Would the technology help in giving a better ETA? – And then collect data specifically from that field.

Know your data

Complete Data Solutions – Know Your Data

Before you look forward to AI app development, it is important to first get an understanding of where the data would come from. At the stage of data fetching and refinement, it would help to identify the platforms where the information would come from in the first place. Next, you will have to look at the refinement of the data – ensuring that the data you are planning to feed in your AI module is clean, non-duplicated, and truly informative.

Understand that APIs are not enough

The Ultimate Guide to Accessing & Using APIs

The next big thing, when it comes to implementing AI in a mobile app is understanding that the more extensively you use it, the more unsound Application Programming Interfaces (APIs) would prove to be. While the APIs that we mentioned above are enough to convert your app into an AI app, they are not enough to support a heavy, full-fledged AI solution. The point is, the more you want a model to be intelligent, the more you will have to work towards data modeling – something that APIs solely cannot solve.

Set metrics that would help gauge AI’s effectiveness

Customer service chatbot in eCom, Telecom, Healthcare

There is hardly a point of having an AI or Machine Learning feature implemented in your mobile app until you also have the mechanism to measure its effectiveness – something which can only be drawn after getting an understanding of what exactly do you want it to solve. So, before you head out to implement AI or even ML in your mobile app, understand what you would like it to achieve.

Employ data scientists

What Does a Data Scientist Do? | Role & Responsibilities

The last most important point to consider is employing data scientists on either your payroll or invest in a mobile app development agency that has data scientists in their team. Data scientists will help you with all your data refining and management needs, basically, everything that is needed on a must-have level to stand and excel your Artificial Intelligence game.

This is the stage where you are now ready to implement the intelligence in your mobile application. Since we talked about data a lot in the last segment and because data is an inherent part of Artificial Intelligence, let us look at the solution of problems that can arise out of data as the parting note.

Feasibility and practical changes to make

Techno Economic Feasibility Studies in Majiwada, Thane, Varshasookt Consultants | ID: 20602432512

Now that you have known the which, why and how about the implementation of AI and Machine Learning apps, you might have an idea regarding a plan in mind like what steps should be taken as a top priority and how your application would work/appear, once the changes are made. Along these lines, it is an ideal opportunity to perform a couple of checks prior to moving ahead, for example, –

  • Perform a quick possibility test to know if your future execution will profit your business, improve user experience and increase engagement. A fruitful upgrade is the one which could make the existing users and customers happy and attract more individual towards your product. If an update is not expanding your efficiency, then there is no reason for putting in effort and money for it.
  • Analyze if your current group can deliver what is required. If there is less or no internal team capacity then you need to hire new employees or outsource the work to a reliable and expert artificial intelligence development company.

Data integration and security

Trends 2019: Systems integration and data security take centre stage – GPA

While implementing Machine Learning projects for mobile applications, your app will require a better information configuration model. Old data, which is composed in a different way, may influence the effectiveness of your ML deployment.

When it is decided what abilities and features will be added in the application, it is important to focus on data sets. Efficient and well organized data along with careful integration will help in providing your app with high-quality performance in the long run.

Security is another basic issue, which can’t be overlooked. To keep your application strong and secure, you need to think of the correct arrangement to integrate security implications, clinging to standards and the needs of your product.

Use strong supporting technological aids

You need to pick the right technology and digital solutions to back your application. Your data storing space, security tools, backup software, optimizing services, and so on should be strong and secure, to keep your app consistent. Without this, the drastic decrease in performance may occur.

Solutions to the Most Common Challenges in AI Technology?

How AI Solutions Are Solving 5 Long-Standing Business Challenges

Like any other technology, there is always a series of challenges attached to AI as well. The basic working principle behind machine learning is the availability of enough resource data as a training sample. And as a benchmark of learning, the size of training sample data should be large enough so as to ensure a fundamental perfection in the AI algorithm.

In order to avoid the risks of misinterpretation of visual cues or any other digital information by the machine or mobile application, the following are the various methods which can be used:

1. Hard sample mining 

When a subject consists of several objects similar to the main object, the machine is ought to confuse between those objects if the sample size provided for analysis as the example if not big enough. Differentiating between different objects with the help of multiple examples is how the machine learns to analyze which object is the central object.

2. Data augmentation 

When there is an image in question in which the machine or mobile application is required to identify a central image, there should be modifications made to the entire image keeping the subject unchanged, thereby enabling the app to register the main object in a variety of environments.

3. Data addition imitation 

In this method, some of the data is nullified keeping only the information about the central object. This is done so that the machine memory only contains the data regarding the main subject image and not about the surrounding objects.

Concluding Thoughts

Now that you know the reasons and how to implement mobile apps, it is time to apply the top-notch performance and quality for AI and ML together to bring out the best in the application. AI and ML together are the future of advancement of mobile app development.

If you are still confused and want to clear your doubts, you can contact us. If you are looking to develop an app that is advancing with the time and technology and want to update your existing app with all the latest technology features, then you should partner with ML and AI development company that is well-adapted with the changing market needs. You can also opt for professional development providers in your area like AI development services USA or other regions. But make sure you choose the best to get quality results.

 

27 Prototyping Tools for Mobile App Design

What Are The Benefits Of Mobile App Prototyping? - Parangat's Blog.

Everyone who is in one way or the other involved with the mobile app development process, understands the importance of prototyping.

A crucial part of any user interface design, mobile app prototype, is a representation of how an application would flow from one screen to other is something that cannot just come in handy for a team of mobile app prototype builders and designers looking to understand the mobile app idea but also prototypes come in handy when looking to raise funds for your app project.

What Is Mobile App Prototyping?

5+2 Web & Mobile App Prototyping Tools For Great UX Design

Prototyping is an essential part of the design process, as it lets you and your group review ideas and share feedback in the beginning of a project. Prototyping is a significant exercise which brings about perception of how the application will work by showing user flows and portraying a functioning layout and design.

A mobile app prototype shows how a product will work. There are numerous techniques for prototyping, yet in mobile application development, a prototype commonly begins with sketches or a paper interface that develops into an intuitive model, resembling the end result. The main motive behind a prototype is to convey a product’s design and route stream to increase the proficiency of development.

What Is a Rapid Prototyping Tool?

The Top Rapid Prototyping Programs And Techniques For Designers | Elegant Themes Blog

Rapid Prototyping Tools (RPT) is an authoring apparatus to help business analysts, designers and developers assemble and build web and mobile prototypes. This model permits customers to simulate the real world business experience. It assists with approving business necessities and essentially improves the visualization of the finished product.

Rapid prototyping’s popularity implies that there are all types of brilliant assets accessible for designers to explore. We’ve arranged some of our number one quick prototyping tools for developers and UI/UX designers to assist you with integrating the procedure into your work process or find some new tools to enable your programming and design practices.

Now that we have very slightly peeked into the benefits that mobile app prototyping offers – something that we would look into much details later, it is time to objectify the piece.

Well, the objective of this article today is to look at the different prototyping tools for UX/UI designers that will rule this year and for some time to come.

But before we start with the list of top mobile prototyping tools, let us first look into the features of prototyping tools that make for a good app UI prototyping tools.

What Are The Characteristics Of A Good Prototyping Tool?

1. Offer custom component library made especially for mobile

The mobile app prototype design tools that you use for your mobile app should make it easy to customize the component library according to the different mobile screens and app mood that your brand is planning to portray.

2. Output demo to mobile for making the preview of effect easy

Photo Editor SDK: Fully Customizable, Easy Setup | IMG.LY

The prototyping model you choose should make it possible for you to see the effect of every change that you are making on the prototype design straight in your mobile device.

3. Support mobile gesture functionality

The prototype model should give you the functionality to select your device so that you can design the prototype around the in-built gesture elements of the device.

4. Support transition animation in a switch of the mobile view

Animations have grown to be an important part of mobile app design company. So it is only appropriate that all the good software prototyping tools for UX design should have the functionality of adding the transition animation so that the designers, developers, and investors alike know the movement of the application from one screen to the next.

5. Generate flow chart

Mobile Application Design : Paper Prototype Video - YouTube

An important element of your mobile app prototyping tool should be to give you the ability to generate a flow chart, which would then come in handy for all the first level prototype stakeholders to know how the events will flow from one screen to another.

Knowing the features that would act as a checklist for finalizing the best prototyping tool is not enough. It is also necessary to look at it in the context of which tool would give you the benefits that will bring you closer to attaining the advantages that mobile app prototyping offers on a bird-eye level.

What Are The Main Benefits Of Mobile App Prototyping Before You Start Building The Product?

Prototyping a mobile app offers you a number of benefits like –

  • Sharing of concept and Gathering of feedback Mobile app prototyping, being the process that gives the first level ready flow of how your mobile application would look and function, is an amazing tool for sharing the concept with associates, the probable user base, and the investors. In addition to the ease of sharing the concept with the stakeholders, the prototype gives you the ability to gather feedback on how the app is looking.
  • Saving money on the mobile application design company and development team. In a time when the mobile app development cost is established on the number of hours that goes behind every resource when you approach a team of designers and developers with an operative prototype that is a rough version of your original mobile app, you get to save on the cost that would go behind them putting in time to develop design your prototype.
  • Clarity on what is to be built If there is one hands-down best thing about software prototyping, it is the fact that it gives the designers and developers the clarity on what exactly has to be built. This clarity helps them with getting a headstart on what is required to start with the whole app development process.

Types of Mobile App Prototyping Tools

Paper Prototyping

Complete guide to paper prototyping - Justinmind

This prototyping model enables you to start with designing your mobile app prototype without the need of you having to learn any special skills or even get an understanding of the different online tools used to learn to prototype.

There are quite a few tools that will come in handy when you start paper prototyping:

  • Sketch templates for the tablet, mobile, and web platforms from sketchappsources.com
  • Offline prototype with the help of stencil from uistencils.com
  • Use popapp.in to connect the sketch of your photos from one another, thus creating an app flow

Software Prototyping

Rapid Software Prototyping | Software Product Development Company

While paper prototyping comes in handy for entrepreneurs to share their idea with the world, software used to create and develop mobile app prototypes are a lot handier and time and cost saving, along with being the essence of our article.

Without further delay, let us get to the 27 prototyping tools for mobile and web apps that are known to make the whole process easy for the entrepreneurs, designers, and mobile app developers.

Now although we have listed all the prototyping tool to design mobile apps that we are a fan of, first let us look at the prototyping tools for mobile app designers:

Our List of 27 Mobile App Prototyping Tools

1. Sketch: The Vector Based Designing Tool Having an Intuitive Interface

Rapid Software Prototyping | Software Product Development Company

The vector specific design tool makes it easy for designers to not think about resolutions or the screen densities when they create mock-ups, logos, and layouts. The tool comes with very powerful image edit abilities that make it somewhat as capable as Photoshop.

One of the best parts of Sketch is the set of symbols that the tool comes with. Using the symbols you can pre-design elements like buttons, widgets and other navigation items. The next best part is the ‘export to code’ functionality. Using that, you can format the design in codes rapidly and with high convenience, thus facilitating the fast development process.

2. Adobe Experience Design: The Go-To Tool for PC Users

Adobe XD | Fast & Powerful UI/UX Design & Collaboration Tool

The Adobe XD tool is the one that has managed to become one of the most used tools in a very less time. The website when the designer first logs in, ask their experience level. The tool is 100% integrated with all the other Adobe products which makes it easy for designers to copy and then paste the different assets from Photoshop or Illustrator.

The tool comes with all the functionalities that are present in Sketch and have a very intuitive, clean interface. Adobe XD comes with a drag and drop functionality which creates an image mask for objects that are dropped from finder to a specific space in the tool.

3. InVision: Sharing and Review of Mockups

InVision Reviews 2021: Details, Pricing, & Features | G2

The famous prototyping tool allows the designers to develop very interactive mockups for mobile and web projects. One of the main striking features of the tool is the fact that it offers designers the ease to review, design, test and then share results with the internal team members.

Also, InVision comes with the ability to sync with Photoshop or Sketch documents which allow designers to update the prototype in real-time inside the design suite of their choice. The second amazing feature of InVision is its project collaboration that enables clients to give quality feedback on the digital product.

Lastly, the tool allows designers to add animations and interactions in the static images while giving them the functionality to upload file types like JPEG, GIF, PSD, PNG, AI etc.

4. Framer: To Concentrate on Creativeness

Use Framer X to build interactive prototypes | Creative Bloq

The tool is designed especially for the elite Apple users and allows them to develop elaborate UX Flow and add text and shape to it. It even simplifies the development of layout which is responsive to every screen size while keeping UI elements intact.

One of the best parts of Framer is the advanced path editing which allows you to draw everything which is optimized for the web. In addition to this, the tool offers designers the best icon and style needed for building exceptional prototypes.

5. Balsamiq: For sketching the concepts when on fly mode

Balsamiq Brand Assets - Logos, Screenshots, and Talking Points | Balsamiq

One of the biggest selling points of Balsamiq is the prototyping speed which enables UX designers to quickly sketch concepts. It is a graphics tool which comes in handy in almost every different circumstance – Mobile Apps, Websites, Desktop Apps, and User Interface.

Balsamiq is convenient to drag and then position the different elements, all the while giving designers the same experience as they would get when working on whiteboards. Ultimately, with its slick UI and minimalist charm, the tool makes it possible for designers to develop prototype and wireframe for the clients, very quickly.

Now that we have looked at the top 5 mobile app prototyping tools that we will be focusing on this year, let us look at the other 22 tools that we have come to work and love overtime at the back of our 900+ apps.

6. Origami

Origami Studio — Origami Studio 3

The standalone interface design tool which is created by Facebook engineers has been used by the brand to design apps like Instagram and Facebook Messenger. It is hands-down a complex tool which Facebook makes up for by giving amazingly great functionality.

It allows you to preview the app prototype through Origami, copy and then paste layers with Sketch and get them to work on Origami. The tool even enables you to record a prototype and then send it to people from the app itself.

The last amazing functionality that Origami offers is that it can be connected to your Android or iOS device and you can preview it live.

7. Axure

Axure Software Solutions | LinkedIn

It is a complete design tool for designers. It gives you the functionalities needed to design apps from beginning to end. In addition to prototyping, Axure also enables you to design mockups, idea board, persona, wireframe, diagramming, etc.

The interesting thing about Axure is that it is not just for the designers but also for coders. It enables you to code and add the ready components plus libraries, helping you create better designs, absolutely seamlessly.

8. Atomic

Atomic is like Google Docs for interface prototyping | TechCrunch

One of the top web based prototyping tools, Atomic requires Google Chrome to work to give the designers the control and flexibility that they need to fine-tune their interactions. The tool offers easy access to the developers as well by offering a shared prototyping system which is effortless.

Atomic also offers you a history option that enables rewinding of previously done iterations and creation of new versions.

9. Principle

Creating a Principle prototype animation in 30 minutes — beginner's guide | by jenn | UX Collective

The platform-independent prototyping tool makes designing elements illustrating pop, ease, and bounce extremely fast. The tool gives users the freedom to transition between one screen to another, while providing the capacity of animation to the designers, enabling them to animate more than one element on the same page.

10. Just in Mind

Learn how to prototype web & mobile apps from scratch

The all in one tool used for development of interactive prototypes comes with over 500 widgets for web and mobile app prototype designers to choose and work on. The prototyping tool also gives them the facility to test mock-ups from the device of their choice.

11. Wireframe.cc

Wireframe.cc | The go-to free, online wireframing tool.

The minimalistic web app makes it easy to create low-level prototypes that come in handy for quick visualization of the app idea. The best thing about wireframe.cc prototyping tool is that it supports and promotes teamwork, making it easy for the team to comment on hotkeys, prototype, and sharing.

12. Pidoco

Pidoco - Wikipedia

The tool brought into existence mainly for convenient team collaboration at the stage of prototype development makes not just teamwork but also template customization convenient and easy for the team. With the tool, you can create very interactive prototypes in very minimal time. Also, the usability that Pidoco comes with, lowers the development and design phase while sparing the extra cost incurred.

13. Mockplus

Mockplus - Design, Prototype & Collaborate better and faster

The tool, which is also one of the top prototyping tools makes it easy to develop and analyze the work of a lo-fi prototype. Even though the functionality of Mockplus is minimalistic, you can create interactive prototypes, no matter what difficulty level they belong to, with the help of the wide UI component library.

14. Proto.io

How Mobile App Prototyping Works | Proto.io Blog

The tool enables you to develop a very detailed prototype, thus giving you the ability to work on the micro-interactions with mobile app users, with the help of its interface animation feature. It also makes it possible to test developed prototypes with the help of a convenient system used for teamwork and sharing.

15. Flinto

Flinto – The App Design App

The tool is basically a fully functional app operating in Mac that enables the creation of a hi-fi prototype. The app can easily be integrated with Sketch via a plugin – which in turn gives you a convenient way to develop an animated prototype. The tool also gives you the freedom to create the prototype and then share it with the team.

16. UXPin

Test prototypes (remotely) with UXPin, FullStory, and Netlify | by Joshua Rudd | UX Collective

This multi-purpose web tool allows the creation of both high and low-fi prototypes. It comes with an easy commenting system that offers easy collaboration within the team. It also gives you the provision of opening up projects from both Sketch and a library of dozens of the UI kits.

17. Marvel

Marvel - The design platform for digital products. Get started for free.

Marvel is hands-down one of the easiest web and mobile app prototyping tools for designers to start with minimal to zero experience in the field of prototype development.

The simple interface that the tool comes with, promises a very low learning curve for the designers. The biggest appeal of the tool is its features that satisfy advanced designers, specifically the powerful integration with Sketch and Photoshop, making it not just one of the best prototyping tools for beginners but also for their experienced counterparts.

18. OmniGraffle

Visual Communication Software To Make Pro Diagrams - OmniGraffle - The Omni Group

The diagram design prototyping tool gives you the freedom to create a prototype of screen flow, wireframe, strategy maps, and a number of other diagrams. With the help of OmniGraffle, you can easily visualize flow of the app for it helps in planning the whole app development process without much hassle.

19. HotGloo

HotGloo | Wireframe UX Prototyping Tool

The sound interface design tool, with its amazing interactive features, enables designers to prototype a number of mobile applications which need a specific user interface. It makes it possible for the designers to operate on specific wireframe from no matter where they are.

Since HotGloo is a web-based tool, you can work on it from anywhere and will not be asked to download any specific software.

20. Zeplin

Why Zeplin | Zeplin

The collaboration tool for developers and designers is much more than workflow and design – it enables app designers to develop a complete masterpiece. It makes it possible for you to upload the visual designs and wireframe from Sketch and Photoshop and then add it to your Zeplin’s project folder.

With Zeplin, the iterations happen in real time, meaning developers never have to wait for designs to finish for they are introduced to the whole process from a very early stage in the design process.

21. IconJar

Organizing the icons and bringing them in one place cannot get any easier. Iconjar makes it possible for you to upload and then store all the icons in a single place from where you can search, drag and drop them in the project on Photoshop or Sketch.

When you design prototypes, searching for and uploading the icons can be very stressful and extremely time-consuming – something that Iconjar helps getting a solution in by helping you organize millions of icons in a single place and then adds them in the Photoshop, Sketch, or Illustrator with a simple drag and drop.

22. Fluid UI

FluidUI.com - Create Web and Mobile Prototypes in Minutes

It is a one-stop shop solution for design, communication, and collaboration requirements. The platform is a must-have tool for the designers looking for powerful collaboration features that can be used to design and then edit in real time and with the team. It lets you create prototypes, present designs and then collect feedback all inside a single platform.

23. MindNode

Mindnode - Web App by Eliyas Mohamed on Dribbble

The simple interface and zero complex features tool comes in very handy in designing the relationship maps. The tool enables you to prioritize the most important work when you are working on some design. It even lets you set deadlines and reminders on the platform itself to ensure that you are working within a timeline.

Using MindNode, you can fold and then unfold nodes when you need access for the project. Also, with the help of their Cloud software, you can easily share the project with other people and handle it through a collaborative effort.

24. Vectr

Guide To Prototyping Mobile User Interfaces | by Vectr | Medium

The tool lets you design the prototype on Vectr’s desktop and web app designed for Windows and Mac. One of the top mobile app prototype software helps you design the prototype on both desktop and the web browser – making it easy for you to work when you are ready while giving you access to all the changes. The prototypes that you make using Vector can be shared to others through URL and get integrated into applications like Slack for a more powerful collaboration.

25. Prott

Prott - Prototyping tool for Web iOS Android apps

The nifty prototyping tool gives you the ability to photograph the rough sketches and then import them straight into Prott’s Android and iOS apps. The sketches then can be used to build prototypes. It also makes the presentation extremely easy with the help of its interactive, effective presentation resource. Prott is also known to offer a wide range of collaboration tools for the designers to make sharing the design an easy process.

26. Webflow

Prototyping with Webflow

Webflow is outfitted towards making good quality web animations, interactions, and responsive website design.

At surface level, Webflow may have all the attention of being simply one more website builder. But webflow additionally offers a code free interface. This is incredible information in case you’re just needing to make sharp, striking websites without having any computer science degree. One of the other striking features that makes it stick out and sparkle is its eCommerce feature. This includes making Webflow captivating for developers to construct smooth, modern shopping sites or web applications.

27. CanvasFlip

Get FREE prototyping & user testing ! | by CanvasFlip | Medium

The last in our list of best prototyping tools of is CanvasFlip. The tool is known to ensure 4 times faster prototyping when compared to the many other prototyping tools in the market.

It comes with several notable features like timers showing splash screens, setting of footers and headers, layers for displaying messages, etc. Features that both developers and designers benefit from.

Wrapping Up

Now that we have looked at all the different 27 mobile app prototyping tools that our team of designers has been vouching for their collective years of experience, it is time to bring an end to the whole discussion with a parting note.

While we rely on the five prototyping tools mentioned at the beginning of the listicle and our team of designers have enjoyed working with all the 27 prototyping tools, the use cases that every project come with might ask for varied prototyping tool, something that can only be estimated after looking at the project idea.

So, if you wish to know which out of all the 27 prototyping tools would be the best fit for your app idea, get in touch with our mobile app designers and UI design company in USA  today.

How Do You Make a Visually Impaired Accessibility App?

10 Ways to Make Your Website Accessible - DreamHost

Till a few years back there were around 285 million visually impaired people in the world a number that is now growing and is expected to reach 115 million by 2050.

On one hand, while the number of visually impaired is on a rise in this colorful world, on the other, technology has made a series of advancements to impart all the possible visual abilities to the impaired so that there is no difference in the digital experience that someone with a perfect vision and those who challenge on the front encounters.

However, if you look at the time that has gone by, while it is impossible to argue that revolutionary work has been done to make the visually impaired independent (such as voice-based user interfaces), the grim side of it all remains – out of all the mobile app user demographics, visually impaired are the ones that are rarely planned for (if at all brought out of the backseat).

But when you too, like those technologists who work at making the digital experience similar for both the user set, look at designing accessibility apps for visually impaired holistically, what you are likely to find a promising scenario. A situation suggesting that designing apps for the visually impaired is not just a humanitarian move but also your ticket to reaching that n – 285 million user base.

For those of you who are still sitting on the edge on whether or not to invest in accessibility apps development or if you are still unsure on the clarity if at all your user base is made up of any share of the visually impaired population, let us concur here that there are in fact ways to make your app accessible without having to ignore the 70% of world’s population.

In this article, we are going to look at the different ways you can inculcate accessibility in your app design to impart a memorable user experience to the millions of people suffering from visual impairments in the world.

But before we head there, let us step into the shoes of the visually impaired and see what they see.

Colour Blindness

PUBG Mobile] Exclusive Information About the Patch Note of 0.17.0 of PUBG Mobile and Season 12

The concept of color blindness does not automatically mean a situation where visual impairment sufferers see things in black and white. In most cases, users simply confuse one color with another for they cannot see any difference.

Color blindness: how to design an accessible user interface | by Ivan Tuchkov | UX Collective

Apart from color blindness, a disease that every 1 in 12 men and 1 in 200 women have in the world, there are a number of visual impairment challenges that you will have to attend to when you work on accessibility app development.

Let us now show you what different visually impaired people see by making you visually impaired for the next 2 minutes through the help of NoCoffee Vision Simulator Chrome Extension.

Color Contrast And Why You Should Rethink It — Smashing Magazine

Now that you have stepped into the shoes of the visually impaired and have seen what they see when they visit a website on desktop, imagine how annoying would be their experience when the screen size reduces several inches and the device changes from a widescreen laptop to a palm-fitting smartphone.

And while you are imagining the irritability also note how low your app’s usability is proving to be with every passing visually impaired interaction.

With you now having stepped in and out of the same shoes as the million of your visually challenged users and witnessing their frustrations and your lackings first hand, it is time to look at the solution – How to Make Your Mobile App Accessible for Visually Impaired?

How to Design Mobile App Experiences for the Visually Impaired?

1. Use ENLARGED TEXT in Abundance

How to zoom in and out to magnify page in Google Chrome – Linux Hint

Sometimes, what your users need is a large size text. Now instead of relying on the zoom function which is notoriously famous for increasing the unnecessary time in the app session and spoiling the user experience, what our team of UI UX app designers, who excel in design for visually impaired suggests is giving a manual option to the users to adjust the font size of the text on the mobile application.

2. Use Alt Text for Images in Surplus

Alt Text for Images — Examples & 2021 Best Practices - Moz

A number of structural elements like images can be a difficult area for people with very low vision. Now what happens is that the visually impaired people generally use in-built screen readers present in mobile devices.

In the case of images, these screen readers read out the entered Alt text, hearing which users imagine what the image is portraying.

In that context, it becomes of prime importance that you use a very descriptive text explaining what is happing in the image instead of 4/5 words when you design for visually impaired.

3. Be Wary of Contrasts

75 Eye Catching And Cool Color Combinations For 2021

Deciding on a color combination can be one of the most difficult choices that you would have to take when designing accessibility apps, especially for the color blind user segments. Now, instead of limiting yourself to a Black and White combination, there are a number of other pairings you can use to show the difference in background and the front element or any two elements.

When deciding on the contrast, you should ensure that the contrast ratio is at least 4:5:1 between the text and background.

Also, there are some clear combinations that you should avoid at all costs to ensure that your app is not a nightmare session for your color blind users.

  • Green & Red
  • Light Green & Yellow
  • Blue & Purple
  • Green & Brown
  • Green & Blue
  • Green & Black
  • Green & Grey
  • Blue & Grey

4. Make Textures Your Friend

5 Quick (and Surprising) Techniques for Textured Art - Cloth Paper Scissors

While the majority of your visually impaired users would have a problem with identifying the different color shades in the mobile application, using textures in place of colors to differentiate one element from another will help solve your purpose while helping your users have a memorable experience within your application.

In fact, it is not just your visually impaired users who would appreciate the usage of textures but also all the other users as usage of different textures can be very appealing, design wise.

5. Refrain From Using Just Colours to Give Out Information

Color: Don't use color alone to convey meaning

Haven’t we all experienced the time when we fill in a form and accidentally put in the wrong information which makes the box turn red? While the whole situation has been in-built in our digital journey, imagine someone who has difficulty understanding colors facing the situation. Imagine how they would struggle not knowing what they are doing wrong simply because they can’t see a red margin box on the screen.

The solution to this dilemma is pretty simple and even aesthetically alluring – using icons, vibrations, and text to show every right and wrong action taken by the user within the application.

6. Make Minimalism Your Mobile Accessibility Apps Design Principle

Learn from the best: Mobile Design Principles | by Christian Jensen | UX Collective

Whether you are making Android accessibility app or one for iPhone, if there is one element that can make your mobile app a visually impaired user’s magnet it is Minimalism. The secret that revolves around giving the most minimum to the users design-wise, has a two-fold benefit – A. The visually impaired users have a memorable experience and B. Your visually strong users will also love working around the white space in the application.

7. Make Dark Mode Your Companion

Google Contacts app adds dark mode

This one element would come in most handy when you have a lot of texts in your mobile app. The low vision users will find it much easier to read the content in the Dark Mode as opposed to the Light mode on your app.

A thing to note here is that if you are making an Android accessibility app, you will have to implement the dark mode design, but if you are developing accessibility app for iOS, you will ensure that your team of developers is working on an app that is compatible with the Smart Invert Colours feature.

What is Accessibility Testing?

Introduction to Accessibility Testing: What Is It and Why Is It important - IntexSoft

The process of testing whether or not your efforts to make your app design right for low-vision users was successful is what defines accessibility testing for visually impaired users.

As you are making accessibility refinements in your mobile app, you can make use of the accessibility scanner app available on the Play Store. But what our experience tells us is that accessibility testing for visually impaired users is more often than not incomplete until you take your application to real users. While the accessibility testing tools for mobile development can come in handy, you can never be too sure.

Also, instead of waiting for your whole accessibility app development process to end, conduct testing at every stage to prevent yourself from going too down in the wrong way.

Navigation, Multiple browser design, and perceivable content are just a few things that you will have to prepare your application for to ensure that ALL the users who visit your app, irrespective of whether they have a 20/20 vision or are colorblind, have a great experience.

Now that you have seen it all, there is just one thing left to do – shed the misassumption that these accessibility refinements in your mobile app will only attend to the low-vision users and understand that they will benefit all – as ALL your users will be able to have an easy on the eye experience in the application.

Well, there you go. You are now ready to launch your accessibility app in the market and reach all the users who were unconsciously left behind.

The Relevance of UI and UX Design in the App Development Process

Complete App Designer Course: UX, UI and Design Thinking - MyDixi.com

How many times have you opened an application and have found the button and element placement going beyond your device screen? Or do you remember how you felt the last time you clicked on an option and it took you to a screen which was filled with bold colours and a lot of text?

Everytime we face an issue related to the app design, especially in terms of it being starkly opposite to what we expected, the outcome is almost always app uninstallation.

The design industry has crossed many rivers to become innovative and immersive. While there are some brands like Uber with its design guideline or MailChimp who have understood and went with the flow, there are brands that are still not giving app design its fair share of attention.

The intent of this article is to look back at the basics – at the importance of UI/UX design.

Read this blog as a beginner’s guide. One that will help you, an entrepreneur with the understanding of what makes the role of user experience and UX review process as important as the development and testing process itself – After all, the present time is operative in such a way that the importance of UX and UI design in an App development is not just crucial but unquestionable.

Table of Contents:

  1. What is UI Design in a Mobile Application?
  2. What is UX Design in a Mobile Application?
  3. What are the Deliverables of UI/UX App Design Development?
  4. The Key Components to Know When Designing Mobile Applications
  5. Importance of Mobile App UI/UX Design
  6. Mobile App Best UI/UX Practices
  7. The Top UI/UX Trends 2021 and Beyond
  8. FAQs About the Importance of UI/UX Design

To understand the importance of mobile app UI/UX design, let us understand both the terms first.

What is UI Design in a Mobile Application?

Money Management Application Design | App interface design, Mobile app design inspiration, Application design

The abbreviation UI stands for User Interface. It is the way through which users can interact with any mobile apps. Mobile app user interface design is aimed towards easy, enjoyable and effective interactions between users and the app. UI in IT is any device that allows users to interact with monitors, screens or mobile devices. The primary goal of mobile app UI principles is to provide the best interaction possible.

What is UX Design in a Mobile Application?

How Much Does It Cost To Mobile App UI UX Design

UX stands for User Experience. The whole idea of UX is to create a system that provides the best experience to the users. The aim of mobile app UX principles is to turn customers into loyal customers by providing a positive experience to them. UX is responsible for a user’s journey through the mobile app or website which ultimately decides the success of the business.

Mobile app UI UX design is always put together as they are complementary to each other. For an app to be successful it must be the best.

What are the Deliverables of UI/UX App Design Development?

The work of any UI/UX designer has many phases. During the UI and UX designing process, various deliverables are created for the clients. These deliverables are created for reasons like better communication with clients, documentation or presenting the ideas in a proper way. Both UI and UX have their separate deliverables, let’s take a look to get a clearer understanding of the role of mobile app UI/UX design in the mobile app design and app development process.

A. UI deliverables

Mood boards

How to Pitch Your Ideas in 10 Minutes or Less | Inc.com

Mood boards are used for presenting innovative ideas in a way that everyone understands. It helps the clients understand the app idea that the designer will be working on.

Visual designs

What is Visual Design?. Remember school when those colorful… | by Muskan Jhanwar | UX Collective

Visual designs will help understand the effects of elements in a design. The effects of elements like photography, typography, space, colours, layouts, images, etc. are better understood with visual designs.

Dynamic prototyping

Why prototyping is a must for designers | by Alastair Simpson | Designing Atlassian | Medium

Another one of the UI deliverables is the dynamic prototypes. Prototypes help in improving the overall functioning of the app as well as making improvement as and when needed. With dynamic prototypes, UI can be built as per the clients’ desire.

B. UX deliverables

Competitive analysis report

How to Create a Competitor Analysis Report (Templates Included) - Venngage

The competitive analysis report is created to measure the level of competition your app has. All the efforts go into vain if the app is in a highly competitive market or if it is not prepared to beat the competitors. With a competitive analysis report, the strength and weakness of the competitor’s app can be found out.

User personas

How to Define a User Persona ?[2021 Guide]

Designers have to make sure the client understands what their customers need and expect from the products. Creating a buyer persona not only helps in understanding customer behaviour but also in communicating the same to clients. The UX process involves user research to learn the behavioural pattern.

User journeys, experience maps and user flows

User Journeys and User Flows, Understanding the Difference | by Jitesh Rajani | Prototypr

Experience maps showcase users overall behaviour towards a product. The expectations, time spent, reactions, thoughts, needs, etc. are all displayed in the experience maps.

User journeys or user flows are specific steps taken by the user to interact at different stages of the product. These can be the current interactions or potential interaction with a product.

Interactive prototypes

Interactive prototyping is another one of the deliverables of UX. Rudimentary prototyping saves a lot of time and effort and works well enough to get the job done. The prototypes help in demonstrating how the actual product will work once it’s fully developed. It also helps the designer communicate the ideas better.

Now that we have looked into what UI and UX stands for and what is the role of mobile app ui/ux design in the app development process, let us move on to the importance of UI/UX design in delivering a bespoke product.

The Key Components to Know When Designing Mobile Applications 

There are some main components which have to be considered when you design mobile apps UI/UX.

A. Information architecture:

The idea behind IA is to offer users an easy navigation, irrespective of which browser they are using. It mainly surrounds offering them a top-level navigation experience.

B. Interaction design:

It is the creation of a conceptual design through which users interact with the app. It includes elements such as colors, aesthetics, icons, fonts, images, etc.

C. Usability:

This part of the mobile app design principles deal with figuring out if users are getting the information they need through the use of the application and if the app gives them a self-serving way to handle issues.

D. Wireframe:

This part of the user interface design for mobile applications is all about the creation of an app’s sample for the purpose of testing features, usability and look of the app before it gets live in the market.

E. Visual design 

It is all about defining the app’s brand in the users eyes. It is not only about choosing the best colours, icons, images, fonts, etc but also its appearance that can have an impact on the users at different times of their interaction.

Importance of Mobile App UI/UX Design

To know the significance of ui ux design in an app development is a must. Most developers create an app with great performance but fail to focus on the designing which leads to the downfall of the app. The balance between the functionality and importance of UI UX design of an app is hard to keep but that’s what needs to be done.

To answer the question, ‘What are the Benefits of User Interface and User Experience design?’, let us look at the pointers below:

Attracts users

10 Great Ways To Attract New Customers To Your Small Business

A saying goes, ‘A good teacher is the one that grabs and holds the attention of the students and then teaches the lessons.’ This saying is very apt in the case of UI/UX design for mobile apps. The designs grab the attention of the users and ensure they spend as much time on the app as possible. However, the users should be able to understand the designs and navigation well enough to stick around for the long term.

Creates a good impression

Mobile App UX Design: Making a Great First Impression | by Nick Babich | UX Planet

For a startup or any small business, the importance of a UI/UX design lies in the creation of the first impression. When users visit your app, they should be hooked to it immediately so that they come back for it again and again. A good app has higher usage time and this can be done with the app’s UI UX design.

Get featured in app stores

App Store / Google Play Logo [ Download - Logo - icon ] png svg

Whether a mobile app is good or not is determined by how many users like it. The ratings and reviews by satisfied users will bring your mobile app to the top lists. To get your app featured in Play Store or App Store, make sure the users get a good UI UX. getting featured in the top lists of any category will automatically bring more traction to your app.

Get loyal customers

What Is The Definition of Customer Loyalty?

Attractive apps have more users and it’s a fact. Apps like Instagram, Facebook, Candy Crush, etc. have great UI/UX which has drawn millions of users to them. The satisfaction that comes from great user experience is what makes users loyal. Word of mouth is another reason why UX design is important.

Saves time and cost in the long run

These 50 Fantastic Ways Will Cut Your Business Expenses! – Outsourcing Insight

When you work with the understanding of the mobile app best UI/UX practices from day one, you have the guarantee that there will be less need for app maintenance and updates. And since those two things will be at bay, the challenges that you might face after app launch will also be very low.

Builds brand

3 Ways Customer Satisfaction Builds Your Brand | Infosurv | Infosurv

Putting resources into a productive Ul/UX design helps in rising consumer satisfaction subsequently ending up with cheerful customers. Individuals like working with brands that make them happy. They will be willing to take up features that can be upgraded, and thus, put resources into improving your application. This builds the credibility of your business as a customer makes great relationships with your organization and brand. The aftereffect of this is the development in the worth of your business and your brand name.

Increased traffic

How Can Buying App Reviews Helps To Boost Online Traffic And App Downloads

A good UI/UX consistently makes their users stay. If your website or mobile application is designed splendidly and client experience is staggering, nothing can prevent them from exploring the pre-decided target and transforming the users into valuable customers. Hence, it’s the duty of you and the UI/UX Developers’ responsibility to guarantee the greatest UI/UX of your site/application.

Now that you have seen the importance of mobile app UI/UX design, let’s move further into the concept. It’s a common assumption that if you have mastered the UI/UX development process then you don’t need tips for improvement. However, there’s no harm in going through some great tips, considering how the effect of UI/UX design can be long lasting.

Mobile App Best UI/UX Practices

Top 16 Mobile UI/UX Design Trends to Rule in 2021

Use conventional elements

Using familiar elements in the app will save time for users. They can quickly learn the app without getting confused. Elements like buttons, icons, colors and symbols should be designed in the way it’s designed in most apps. The quicker users learn to operate the app, the higher will be the chances of liking the app.

Maintain uniformity

It is very important for the design to be uniform across all the windows. The uniformity shows the quality of work put in the UI UX designing of the app. Not only with icons or buttons but the colors and patterns should also be the same across all media.

Employ the right UI and UX designer

If you are focusing on the mobile app user interface design and experience then working with the experts is highly recommended. You can also outsource app development for your app from an expert app development agency to make sure the UI UX designs are on point. The UI UX designers should understand all the end-to-end user interaction and incorporate them within the app.

Make it as interactive as possible

An interactive app is better than a non-interactive one and that’s a fact. When you allow users to interact with the app, it creates a connection between them. Interactive apps give freedom to users to navigate themselves through different windows.

Consider platform specific designs

There is a stark difference in the iOS app UI design and Android app UI design. Likewise, considering the way both the platforms are designed at the device level, the iOS app UX design also varies from the Android app UX design.

What is important is for you to understand both Material Design and Human Interface Design in addition to the elements that separate them from each other.

Don’t hamper the speed of the app

The speed of the app is just as important as the design. Startups do make this mistake by thinking the app only needs its appearance to attract users. But the truth is, the functioning of the app is just as important. The mobile app needs to be speed while having a good mobile application interface design.

Keep it simple and don’t complicate things

If a feature can be put in a simple way there is no need to overdo it. The users will appreciate the simplicity just as much as the overall app. Complicating designs leave app users either confused or furious and we don’t want either of those. It is also seen that apps with simple design have more users than complicated ones.

Keep the focus on limited things

Often the UI/UX development process focuses on so many elements at the same time that the entire user experience turns bad. If too much is going on the screen then that won’t let the user focus on the content of the app. Overcrowding content on the screen is another way to quickly lose users.

Have detailed understanding of your audience

After everything’s said and done, the only thing that can save the effect of ui/ux design from being negative is having an understanding of your users. Only by knowing who you are making the product for, you will be able to deliver a memorable experience to your user set and the world. One way to achieve that is through a well strategized product discovery workshop.

The only thing left for you to do is find a trustworthy and reliable app design company to partner with. A proper app design and app development company will help you expand your mobile ui ux design services.

The Top UI/UX Trends 2021 and Beyond

To get started with the best mobile app UI UX designing, let’s look at what the future of UI/UX holds in 2021.

Voice-based UI

Voice user interface design: a guide - Justinmind

Google Home and Alexa have taken over the voice assistant world. These two technologies are being used by people to get anything and everything done. Voice searches are becoming more and more popular and by in the end of 2021, 50% of the searches will be voice-based. Users are preferring buttonless options to do their everyday tasks, and increasing with this demand is the need to understand how to design voice user interface.

Foldable/Split screen

Samsung Galaxy Fold Experience - Multitasking & One Hand Use | Samsung US

With foldable phones app development being on the rise, the split screen trend is one of the hottest 2021 app design trends. The idea of actively using two screens together, whether on websites or mobile phones, is amazing! The trend has come back after a short break and is looking more alive than ever. Split screen in mobile allows more user interaction all the while giving aesthetically appealing visuals.

Variety & combinations in fonts

10 Beautiful Font Combinations For Your Design In 2021

Fonts that will fit any writing space will have another place in the latest UI/UX design trends. Earlier, inserting text in writing spaces had limitations in terms of adjustment. It also made designers send multiple files for the font designs used. Variable fonts are a great solution for this, since it only needs one file for any design.

Dark mode

Designing for Dark Mode: More Than Flipping a Switch | by Microsoft Design | Microsoft Design | Medium

With both Apple and Android focusing their efforts on bringing health focus in the picture through dark mode app design functionality, the 2021 trend is also inclining towards it. In fact, our app designers feel that it is only about time when health betterment will become the outcome of the importance of a good user interface design.

Animation

Web Animations In Interaction Design: 2016 And Beyond

The use of animation in apps makes them more visually appealing. It connects with customers more than any other design. Designers are using this tool to create a positive impact on the users with the help of meaningful animations. Earlier, things were simple with flat logos, icons, buttons, etc. but now animated buttons, icons, and even logos are happening. In the coming years, animation will be one of the trends for UI UX designing.

This was our take on the importance of User interface/User experience design system services for mobile apps and the foreseeable future of UI/UX as we reckon. The next step for you herein is to get in touch with a bespoke mobile app design agency that can help you deliver lasting memories.

FAQs About the Importance of UI/UX Design 

Q. Why do apps need efficient UI/UX Design?

The importance of UI/UX design in mobile apps goes beyond simply making them appear well to the end users and the other stakeholders. These are some of the other reasons that mark their importance:

  • Attract users
  • Increase probability of getting featured in the stores
  • Increase brand’s ROI
  • Lower the app maintenance time and cost in the long run

Q. Why is UX important for business?

Here are some business benefits of investing in an efficient user experience –

  • It has a direct effect on your conversion numbers
  • It helps saves long term app updation costs
  • Increase the probability of getting word of mouth referrals and ultimately brand evangelists.

Full Stack Frameworks: Pros of 2020

Full Stack Frameworks: Pros of 2020

In today’s modern world, everything is instant to our hands with sophisticated technologies. As the adaptability of online space proliferates, web development technologies also get mature leading to developing more complex feature-rich web apps. The advancements in technology have also raised the bar of customers in terms of an elemental online presence. Each company looks forward to working with a service provider who is well-versed with the latest web development trends and is proficient in the work that they do.

Web development frameworks support the development of web apps, websites and web resources, web services as well as web APIs. Simply put, they are nothing but libraries that help you build your web app efficiently and effortlessly.

With the market flooding with new web development frameworks every day, it can be very challenging to choose which one would be the best fit for your project. The whole process can be made very easy if the developers are well-versed with the below-mentioned web development technologies and frameworks:

Top 10 Web Development Frameworks

1. Spring- Java Framework

Spring Framework Helps you to Develop robust Java applications very easily and very rapidly. | by Arpit Dixit | IndiaNIC | Medium

Spring is one of the most renowned frameworks enterprise-grade app development using Java. The primary intent of having this framework is to ease the process of making J2EE apps. It is a back-end development framework based on Java, which enables developers to create simple, fast, flexible Java Applications. Used by many big names like Wix and Ticket Master, Spring has a rigid architecture that provides the developers with a frame for their future projects.

2. Vue.JS

Introduction to Vue.js + BigCommerce | by Nancy Montiel | BigCommerce Developer Blog | Medium

One of the most adaptive frameworks, Vue, is an advanced framework used to build outstanding user-interfaces. With a central library emphasizing on the view layer, integrating it with other libraries and preexisting projects is a piece of cake. The integration of Vue in your projects is very similar to that of Jquery, and there is no necessity whatsoever of a build step. Created by Evan You, it is a framework that focuses on component composition and declarative rendering. Moreover, Vue is an excellent choice if you want to develop a powerful SPA (Single Page Application) as it is loaded with lots of supporting libraries and modern tools.

3. Yii Framework

Logo Yii Framework | Zend

Yii is a powerful, practical, and flexible web development framework based on PHP. Yii is an acronym for Yes it is! Which stands quite an appropriate answer to the question, “Is it so amazing?”. It is a universal web-app development framework that can develop any web application. It is an excellent option for high-traffic apps and websites like E-commerce websites, portals, Content Management Systems, or any complicated web app because of its exceptional security features. Since it models the data as objects, there is no need to go on writing monotonous SQL queries and statements. It also provides many cache mechanisms like cFileCache, cDummyCache, cMemCache, thereby allowing an effortless cache app component integration. Yii is loaded with great features and comes with clear-documentation.

4. Symphony Framework

Why We Use Symfony. What the framework is and why we think… | by Maygen Jacques | Code Enigma | Medium

Symphony is a feature-rich, reusable, highly flexible full-stack web development framework. It provides the developers with a complete free-hand with working on a RAD environment by giving a vivid choice of 30 components. It is based on the Model View Controller (MVC) System, which allows session management, decoupled components, and error logging and is easily maintainable. It can be effortlessly clubbed with many renowned client-side frameworks like AngularJS along with other third-party apps. It is a collection of Web App Frameworks and PHP components and boasts the two most stellar benefits, Bundles, and Components.

5. AngularJS

AngularJS: "Controller as" or "$scope"?

Based on the comprehensive programming language- JavaScript, AngularJS is a multifaceted open-source front-end framework. With the growing fame of SPAs (Single Page Applications) Development, the popularity of AngularJS is also speeding up. Developed and maintained by Google, AngularJS helps you create dynamic web pages utilizing JavaScript and HTML. Additionally, Patterns are created in AngularJS with the help of the Declarative Paradigm to make the core easy to read and very light-weight. The need for additional getter and setter functions is eradicated by the presence of POJO, which allows object manipulation using` standard JavaScript Functionalities.

6. Rails Framework

Rails Logo - LogoDix

Ruby on Rails is a very proficient web development program developed by David Heinemeier Hansson in the year 2003. Considered as very developer-friendly, Rails is an opensource, object-oriented, general-purpose back-end development framework. Rails follow the DRY (Don’t Repeat Yourself) and CoC (Convention over Configuration) approach, which facilitates the building of light-weight apps and boosts flexibility. It also ensures flawless interaction with third-party apps by allowing each object to possess unique attributes. The applications are maintained to be bug-free as the developers are provided with a detailed error-log. It also supports the development of SEO friendly URLs.

7. Laravel

12 Reasons why Laravel Is the Best PHP Framework

One of the most fantastic PHP web frameworks, Laravel, has an exquisite and expressive structure that backs out ordinary errands, for example, authentication, sessions, storing, and steering. The main aim of the Laravel Framework is to make the process of development easy and fun. Laravel emerges as the top choice of many developers as it offers excellent performance, scalability, and features. Its unique architecture enables the developers to build customized infrastructure for their apps. It also has an integrated cloud storage system like Amazon S3 and Rack Space, along with local storage.

8. Tensor Flow

Learn TensorFlow Fundamentals in 20 Minutes | by Chidume Nnamdi ???? | Bits and Pieces

It is a unique, open-source library for mathematical computation utilizing the data-flow graphs. Tensor Flow is exclusively used for Artificial Intelligence apps that involve a massive community with itself. Although it has a broad range of uses, it is preferred to be used in the domains of Deep Learning. With the boom in the AI and ML technologies, TensorFlow has also seen a rise in the number of users as it is the framework of the future. Artificial intelligence is perceived to takeover every field and every niche, which is a positive indication for the use of TensorFlow.

9. CakePHP

CakePHP - Build fast, grow solid | PHP Framework | Home

CakePHP is a revolutionary PHP framework that simplifies the developers’ job by eliminating the need for developing an app from scratch. Its various scaffolding features, along with the swift code generation, dramatically cut down the development cost. The ability to reuse the code in CakePHP makes the web development process very rapid. Not just that, but most of the essential elements for building an application are in-built in CakePHP, which saves a lot of developers’ precious time. The availability of vivid documentation and pragmatic guides along with colossal community support is a cherry on the top.

10. MeteorJS

Beckon Delve

MeteorJS is, hands-down, the best choice if you are looking for speedy web development as it is a full-stack web development framework, which solves both your front-end and back-end needs. It is a JavaScript framework that has an in-built collection on libraries and packages that are linked and bound together. It is an isomorphic framework that can be utilized to create a cross-platform code. It is based on MEAN stack and comprises of many components like Cordova, Communication Line Tool, CLI, Browser, and Server.

Summary

With the exponential amplification of the tech world, new web development tools and frameworks are rising every day. The competition is the market is fierce, and you need to select nothing but the best for your project. The above list can help you choose the best web development framework that fits well with the requirements of your business and help you grow manifolds.

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